Four Ways to Win More Deals through Sales Enablement
Miller Heiman Group
JANUARY 25, 2019
Without an effective sales enablement strategy , your sales team can say goodbye to meeting quota at the end of the year. That’s because sales enablement is a framework for predictably increasing sales productivity by providing content, training, and coaching to sales professionals. Just as steel is the framework of modern industry—enabling everything from overseas travel to seventy-floor skyscrapers—a sales enablement framework should be at the center of your sales team’s growth strategy.
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