Wed.Apr 28, 2021

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4 Keys to Unlocking B2B Sales Growth in Uncertain Times

Sales and Marketing Management

Gartner identifies four areas where the traditional approach to selling is impeding sales growth. The post 4 Keys to Unlocking B2B Sales Growth in Uncertain Times appeared first on Sales & Marketing Management.

B2B 331
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How to build account plans in Salesforce - the easy way

Membrain

Proactive and strategic account planning in Salesforce isn’t easy - or even possible, depending on which plugins and customizations you’ve invested in. Account planning often takes place outside of traditional CRM systems, and rarely makes its way back into the tools your sales team uses every day.

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Creating an Online Course – No Skills Required

Adaptive Business Services

At least that is what I had hoped since … I have none. I’m about to bare my soul. Approximately ten months ago, I decided to set about creating an online course. I have since worked on this 7 days a week every week. Now, I’m about as dumb as a box of rocks in this particular endeavor. I still am. I had literally no idea as to …. How to create a course from scratch.

Course 133
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Wondering about a new FP&A platform? Check out what customers say

Anaplan

Anaplan was recognized as a Customers’ Choice in the Gartner 2021 Peer Insights Voice of the Customer for Cloud FP&A Solutions report, based on user reviews and Gartner evaluation.

Customer 103
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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The Future Of Selling Driven By The Future Of Work!

Partners in Excellence

I was involved in a fascinating Clubhouse discussion on the future of selling. There were all sorts of interesting insights with some drill downs into the implications of those. We all know virtual will play an increased role in how sellers engage customers, but the more interesting perspective is how customers want to engage sellers and each other.

More Trending

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How Healthcare Organizations Can Create a Healthy Work Environment (video)

Pipeliner

We all heard stories of bullying at the workplace. Thus, in this Expert Insight Interview, Dr. Phyllis Quinlan discusses her new book Bringing Shadow Behavior Into the Light of Day: Understanding and Effectively Managing Bullying and Incivility in Healthcare. Dr. Phyllis Quinlan is a Founder and President of an MFW Consulting firm, RN executive coach, and personal development coach.

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How the Right Sales Team Structure Can Maximize Revenue Performance [VIDEO]

The Center for Sales Strategy

Increasing sales productivity and performance is a top challenge for any sales leader. One study even found that it surpasses the obstacles of recruiting, hiring, and onboarding. Data suggests that salespeople spend as little as 23% of their time actually selling. In conjunction, the 2020 Media Sales Report found that nearly 1 out of every 3 (31%) of salespeople spend 20-25% of their time in discovery meetings.

Hiring 87
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Take Action to Fix Your Post-Pandemic Sales Turnover Problem

Topline Leadership

Suppose for a moment that 25% of your sales team quit before the end of 2021. Recent polling suggests this sales turnover problem is possible. The post Take Action to Fix Your Post-Pandemic Sales Turnover Problem appeared first on TopLine Leadership.

Sales 87
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5 Steps to a Customer Retention Strategy

Sell Integrity

What actions can you take to both increase employee engagement and create a customer retention strategy that moves more of your customers from “satisfied” to “loyal”? A 5-step roadmap to get you started. One of the key tenets of a customer retention strategy is that it relentlessly focuses on value creation. This emphasis on value and delivering exceptional service is what gives truly customer-centric companies the edge: It increases customer loyalty and that loyalty drives growth.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Avoid these 5 mistakes when talking ROI with execs

Gong.io

Gong Labs’ previous research shows that it’s not a great idea to send executives cold emails with lofty ROI promises (see chart below for a sneak peek). How on earth can that be a bad idea, when all customers care about is ROI? Picture this: You’re a software sales rep and you gave a stellar demo to your customer’s CFO. They said the demo was interesting, and asked for clarification on your solution’s ROI.

ROI 71
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Do You Need to Negotiate Differently with Procurement?

RAIN Group

If you’re like most sellers, you find yourself negotiating deals with a buyer’s procurement team at least some of the time. Certainly, the frequency with which you’re dealing with procurement and purchasing professionals will vary based on industry and product category, but being skilled working with procurement is often the key to moving your deal across the finish line in a timely way.

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Here’s How to Generate Leads at Events

KLA Group

Before you grab that overpriced water bottle at the airport on your way to a conference, answer this question: Do you know how to generate leads at events? You might think you do. After all, you’re a pro at networking. That might net you a fistful of business cards and new contacts, but it’s not […]. The post Here’s How to Generate Leads at Events first appeared on KLA Group - Denver.

Leads 59
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What’s Next?

Partners in Excellence

We spend our day in meetings. We talk to prospects/customers. We meet with managers or our people. We meet with colleagues working deals with us. We meet with partners. In these meetings, sometimes we talk about important things. What the customer is trying to achieve, or what they might achieve. Goals, problems they may have. Changes they may want to make.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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For Return Path Users, Now’s the Time to Check Out Everest

Appbuddy

Are you a Return Path user who bought your license through Salesforce? If so, we have some great news: for your email deliverability and inbox placement reporting needs, there’s no better time than now to plan your move to Everest. Return Path isn’t going anywhere. Recently, Salesforce Marketing Cloud notified its clients that as of May 1, 2021, the Return Path platform would no longer be available for sale or renewal through Salesforce.

Everest 52
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It’s Not Always About Price

Selling Energy

I sometimes get questions regarding how to price products and services. That always reminds me of someone asking their accountant if something is possible and they reply, “It depends.” If you’re asking me how long a piece of string might be without showing it to me, how am I going to give you the right answer?

Account 52
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Cycling Through Trust, Data, and Engagement with WiggleCRC’s Ed Tibbitts

Appbuddy

The pandemic has highlighted the importance of messaging relevance and brand trust, and the email channel has been well-positioned. The DMA’s Consumer Email Tracker 2021 (sponsored by Validity) shows relevance is now the leading reason consumers like brand emails, and brand recognition is the top reason consumers open emails. But how do email programs achieve this?

Data 52
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Start Asking Stupid Questions | Donald Kelly - 1439

Sales Evangelist

Sometimes we have in our minds that we ask stupid questions. This mentality creates roadblocks, and these roadblocks stop us from getting the information we need to help our clients in a way they need to be helped. In today's episode of The Sales Evangelist, Donald shares with you what you can do to overcome this thought and how you can prepare to ask the right questions.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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For Return Path Users, Now’s the Time to Check Out Everest

Appbuddy

Are you a Return Path user who bought your license through Salesforce? If so, we have some great news: for your email deliverability and inbox placement reporting needs, there’s no better time than now to plan your move to Everest. Return Path isn’t going anywhere. Recently, Salesforce Marketing Cloud notified its clients that as of May 1, 2021, the Return Path platform would no longer be available for sale or renewal through Salesforce.

Everest 52
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Start Asking Stupid Questions | Donald Kelly - 1439

Sales Evangelist

Sometimes we have in our minds that we ask stupid questions. This mentality creates roadblocks, and these roadblocks stop us from getting the information we need to help our clients in a way they need to be helped. In today's episode of The Sales Evangelist, Donald shares with you what you can do to overcome this thought and how you can prepare to ask the right questions.

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Cycling Through Trust, Data, and Engagement with WiggleCRC’s Ed Tibbitts

Appbuddy

The pandemic has highlighted the importance of messaging relevance and brand trust, and the email channel has been well-positioned. The DMA’s Consumer Email Tracker 2021 (sponsored by Validity) shows relevance is now the leading reason consumers like brand emails, and brand recognition is the top reason consumers open emails. But how do email programs achieve this?

Data 52
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You’ve Got a Friend in Me: Why Sales Competencies and Sales Readiness Are Best Buds

Lessonly

Sales competencies and sales readiness. Two big ole’ buzzwords that we throw around here in the office like a bunch of tennis pros warming up for a match (and by “office,” of course I mean our personal remote offices). But what do they mean and why are they important? We’re so glad you asked… What Are Sales Competencies? Sales competencies are the skills that successful sales reps need to use to impact the buying decision.

Hiring 32
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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Start Asking Stupid Questions | Donald Kelly - 1439

Sales Evangelist

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CRM is the Enabler of Customer Experience

SugarCRM

There are shared experiences throughout the world that share a universal lament regardless of language or country, and most recently, for me, that was car repair following a minor collision. Upon taking my car to my local dealer to check for damage, I was delivered the disappointing news that it was worse than it looked and that I needed to contact a local accident repair garage.

CRM 52