Thu.Feb 22, 2018

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Improve retention by breaking the sophomore/junior-year curse

Sales and Marketing Management

Author: Jim Ninivaggi, Senior Vice President of Business Development, Brainshark Sales rep attrition remains a vexing issue for organizations?— with companies losing about one out of every three reps each year, according to The Bridge Group. Nearly half of that turnover is voluntary, and the impact reverberates right down to the bottom line. The effects are especially painful and pronounced when the sophomore and junior-year “curse” strikes?

Retention 192
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The Experience of You

Jill Konrath

I was psyched. My goal? To set up a meeting with the SVP of sales at a targeted software company. I’d researched his company, knew their objectives and strategic initiatives and uncovered some game-changing trigger events.

Software 187
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How Asking for Referrals Delivers the Customer Experience

No More Cold Calling

Your product doesn’t matter, your customer does. Sometimes other people communicate our message better than we do. They add a twist, a new insight, different phrasing, and a unique perspective. That’s what happened last year when I spoke about asking for referrals at the Sales Masterminds Australasia event in Sydney, Australia. The room was packed with nearly 100 people who were curious about different approaches to prospecting.

Referrals 176
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7 Key Phrases That Will Spark Your Sales Interactions

MTD Sales Training

Salespeople are great conversationalists. That is, they find it easy to discuss opportunities and possibilities with prospects, listening to their needs and wants, and working with them to deliver great products and services. But once in a while, you need a pep up, a lifting of the spirits. Especially if things aren’t going well and sales are drying up.

Journal 120
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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The Most Effective Voicemail Script Ever (Plus Tips for Using It)

Hubspot Sales

First-time sales outreach response is plummeting. According to Jill Konrath , 97% of all business calls now go to voicemail. It's never been more important for salespeople to be good at leaving voicemails. Not only that, but voicemail can -- and should -- be measured, coached, and improved. Through personal experience and research, I’ve been able to identify the most effective voicemail script -- along with the keys to implementing it -- so you leave voicemails that generate an incredible respon

Call-back 141

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Direct Mail Is Hot Again: 8 Ways to Write a Winning Sales Letter

Hubspot Sales

Think direct mail is an outdated sales tactic? Think again. While prospect’s email inboxes are becoming increasingly crowded ( 78% of consumers opt out of company emails due to sheer volume), their physical mailboxes get emptier. Now's the time for Sales and Marketing to work together to create direct mail prospects can’t help but respond to. From boxed balloons to 3D puzzles, there's no shortage of creative ways to format your mailers -- but the most important aspect of your letter is what you

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4 Techniques to Respond to “NO”

Shari Levitin

Have you ever landed a sale with no objections? I mean, not one “no”—or even an “I’m uncomfortable with this or that?” That’s not selling; that’s just taking an order. You might as well ask, “Do you want fries with that?” Objections are a critical part of your sales process. Objections mean your customer is interested. The post 4 Techniques to Respond to “NO” appeared first on SHARI LEVITIN.

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Why You Should Fire Your Sales Manager Or Boss

Tony Hughes

The Sales Manager’s job is to provide an environment within which their sales people can succeed. This means providing intrinsic competitive value in the product, service or solution being sold. Then viable territories and targets, the right levels of support, training and enablement tools, demand generation leadership, and remove internal roadblocks.

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Team Players are not Top Sellers

Engage Selling

I am sick of sales managers complaining about their top sellers not being team players. Sellers do need to be acting legally, morally, and ethically, and we do want them to get along with people.

ACT 86
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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CMOs ProForma – The Silver Bullet for Marketing Return on Investment

SBI Growth

Marketing 153
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What Sales Operations Can Learn from Restaurants

InsightSquared

Boston’s Trident Booksellers and Cafe thrums on a Saturday morning. The place is packed — Busboys bustle past waiting patrons to drop off clean glasses for the bartenders, only to be coaxed out of the way by a waiter looking for their next order, or a host seating a table. The kitchen rages, tossed about under the weight of tickets from the two dining rooms.

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The State of Social Selling Tools [Insights from Forrester Study]

SalesforLife

Forrester continues to lead market research on the topic of social selling. With incredible past insights on WHY execute a digital sales transformation, Mary Shea and the team have now begun reviewing social selling tools.

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Unicorn Alert!!! My Top 100+ STRATEGIC Social Seller List

Tony Hughes

Strap on your narwhal horns of "strategery" and fasten your seat belts. This list is in no particular order but is nothing short of awesome! Without further ado I'm releasing my Web 3.0 Champions Twitter List to the world: Web 3.0 Champions (664 Thought Leaders Influencing Strategic Social Selling 3.0 and growing daily! - Please go follow all of these luminescent minds and fly this list into your HootSuite, TweetDeck or social dashboard of choice for full blown content fireworks overload like Ne

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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11 Must-Read Sales Articles on Selling Strategy

Marc Wayshak

I’m constantly writing sales strategy articles for leading publications such as Inc., Entrepreneur, HubSpot, and Salesforce.com. Here are 11 must-read articles that you should look at today. The post 11 Must-Read Sales Articles on Selling Strategy appeared first on Sales Speaker Marc Wayshak.

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Pharrell Wins Grammys Because He's A Master Salesperson

Tony Hughes

Pharrell is a humble, stylish and confident genius but it didn't come overnight. He applied the timeless principles of a master closer to become an overnight sensation, put out a smash hit to accompany the international box office hit from Universal Pictures 'Despicable Me' and cleaned up at the Grammys. Here's how he did it: Anthony Robbins has been saying it for decades – "Selling is about changing someone's emotional state.

Fashion 69
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Milk Makeup's Secret Weapon for Merchandising at Sephora  

Repsly

For brands who rely on sales in Sephora and Ulta, education and merchandising are key. That’s why earlier this year, Milk Makeup made a big decision to gain a competitive advantage in Sephoras nationwide. They equipped their education and merchandising team with Repsly. After just a few weeks equipped with the Repsly app, the team is now 800% more efficient.

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Why Everyone's Ghostjacking But Nobody's Talking About It.Until now!

Tony Hughes

Virtual reality and the promise of a second life are at last upon us. Do we even need to jump in the hyperloop to explore the world with new eyes? I miss the ambitious 1990's and the days of the Lawnmower Man VR helmet and Power Glove. But here we are with Oculus Rift and HoloLens, Magic Leap holography and the promise of a brave new world of Marcel Proust.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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9 Tips for Safe Sales Pitch Humor

Pipeliner

There are lots of great reasons to use humor in your sales pitch. A funny story, joke, quote, or prop can engage your prospect, add welcome lightness to a heavy subject, and increase audience recall. Yup, humor can be a great….when it works. And when it doesn’t? Few things will suck the confidence out of you faster than a joke or story that bombs, annoys or confuses your business audience.

Sports 59
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An Open Letter to Social Sellers Everywhere

Tony Hughes

Dear Social Seller of 2015, Now that I've got your attention I must warn you. It is dangerous to implement basic social selling techniques. I wanted to take a moment to express a word of caution in applying a cure-all or over-simplified approach to strategic selling within social mediums. A one size fits all approach simply won't work. Any advanced selling system is based on the fundamentals however you have to leverage a process and acknowledge the nurturing required for an effective sales cycl

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Five Tips for a Successful Digital Needs Analysis

The Center for Sales Strategy

You finally got an appointment with a strong prospect. Now, it is time to prepare for a successful digital needs analysis to make sure that all the effort you spent getting the appointment isn’t wasted. You want to make sure that you have a strong and thorough needs analysis—because understanding your prospect's business, their specific needs , challenges and expectations is imperative to developing a solution that will achieve results.

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“Customers Won’t Buy Until They Are Ready To Buy”

Partners in Excellence

Recently, I had a discussion with someone, actually a polite disagreement. I was advocating, “Disrupting customers’ thinking, getting them to recognize new opportunities, inciting them to change and buy.” This thoughtful individual, was upset with my position. Among other things, he made the statement, “Customers won’t buy until they are ready to buy.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Exploring the Sales Mastery and Methodology Track at Rainmaker 2018

SalesLoft

Four tracks. 50+ sessions. Over 100 speakers. More than 1000 attendees. Less than 12 days to get the few tickets remaining. Rainmaker 2018 is shaping up to be a truly transformational conference. With so much content to offer this year, we’re going to spend a little bit of time diving into each track to highlight some of the not to be missed gems from the line-up for each track.

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What Do 7 of the Top 10 Asset Management Firms Have in Common?

Allego

Top Asset Managers Said “The New World of W holesaling” is Upon Us. That’s according to national sales managers at advisors’ top 10 favorite asset management firms in the industry. Ignites recently dug into Fuse Research’s report highlighting the results of a vote amongst 727 advisors , and the message is clear: the good old days of walking into an advisor’ s office and winning business with a pair of tickets and a decent Morningstar rating are over.

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TSE 775-TSE Hustler’s League-“The Science Of Who To Sell To”

Sales Evangelist

If you and your team feel that you need to do better or increase your closing rate but don’t quite know how to do so, check out TSE Hustler’s League where we give you coaching to help you perform better as sales professionals. In today’s episode I discuss the importance of finding solutions and knowing your […] The post TSE 775-TSE Hustler’s League-“The Science Of Who To Sell To” appeared first on The Sales Evangelist.

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Practical Market, Territory and Account Planning

Pipeliner

Off the Cuff Instant Interview Question: “What are some tips for doing practical market, territory and account planning?”. While those of us in sales are usually viewed as not the best of planners, my experience is that we welcome practical, streamlined planning that helps win business. As such, concise, targeted planning, such as that used in the Sandler Enterprise Selling Program, is typically embraced.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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By: 30 Sales Blogs You Should Be Reading in 2018 | LoTops CRM

Topline Leadership

[…] 23. TopLine Leadership […].

CRM 61
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Find Anvils that Will Make You Stronger

Hyper-Connected Selling

The post Find Anvils that Will Make You Stronger appeared first on David J.P. Fisher.

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Sales Process Improvement is the Next Step for Industry 4.0

Atlatl Software

In the era of email, the manufacturing sales industry is still writing letters.