Why Social Selling is Killing Your LinkedIn Strategy (How to Transition to a Strategy That Works)
Sales Hacker
FEBRUARY 14, 2020
With over 660 million members , LinkedIn is undoubtedly one of the most relevant social platforms for sales professionals. We’re able to connect with buyers in just a few clicks, but the question is, are we taking full advantage of this platform to engage our audience and build relationships? Traditional social selling is too focused on selling. Our inboxes are filled with unsolicited LinkedIn messages from sellers trying to push their products and services.
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