Sat.Mar 06, 2021

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Two Simple Words to Open More Doors—and Close More Sales

Mr. Inside Sales

The first word is “please.”. This may sound elemental, but I rarely hear sales reps use it when speaking with gatekeepers. Instead, they just barge in and ask if so-and-so is available. Or they just say they’re trying to reach so-and-so. Rarely, however, do they use the most effective opening of all: “Hi, is __ available please.”. Try it this week and watch yourself get further with gatekeepers than you ever have.

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Customer Segmentation: How to Woo Leads with the Right Content

Zoominfo

When you get customer segmentation right, you not only show leads content that makes sense to them, but you get your audiences excited about buying from you. What Is Customer Segmentation? Customer segmentation is a marketing strategy that organizes buyers into groups. The groupings allow marketing teams to nurture leads with personalized content and convert them to customers.

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Leverage CRM Live Chat integration to boost up your business

Salesmate

Live chat on website is useful for your business and you know it. It helps you drive sales by getting new customers to contact you. But Live Chat is more than just chatting. And when integrated inside a CRM, it does wonders you can only imagine! Why do you need Live Chat feature in you CRM software? A CRM software allows you to store all the customer data into one place, and integrating it with Live Chat helps you manage data of the customers that you’ve been chatting with on your website.

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Advancing Analytics Maturity with Google Marketing Platform (video)

Pipeliner

In this Expert Insight Interview, Michael Loban discusses his new book Crawl, Walk, Run: Advancing Analytics Maturity with Google Marketing Platform. Michael Loban is the chief marketing officer at InfoTrust and an adjunct professor at the University of Cincinnati and Xavier University. He is also a presenter and an accomplished author, whose work has been published by Forbes, Adweek, and CIO Magazine.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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Sales Qualifying Questions To Filter Leads and Close Quicker

SalesHandy

When new leads are generated and added to your sales pipeline, not all of them convert. The challenge for sales is then to only focus on intent-rich leads, which is where you need to know them better. Sales qualifying questions help you gather information from your prospects, which later helps you filter out high intent leads. . Nurturing these high intent leads then helps you focus on those leads that are likely to convert.

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How Strong Are Your Problem-Solving Skills?

Selling Energy

If you’re a sales professional, you’re going to encounter some problems that you’ve never encountered before.

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A Lesson on Being Decisive: COVID, Trade Shows, and Lead Generation in 2020

Sales 2.0

This is a guest post from David Kreiger, the President and Founder of SalesRoads, a conversation-based lead generation service that generates uniquely-qualified sales opportunities. A nightmare scenario materialized for thousands of businesses at the onset of the pandemic: their largest source of business dried up overnight and the outlook seemed grim.