Tue.Jan 04, 2022

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Changes As A Competitive Advantage – Omicron Edition

The Pipeline

By Tibor Shanto. I have regularly talked about the importance of deliberate and intentional change. Some tell me I go on and on about the 360 Degree Deal View , way too much; but I can’t help it. It is just one element of learning. The video below was prompted by an article from McKinsey, Intentional learning in practice , apparently their 10th most popular article for 2021.

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B2B Marketing Trends: What to Expect in 2022

Zoominfo

The digital marketing landscape is more competitive than ever — and if you’re not prepared, you’re already behind. Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. B2B Marketing Technology Trends Trend #1: Consolidation of martech systems We see digital marketing headed toward consolidated tech stacks with strong integrations.

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8 Sales Books to Kick Off a Year of Growth in 2022

Allego

This post appeared originally on Sales & Marketing Management. It’s natural to wonder what the new year has in store for us. Many are feeling a great sense of uncertainty in their personal and professional lives, yet we’ve been resilient and agile for the better part of the last two years and must continue to be. When it comes to career growth, many factors play a role in our success, like meeting with managers to discover areas of improvement, attending events to network and rub elbow

Hiring 127
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Name that Tune: A Great Hire in Less Than Six Seconds?

Force Management

As shocking as it may be, your next career opportunity is often in the hands of someone that will spend less than SIX seconds determining if you are a good fit. For the few of us that can remember when Jim Lange hosted a game show – before Jane Krakowski was tapped last year to resurrect it – you know it was called Name That Tune. The original show, which had contestants try to name a song after hearing the least amount of piano keystrokes, has some scary similarities with today's approach to as

Research 113
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Demo CRM Calendar Sync

Zoominfo

Scenario Set up your sales team for success by syncing their calendars with your CRM database. In the mobile ZoomInfo app, you can sync your calendar with meeting invites and pull information from the attendee list. Your AEs and sales reps can identify and research the decision-makers who will be on the call, retrieve account summaries and notes on company activity, and more invaluable information right on their phones before and during a demo meeting.

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More Trending

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Connect with executives through Conversation Intelligence

Zoominfo

Scenario With conversation intelligence software , such as ZoomInfo Chorus, you can identify and connect with senior executives directly from sales calls. When a name is mentioned during a video call, you can identify if they are a senior person at the prospect company. If so, have an email go out directly from your VP to that executive. You can also bookmark important moments from the call for informed follow-up.

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The Importance of Pitching the Perfect Sales Presentation

The Center for Sales Strategy

Sometimes, showing, more than telling, is a better way to pitch ideas and new products to potential customers and investors. This way, you can give them graphic images and pictorial representations of your pitch, which is a more engaging way to sell yourself. One of the ways to do this is through a sales presentation. It presents your product or service to clients professionally, informing, educating, inspiring, and motivating the customer or investor to take action in favor of your product.

Energy 112
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Organize on-demand “deminars”

Zoominfo

Scenario Organize gated, on-demand demos or group demos. (We call them “deminars” ) Promote them through display ads, email campaigns, and targeted outreach. When people register to attend, add their information to automated follow-up campaigns.

Campaigns 100
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Selling to Yourself Proceeds Selling to Clients

Pipeliner

The sales effort is useless unless you are 100% behind an idea, product, or service. Hence, selling to yourself proceeds selling to clients. Anyone on a sales job has no doubt paused to question what they are to sell upon hearing a new announcement. Integrity is everything, as clientele seeks it out before committing. It’s easy to dismiss a new offering as not worthy of anyone’s time.

Hiring 98
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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What To Include in a Sales Plan To Achieve Your Goals

KLA Group

Business owners, sales leaders, and even salespeople know they need a sales plan that clearly outlines how they’ll achieve their annual goals. The question is, what to include so it’s a valuable, useable tool? PLAN TO WIN You’ve heard the adage, fail to plan, plan to fail. Nowhere is that truer than in sales. If […].

Tools 97
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The Top Priorities of Every Entrepreneur

Pipeliner

What is it that makes a successful entrepreneur? If you ask 10 successful business owners that question, then chances are you are going to wind up with 10 completely different answers. Everyone’s path to success is different, and therefore, the idea that there is one set-in-stone method that will guarantee you thrive is a fiction. That being said, there are generally some key attributes that will contribute to your success as a business owner and an entrepreneur.

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Are You Prepared to Climb the Mountain of Uncertainty?

Smooth Sale

Photo by Polina Skaia via Unsplash. Attract The Right Job Or Clientele: . Are You Prepared to Climb the Mountain of Uncertainty? It’s a New Year and begs the question, are you prepared to climb the mountain of uncertainty? In January, many people tend to be excited about their goals for the new year. Still, their enthusiasm is short-lived once they realize the milestones they need to attain as a practice to climb first the hills and then the steep mountain of uncertainty.

Hiring 78
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What To Include in a Marketing Plan To Generate Leads

KLA Group

Business owners are quick to set their lead generation goals, but what to include in a marketing plan to achieve them is somewhat of a mystery. They know that a marketing plan is the foundation of driving leads. New leads produce new opportunities. New opportunities convert to sales. Enough closed sales equals growth. It sounds […].

Leads 84
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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Leadership, Management and Development: Reading Suggestions for 2022

Prima Resource

Our year 2021 was filled with readings that made us think, that pushed our ideologies in new directions and that opened our eyes to the hidden potential of the companies we work with. We are sharing with you a concise list of our recommendations and we invite you to share your most important readings of the past year in the comments section! If you know Prima Resource, you already know that commitment, openness, excellence and creativity are our corporate values.

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Your New 3-Part Framework for Cold Calling with Jason Bay

Sales Hacker

In this episode of the Sales Hacker Podcast, we have Jason Bay , Chief Prospecting Officer at Blissful Prospecting , a company he built to coach B2B reps in outbound sales. Join us for a high-energy, people-focused conversation about doing a complete 180 with your outbound sales framework. powered by Sounder. If you missed episode #192, check it out here : The Holiday Mailbag: Your Community Questions Answered.

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How to Know Who You’re Talking To

Selling Energy

When you’re cold calling and don’t know the right person to get in touch with… good luck. Calls like these can be awkward and inconvenient for the person picking up.

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18 Thinkific Examples: Courses and Websites to Inspire You

Sell Courses Online

… 18 Thinkific Examples: Courses and Websites to Inspire You Read the Post.

Course 98
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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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How To Never Hear “It’s Not the Right Time” Again

Sales Hacker

In this live event, Outreach and Crunchbase are joining forces to discuss how you can incorporate critical data like buyer signals into your workflow to target the right prospects and take action at the right time. Let’s cut through the noise, eliminate wasted time, and start closing more deals, fast. The post How To Never Hear “It’s Not the Right Time” Again appeared first on Sales Hacker.

How To 68
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3 Forecasting Tips to Achieve Your Revenue Goals in 2022

Revegy

You can’t escape it. Forecasting is a must for any sales organization. When projecting 2021 revenue growth, you need to ensure your sales team’s forecast is accurate to ensure the company is budgeting properly. The post 3 Forecasting Tips to Achieve Your Revenue Goals in 2022 appeared first on Revegy, Inc.

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Creative Ways to 5x Your Close Rates in 2022

Sales Hacker

Learn how to keep prospects engaged throughout the buyer’s cycle by using unique direct mail strategies to help them close deals 5 times faster. The post Creative Ways to 5x Your Close Rates in 2022 appeared first on Sales Hacker.

Closing 68
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Top Ways AI is Changing CRM

Appbuddy

Artificial intelligence (AI) was once the stuff of science fiction. Now, it’s quickly becoming essential to our everyday lives. . Taken an Uber lately? The app’s handy estimated wait times and cost projections are fueled by machine learning, a subset of AI. . Or maybe you spent the past weekend binging Netflix. AI fuels those helpful personalized recommendations (and helps you avoid rewatching the same episode of The Office for the hundredth time). .

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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A Data-Driven Process for Forecasting That Will Save You 50% On Time Spent

Sales Hacker

Join these two pros in the science of forecasting as they share the exact steps and processes in this workshop that will boost forecasting efficiency, save time, and speed time to revenue. The post A Data-Driven Process for Forecasting That Will Save You 50% On Time Spent appeared first on Sales Hacker.

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5 Steps to Take for Effectively Renting a Property in Denver

Pipeliner

The Denver property market poses unique challenges for rental owners. There are ample opportunities for landlords to make huge money in Denver if they market their property in the right way using professional help. The main challenge most rental owners face in Denver real estate is not having a tie-up with a reliable and experienced property management company.

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Three Musts to Ensure the Happ-Happiest Sales New Year

Braveheart Sales

Happy New Year! It’s that time to start fresh and make it a great year. So, leaders and managers, how can you ensure this year actually is a happy sales year? Just address these three specific actions and it will be easy-peasy-lemon-squeezy! 1. Analyze what happened last year: Where did the leads come from? Where did the closed opportunities come from?

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Transforming Our World Through Human Transformation (video)

Pipeliner

In this Expert Insight Interview, Philipp Kristian discusses human transformation. Philipp Kristian is an international keynote speaker on the Future of Trust, Hybrid Work, and Digital Innovation. He is also a TEDx speaker and the author of RESET and The Trust Economy. This Expert Insight Interview discusses: The critical role of human transformation.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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6 Nurture Campaigns to Jumpstart Your Marketing Efforts

SugarCRM

No matter how great your content is, sometimes your leads are not ready to buy—yet. Attracting visitors is only the beginning, as 96% of visitors who come to your website aren’t ready to buy. Your challenge is to keep these leads engaged until they are ready to make a purchase. Lead nurturing is no different than building long-term relationships: If leads are handed to sales too early, they will not receive the experience they desire, and there is a high chance they will look for it elsewhere.

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?? The Secrets of Pressure on Yourself to Thrive

Pipeliner

Pressure turns carbon into diamonds, but it also squashes and destroys things. In this Expert Insight Interview, we welcome Mags Bell, an elite executive coach with 20 years of experience imparting leadership and expertise. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. The post 🎧 The Secrets of Pressure on Yourself to Thrive appeared first on SalesPOP!

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50% Off On-Demand Training

Mr. Inside Sales

Welcome to 2022! Ready to help your team succeed and finally make your new revenue numbers? Now you can do so affordably and instantly with my On-Demand Training! And, for the first time EVER, I’m offering a whopping 50% discount on this award winning, Inside Sales Training Video Course. See it here. This 7-part training series will walk your team through the entire process of selling over the phone.