Fri.Jul 14, 2017

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5 Ways Sales and Marketing Teams Should Be Mining Their Online Community

Sales and Marketing Management

Author: Hunter Montgomery, CMO, Higher Logic Businesses increasingly rely on online communities as a vital channel for communicating with customers and giving customers a chance to connect with each other. Yet, according to a recent study, “The Business Impact of Online Communities” conducted by Leader Networks, marketers are at the helm of the majority of corporate online communities today.

Marketing 192
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Executive Sales Leader Briefing: Sales Leadership and the People You Attract

The Sales Hunter

Whom do you attract? Earlier this week I was at the National Speakers Association Annual Conference — #Influence17. Each time I go I’m amazed at who I meet. From hallway discussions to the main sessions, it’s about connecting and learning from others. Walking to a session, a good friend stopped me and asked if I […].

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Be a Rock Among Pillows

Anthony Cole Training

My pup, Rocky, loves to lay on top of pillows. ALL pillows. He doesn’t care if they are round, square, flat, cushy, or even sewn on and attached to the back of the couch- he will find a way to lay on them. And though it irritates me to no end to walk into a room to find all of my decorative pillows haphazardly thrown around, I must appreciate Rocky’s determination.

Sales 122
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To Increase Sales Is Both a Want and a Need

Increase Sales

Desires are strong emotions. The want to increase sales is a desire. Additionally, needs can be emotional as well as logical. I need to increase sales because my job supports myself, my family, pays my rent or mortgage, etc. What happens is in many instances salespeople and sales managers fail to leverage both of these motivating factors. There is one psychometric or talent assessment that looks to “the want and the need.” This instrument is based upon the work of Dr.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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7 Field Team Management Lessons from Game of Thrones

Repsly

Okay. It sounds like a stretch, but stick with me. The seventh season of Game of Thrones premiered on Sunday, July 16th, on HBO. In preparation, the Repsly team rewatched last season, shared theories, and drank Game of Thrones beer ( yes, it exists ). Because we spend all day thinking about how to help field teams succeed, we couldn’t help but pull some lessons from GoT and apply them to field work.

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What is Dead May Never Die: Email Marketing Endures (Even through the Long Night)

EyesOnSales

Unlike the hit HBO show with dragons, dire wolves and white walkers, winter is not coming for email marketing. Like the various kings and queens of a well-loved land, there’s no shortage of platforms and providers vying for the marketing throne. Although social media and smartphones have threatened to drown out its effectiveness like a pack of Wildlings, email has risen again harder and stronger than ever before as the preferred marketing channel.

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TSE 615: TSE Hustler’s League -“Sell The Way Your Prospects Buy”

Sales Evangelist

The way most businesses are set up is that the company or seller pushes something on the buyer. And that’s not cool. Totally not cool! By doing this, your prospects will feel they’re being tricked into something. You don’t want people to feel like that. You have to build trust with your prospects. Today’s snippet […] The post TSE 615: TSE Hustler’s League -“Sell The Way Your Prospects Buy” appeared first on The Sales Evangelist.

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How To Be A Powerful Sales Machine: 11 Tactics for Sales Teams

Sales Gravy

I’ve seen some work really well and others flop completely. I think it’s time to give back and tell you what works and what doesn’t so you can become a powerful sales machine.

How To 40
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TSE 616: Understanding the Voice of the Customer In Your Data

Sales Evangelist

Sometimes we think we know what our customers think, feel, or want that sometimes when things don’t go down our way, we end up forcing ourselves on them. Remember, people love to buy, not to be sold. Today’s guest is Kathy Chiang and she shares with us some insights into understanding the voice of customers […] The post TSE 616: Understanding the Voice of the Customer In Your Data appeared first on The Sales Evangelist.

Data 40
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Sales Tips: Telling vs. Asking

Customer Centric Selling

Sales Tips: Telling vs. Asking. By John Holland, Chief Content Officer, CustomerCentric Selling®.

Sales 55
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A New Sales Managers' Experience

Sales Gravy

Your new job comes with a new energetic morning routine. You hit the gym, grab some Starbucks refreshment, and get to the office pretty close to 9am.

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5 Benefits of Win/Loss Analysis for Sales Enablement Leaders

BrainShark