How To Win On The Front Line Using Strategy, Sun Tzu and Sales Readiness
Bernadette McClelland
JANUARY 11, 2017
Not much differentiates one company from another these days – in fact, not a lot separates products, but we all know that the differentiating factor lies in the individual salesperson, their leadership and the strategies employed to gain the high ground. We also know there is a cost to preparedness as well as a cost to lack of preparedness. One will provide a win and the other a loss.
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