Sat.Aug 24, 2019

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How a Marketing Leader Normalizes Outbound

SBI Growth

As a marketing leader, if you have ever thought about where your next new form of revenue is coming from, the answer is Outbound Marketing. Eric Quanstrom, CMO of Cience, joins us to discuss how Outbound is the new normal.

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The 10 Reasons You Believe You Hate Sales

Anthony Iannarino

When someone says they “hate sales,” you can be confident they don’t work in sales. Those who work in sales don’t feel that way about selling. The reason people suggest they have a strong emotional feeling about sales is that they believe things about sales that aren’t true, had negative experiences, or are struggling to sell successfully. Here are the ten reasons you hate sales and some ideas about reframing sales.

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How to Create a Sales Enablement Plan That Delivers ROI

Miller Heiman Group

It’s time to begin making resource requests for your 2020 budget—and that means the resources that you’ll need to implement to grow your sales enablement strategy. While you consider the areas where you need to make investments, think about the answers to these questions: What are your sales goals for next year, and what kind of content, coaching and training does your organization need to achieve them?

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I Can’t Fix YOU

Engage Selling

I’ve stopped more than one CEO in their tracks when I’ve heard them utter this phrase: “I need you to fix a sales problem I have.” Doing the fixing is not what I do.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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What Is Your Inner Scorecard?

Selling Energy

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