Sun.Jul 28, 2019

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5 B2B Marketing Metrics That Matter

Zoominfo

In today’s technology and data-driven landscape, marketers are under constant pressure to prove the value of their efforts. But with the amount of data and analytics we have access to, it can be difficult to differentiate between the important marketing metrics and the not-so-important marketing metrics. If you’re struggling to report on the success of your marketing campaigns, we’re here to help. .

B2B 240
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5 Reasons Why Your Pricing Vendor Needs Sales Expertise

SBI Growth

Driving effective cross-functional interlocks is a best practice for B2B organizations looking to accelerate revenue growth. However, one interlock that often gets overlooked in go-to-market transformations is the relationship between Sales and Pricing. Too often, Sales views Pricing as a.

Vendor 214
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Asking Isn’t As Easy As You Think

Sales and Marketing Management

Author: David L. Varner We ask for things all the time…asking your dog to sit and stay, or your kids to go bed. Do you get what you want? Simply stated, it’s asking someone to do something. Here’s another: Rule One in sales is: “Did you ask for the order?”. Sound familiar? How many times have you said, or heard this? What’s the typical answer? Do you get a sheepish look and a long “Um….?”.

Exact 207
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Monday Motivation Video: What Are Your 5-Year Goals?

The Sales Hunter

Set a course of action to achieve your long-term goals. That is the only way you’ll know if you got there and achieved something. Don’t wander through life and just take whatever falls in your lap. Go out and get it! Where do you want to be professionally and personally in 5 years? What do you need to start doing today to get you there? Success doesn’t happen by chance.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Does Video Really Work? (July Referral Selling Insights)

No More Cold Calling

[link]. Check out what you might have missed from No More Cold Calling this month: [Video Overkill] Am I the Only One Who Would Rather Read? Salespeople and content marketers, I don’t like watching your videos. I have to put my earbuds in, and that breaks my concentration. Video is not my learning style. I can read and get your point much faster than I can listen.

Referrals 153

More Trending

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What Makes The Perfect Leader? – Do You Report To One?

Membrain

Let me begin today’s post by saying that in my opinion, the perfect leader has yet to be born – and I have studied most of the significant leaders in history.

Report 106
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Win Fast, Lose Faster

Partners in Excellence

Losing fast, having the courage to walk away from a deal that you are highly unlikely to win is tough for everyone. But it’s actually one of the important things you can do to drive your sales performance. In the past 4 weeks, I’ve walked away from 2 deals. The first, I knew I could win. It was a very small deal, but the CEO was putting constraints around the project that were unreasonable, they hampered our ability to produce the results he expected.

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Are You Building Pipeline in Squads or Pods?

SalesforLife

Over the last couple of years, many of our customers have been asking us to identify the go-to-market strategy, and specific execution points, around selling in teams. Some companies call it squads, some companies call it pods – but ultimately Aristotle’s definition of synergy – which states that the whole is greater than the sum of its parts –explains it best.

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Why I Write

Anthony Iannarino

I lifted the title of this newsletter from the writer Joan Didion who stole it from George Orwell. I am a writer, which is to say that it is impossible for me to “not write.” Writing is not something I do, but rather, it is something I am. When I am not writing, I wish I were somewhere with the laptop lid open and the keyboard exposed. I write to understand my world better, to make sense of it , to discern how things work, why they work, and what is broken.

ACT 89
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Craft A Sales Email That Boost Conversion Rate

Pipeliner

Every business wants their products to get noticed when they send an email to their prospects. But they hardly received few clicks. Most of them ignore the emails while others skim through the content and only a few in the list reach the CTA button to know about the product. If your emails are landing in your customer’s inbox, then what is making them neglect the emails?

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TSE 1147: Why I Love Calendly

Sales Evangelist

The Sales Evangelist team understands the challenges in coordinating calendars and that’s why I love Calendly. This tool is perfect for ensuring that your schedules are well planned and plotted. Calendly for selling Calendly is a great tool that we’ve been using for years. The calendar dance is a common routine among sales reps who go back and forth with prospects, and partners trying to set a meeting.

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Weekly Recap, July 28, 2019

Selling Energy

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs.

Energy 40
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Call Prospects On Their Bullsh*t With This One Strategy

Hubspot Sales

Humans are wired to avoid negative experiences. And for most of us, saying “ no ” is a negative experience. As salespeople, we see this every day with our prospects. Call it objections, going dark, or just plain ghosting -- but really, it’s your prospect trying to avoid telling you they’re not that into your product/service. How to Tell They Want to Say No.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Meeting Your Sales Goals by Managing Your Sales Pipeline

Crunchbase

There is no question that sales is the driving force of a business. Your sales staff directly influences growth and holds the responsibility of maintaining or bolstering revenue. Thus, it’s essential that the staff you have in place is 100% capable. Capable salespeople set SMART goals , establish a sales pipeline , and tweak their approach as needed to close deals.