Mon.Feb 17, 2020

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Sentiment Analysis: A Primer for B2B Marketers

Zoominfo

How do people feel about your company? You may think you know the answer to this question – your products sell well, you’ve gotten some great customer feedback, and your social media posts garner strong engagement. But, if you don’t actively analyze the emotions and attitudes people express about your brand and products, you might be missing the bigger picture.

Analysis 130
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7 Signs your Presentation is Stuck in the Eighties (and How to Modernize it!)

Julie Hanson

Ah the eighties. A great decade for music, parachute pants and PowerPoint! Launched in 1987, PowerPoint revolutionized the way we pitch to clients and speak to audiences. PowerPoint is still going strong 40 years later, but in order to better connect with modern audiences they’ve adapted their style with design tips, sharing options, mobile access, etc.

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How to Get Past the Gatekeeper

Anthony Iannarino

Starting today, I am posting a series of posts on B2B sales dilemmas based on questions I receive from salespeople. This post, the first, is about a struggle that is real to anyone whose role requires them to gain a meeting, making it valuable for SDRs , BDRs, and anyone in a hunter role. Here is how you get past the gatekeeper. Respect Their Role and Obligation.

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3 Ways to Fail Fast and Win Quickly in Sales

The Center for Sales Strategy

If you fail two out of every three at-bats in the Major League, you'll end up in the Hall of Fame. If you fail 90% of the time as a venture capitalist, you'll end up being a multi-millionaire—possibly a billionaire. So, why are salespeople afraid to fail? And why do sales managers often berate a salesperson when they fail? If you’re never failing, then you’re probably never winning either.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Lessons For Sales Leadership

Partners in Excellence

One of my favorite podcasts is the Lessons For Sales Leadership , hosted by Brent Adamson. Both Brent’s skill as an interviewer and his “heavy hitter” guests make this one of my favorites, and one where I learn from great sales leaders. Part of the reason I like the podcast is that Brent interviews some of the most experienced practitioners in the world.

More Trending

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Not All Revenue Is “Good Revenue”

Partners in Excellence

You are probably reading this title thinking, “Dave has finally flipped out. We knew he was headed that direction, but he’s gone!” Let me explain myself, revenue is important. But it’s important to look at the composition of that revenue to understand not only how it meets your current goals/objectives, but how it positions your organization/company for future growth.

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The Psychology of Customer Perceived Value [Infographic]

Hubspot Sales

Imagine a person sitting down to a lobster dinner in a restaurant. Have the image in your mind's eye? Good. Now, what was your imaginary diner wearing? A collared shirt and dress pants? Or ripped jeans and a hoodie? Next, think of the restaurant you conjured up. Was it upscale? Or a local hole-in-the-wall? Because lobster is considered "fancy" food, I'm willing to bet most of you pictured your diner decked out to the nines in an upscale eatery.

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What’s In It for You at REV2020? There’s a Path for That.

SalesLoft

When your boss asks you to plan for the event you want to attend, reviewing scores of sessions can make your head spin. Figuring out what sessions to attend can be tough. It can even get in the way of budget approval for the event. That’s why we created role-based learning paths for you at REV2020. . Are you in Sales, Marketing, Operations, or Customer Success?

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10 sales pitch ideas and examples to boost your close rate

Nutshell

A sales pitch is a concise, persuasive speech that explains what your product is, communicates its value, and encourages the customer to make a purchase. It’s your chance to turn a prospect’s interest into action. But it can also make or break a deal. If your buyer isn’t hooked by what you have to say, they likely won’t purchase your product. In this post, we’ll look at 10 sales pitch ideas that will help you create your own.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Losing Major Deals and the Black Boxes of Learning

Pipeliner

In selling to and serving major accounts, no matter how effective you are, you must face a harsh truth. Losing happens. Regardless of your focus, time and effort, you’re certain to come up short on occasion. In the grief following a major loss, someone in the selling organization will always say, “We should learn from this and make sure it never happens again”.

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This SaaS sales coach explains the 20% of work that produces 80% of results for sales teams

Close.io

You just came out of your last meeting of the day, (the ninth one!), and you still aren’t hitting numbers. You’ve reflected on your coaching strategy, the hiring process, the CRM tool, your weekly meeting objectives. You’ve evaluated and tried to optimize everything. And while evaluating everything may sound like an appealing option to catch the culprit, it might be the reason why you’re in this position.

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Pick from the Tree of Old Contacts

KLA Group

You don’t have to call cold contacts to get good leads – you can reach back out to old contacts with great results. Prospects who never made a change or went with a competitor might be unhappy and re-evaluating. Hearing from your friendly reps might be what gets them back in the door again.

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#86: Thiago Sa Freire of Hudl — Having a Growth Mindset

Xvoyant

Thiago Sa Freire, SVP of Global Sales & Customer Success at Hudl, joins Rob on this episode to talk about his keys to having a high-growth mindset. Thiago shows us why you can’t scale your business if you don’t give up some control and trust the people on your team, and why the best leaders hire people who are better than themselves in some way.

Scale 62
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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Gamifying the Next Generation of Sales Reps

Closer's Coffee

Millennial this. Gen Z that. The next generation is taking over the workforce. By 2020, 50% of the workforce will be made up of millennials and there’s nothing you can do about it. As you may have read in previous articles on Closers, your sales team should be preparing for millennial burnout or how to coach millennials by recognizing their “individuality.

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How to Succeed at Podcast Marketing

Sandler Training

Mike Montague interviews Jaclyn Schiff on How to Succeed at Podcast Marketing. The post How to Succeed at Podcast Marketing appeared first on Sandler Training.

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Part Five: Introverts Can Sell | The Pursuit of Happiness [Podcast]

Sales Gravy

On part FIVE of our podcast series on Why Introverts Can Sell, Jeb Blount (Inked) and Mathew Pollard (The Introvert’s Edge) discuss the pursuit of happiness and why knowing what makes you happy is one of the keys to success for introverts in sales and life. Listen to Part One of Introverts Can Sell Listen to Part Two of Introverts Can Sell Listen to Part Three of Introverts Can Sell Listen to Part Four of Introverts Can Sell Listen to Part Six of Introverts Can Sell On part FIVE of our podcast s

Sales 52
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This SaaS sales coach explains the 20% of work that produces 80% of results for sales teams

Close

You just came out of your last meeting of the day, (the ninth one!), and you still aren’t hitting numbers. You’ve reflected on your coaching strategy, the hiring process, the CRM tool, your weekly meeting objectives. You’ve evaluated and tried to optimize everything.

Hiring 52
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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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?? Entrepreneur’s Guide to Building an Unstoppable Team

Pipeliner

Overcoming Obstacles of Team Building. Building a work team today is perceived as more difficult than ever due to intergenerational issues, among other things. Kelly Roach, a business growth strategist who helps entrepreneurs and business owners start and scale their businesses, discusses the challenges that entrepreneurs building a team run into. She also explains how culture is so important in many aspects of the business and how it goes much deeper than a mission statement slapped on a wall.

Scale 52
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Creativity with Lev Libeskind

criteria for success

Happy Monday, Let's Talk Sales listeners! This episode's featured guest is Lev Libeskind. Lev Libeskind, the head of Studio Libeskind Design , is an architect who has worked on several projects all over the world. Some of his works include the City-Life Central Tower in Milan , Modern Art Museum of Vilnius and many more. He and his team have also designed products for companies including Jacuzzi, Flexform, Hennessy, and Swarovski.

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?? Real Work in Real Time with Real Results

Pipeliner

Change Management with Fast and Lasting Results. So many of us have such fast-paced personal lives and face change on a daily basis that when we come to work we want things to be as stable as possible. Predictability in business is actually rewarded most of the time. Jake Jacobs, an author, and leader of global consulting firm Real Time Strategic Change says that changeability is the greatest competitive advantage any business can have.

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Sales Consulting Services Driving Sales Transformation

Klozers

Reading Time – 8 minutes Table of Contents B2B Sales ConsultingWhich Sales Organisations Benefit from Sales ConsultingSales Transformation ConsultingSales LeadershipSales Consulting OperationsSales & Marketing AlignmentSales Technology & ToolsOur Consulting ApproachSales Consulting ServicesRecommended Reading 1. B2B Sales Consulting Our B2B Sales Consulting services have a flexible approach and are designed around the individual needs of our.

B2B 36
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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Change Your Mindset

Selling Energy

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The State of Field Sales in 2020 (Plus Outside Sales Statistics)

Sales Hacker

Today, companies of all shapes and sizes still lack the technology needed to support their outside sales teams effectively. Without the right tools, these teams are suffering. . To gain insight into just how badly that suffering is among different companies, we put together a survey, the findings from which paint a clear picture of where companies are lacking and how they need to improve.