Mon.Aug 01, 2022

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Why We Buy Ourselves First

Bernadette McClelland

When we say that we buy on emotions and back it up with logic how does that actually play out? I mean, I go to the supermarket and buy the usual stuff – toilet paper, toothpaste, milk, vegetables and maybe the odd chocolate bar (that I make my husband and I share because that way there’s less calories!) but outside the chocolate, where do emotions come into what I buy?

Margin 397
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Not The Top 20 Attributes of Successful Salespeople

Understanding the Sales Force

Several OMG's Partners reached out to me asking if I had seen the email that was circulating about the Top 20 Attributes of Successful Salespeople. "I have," was my response and, "Look for a blistering review on Monday.". The article was 100% junk science and to use the word science would be a disservice to the word junk.

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Stay True to Your Core Values to Make More Sales

Sales and Marketing Management

Authentic passion is the emotionally compelling aspect of sales. It must be present in our interactions with our prospects if we want them to feel how much we care about them. The post Stay True to Your Core Values to Make More Sales appeared first on Sales & Marketing Management.

Sales 177
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How to Sell in a Recession: 3 Tips Based on Experience

Zoominfo

As interest rates rise by 75 basis points for the first time in almost 30 years, experienced sales reps and newcomers alike are facing the prospect of selling during a recession. Sales is tough enough as it is, and prolonged economic uncertainties make the job even harder. Budgets are reduced or eliminated. Companies evaluate prospective new technologies with greater scrutiny or postpone such investments entirely.

Hiring 130
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Sales Process: Looking at Your Own Buyer’s Journey

The Center for Sales Strategy

If you’re in sales, you spend a lot of your time asking other people to buy what you sell. What about the last time you purchased something? Coffee on the way to work, an app on your phone, or maybe a new home appliance? Why did you buy it now , instead of lat er? I find my tipping point is often based on my experience during the purchase process.

More Trending

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The War Between Sales and Marketing – & How Revenue Alignment Can Help

Tenbound

It’s no secret that marketing and sales have been wrestling to be on the same page for a long time. Recently, Linkedin released research that showed that up to 90 percent of sales and marketing professionals believe that they don’t have alignment. With many working parts working concurrently to generate business success, solutions for consistent low revenue can be hard to address.

Revenue 105
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On Driving Performance

Partners in Excellence

As leaders, a key element of our job is to maximize the performance of each person on our team. We do this through hiring the right people, training, giving them tools/processes/programs/systems to help them perform, providing the right support, eliminating barriers to their performance, and constantly coaching/developing them. We set performance goals, we measure their attainment against that performance.

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Marketing For Good with Jeff Risley

criteria for success

Happy Monday, Let's Talk Sales listeners! We are back from our summer break with another fantastic guest. This week's episode features Jeff Risley! Jeff is the Chief Growth Officer for Saxum , a marketing agency delivering strategic campaigns and digital solutions for a changing world. . Jeff is based in Littleton, Colorado. We hope you enjoy this episode!

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Eight Mistakes To Avoid When Starting A Business

Smooth Sale

Photo by Monstera from Pexels. Attract the Right Job Or Clientele: Eight Mistakes To Avoid When Starting A Business. NOTE: Sadie Brooks provides our insightful blog, ‘Eight Mistakes to Avoid When Starting A Business.’ Sadie Brooks. Sadie Brooks is a journalist graduate, travel enthusiast, and someone with endless curiosity. She lives in San Francisco and enjoys reading, cooking, and comedy songs.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Finding Ways to Make Your Sales Department More Efficient with Mark Ebert

Sales Hacker

?The landscape of sales will drastically change as we see the onset of a recession. Companies are trying to find ways to efficiently maximize their selling systems. powered by Sounder. Mark Ebert is taking on this task for 6sense as the Senior Vice President of Global Sales. Mark has and will continue to implement new initiatives and strategies at 6sense for his staff and clients to navigate through these times of uncertainty.

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Challenge Yourself

Selling Energy

A lot can happen in seven days. This week I recommend Bruno Gralpois’ Success Freak: Kick Ass In Life In 7 Days, a self-initiated program that can help whip you into shape in short order.

Sales 84
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Episode 39: Talk With Me… Not At Me

Sales Hacker

??Want to write sales emails like a pro? Kristina and Will look at common email mistakes (using real examples) and rewrite them so that you can learn what to do differently. Join Kristina Finseth (Sr. Manager, Outbound Growth Marketing at Greenhouse) and Will Allred (Co-Founder & COO at Lavender) to get TWO perspectives and TWO approaches on real sales emails, every week on Sales Hacker.

Scale 77
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Booking Sales Meetings: Everything You Need To Know

Predictable Revenue

Appointment setting is the best way to scale your outbound sales efforts. Learn our top tips for booking more meetings and hiring sales development reps. The post Booking Sales Meetings: Everything You Need To Know appeared first on Predictable Revenue.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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We’ve Got The Discovery Process All Wrong!

Partners in Excellence

Too often, we fail in our initial engagements with our customers. In our prospecting and discovery calls, we focus on their need for a solution–our solution. Our questions have an agenda, we want to get to talking about our solutions as quickly as possible. We may start in the right place, trying to understand the customer needs or problems, but we steer our follow up to our products as quickly as possible.

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Growing Sales With Self-Discipline

Janek Performance Group

In sales, most of us know what we need to do. Yet sometimes, we don’t do it. Often, we call it a lack of motivation. In truth, it’s likely a lack of self-discipline. Some days it can be harder to overcome these challenges than others. We may tell ourselves we don’t have the time or energy, or we are too stressed out. When we believe these excuses, our sales results suffer.

Hiring 62
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Six Steps to Improve Your Cold Calling Results

One of a Kind Sales

One of the most challenging parts of selling is cold calling. Like all of us, salespeople dislike rejection and don’t want to hear the word “no.” And many have never been trained how to do cold calling. As a result, many salespeople find cold calling intimidating. Aside from the fear of rejection, there is a […]. The post Six Steps to Improve Your Cold Calling Results appeared first on One of a Kind Sales.

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19 Best Cold Calling Scripts (& Free Templates) for Sales Teams

Close

If you want to succeed in cold calling, you need a script. Here are 19 cold call scripts and templates for your sales team to make effective cold calls.

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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Selling on LinkedIn: Your LinkedIn Sales Strategy

LinkedFusion

LinkedIn is one of the most effective social media platforms for selling, if not the most effective. Majority of the professionals use LinkedIn to build their networks and grow. While social media platforms such as Twitter, Facebook, Instagram and Snapchat are useful for learning more about your prospects’ interests and personalities, warming them up before reaching out, and expanding your subject matter expertise, LinkedIn is typically the only platform that leads to new business.

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What’s Better, Cold Calling or Cold Emailing?

Close

We’ve broken down the pros, cons, and overall effectiveness of both cold calling and cold emailing, so you can take your outreach to the next level.

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5 Underutilized LinkedIn Features That Can Give You More Leads This Week | Donald Kelly - 1582

Sales Evangelist

Some salespeople say LinkedIn doesn’t work for their industry. But LinkedIn is effective! (Chances are, you’re simply not using the platform correctly!) In today’s episode of The Sales Evangelist, Donald explains the different LinkedIn features available to help make anyone a LinkedIn success. Connect with Donald on LinkedIn to share what features are effective for you that everyone should know!

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13 ABM Metrics You Should Be Monitoring Right Now

Zoominfo

We’ve all heard the stories (maybe you’ve even told some yourself) of sales and marketing teams working in unison, launching hyper-targeted account-based marketing (ABM) campaigns that resonate with ideal customers — and drive the type of revenue that makes your team legendary. But in order to make the case for ABM, you’ve got to show results.

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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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5 Underutilized LinkedIn Features That Can Give You More Leads This Week | Donald Kelly - 1582

Sales Evangelist

Some salespeople say LinkedIn doesn’t work for their industry. But LinkedIn is effective! (Chances are, you’re simply not using the platform correctly!) In today’s episode of The Sales Evangelist, Donald explains the different LinkedIn features available to help make anyone a LinkedIn success. Connect with Donald on LinkedIn to share what features are effective for you that everyone should know!

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Our Complete Guide to Gap Selling

Gong.io

Close the gap, and you’ll close the deal. That’s the basis behind Gap Selling — a sales methodology developed by Keenan, CEO and president of A Sales Growth Company. The “gap” refers to the space between where a prospect is now and where they want to be in the future. Your goal as a seller is to help prospects fill that gap. But how exactly do you achieve that?