Sun.Jun 03, 2018

article thumbnail

Financial Services CEOs: Assess and Address Your Sales Team’s Customer Experience Readiness

SBI Growth

CEO’s Revenue Growth Case for Client Experience (CX)? As a CEO or C-suite executive in financial services, would you like to see your annual revenue increase per customer or client? How does 1.5X sound? Even better, how does 2.4X sound.

Customer 196
article thumbnail

June 2018 B2B Blog Post Round-Up

Zoominfo

Welcome to our June B2B Blog Post Round-Up—a series where we highlight the great work our writers contribute to some of our favorite publications. This month’s edition features content related to ABM, branding, customer experience, marketing reports, and so much more. Let’s jump right in! 4 Lessons ZoomInfo Learned From Their Own ABM Campaign. If you worked in sales or marketing in the past year—you’ve already heard the news: Account-Based Marketing (ABM) is an incredibly effective way to target

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

We Need To Stop Our Fixation On Buyer Journeys

Membrain

Recently, I participated in a discussion on “the buyers journey.” In some ways, I suppose I should have been happy that we were at least focused on the buyer, normally we obsess about our products/solutions and how we inflict them on our customers.

Buyer 69
article thumbnail

SalesTech Video Review: @TechTarget

SBI

Priority Engine by TechTarget helps you find the accounts that matter and the contacts that convert. Hence the word Priority. How can you find the prospects searching for your technology products? With Priority Engine. Visit TechTarget.

Video 63
article thumbnail

The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

article thumbnail

Every Word Matters – Finding the Right Language

Pipeliner

Did you ever wish you had more compelling language when speaking with prospects? Most companies spend very little time, if any, developing their sales message and making sure it works. You’ve spent time developing your website and brochure; you may even have a trade show booth. But how much time have you spent thinking about and revising the spoken word, the path of dialogue you use with individual prospects as well as the emails which support the dialogue?