Stop Chasing Customers You Can’t Help!
Partners in Excellence
FEBRUARY 10, 2019
I’m often asked the fastest way to improve sales productivity. The answer is simple and should be obvious, “Stop Chasing Customers/Prospects You Can’t Help!” ” That statement is likely to elicit a resounding “Dugghhhh!” ” The reality, however, is that sales people waste too much time chasing customers they can’t help or worst, customers that don’t want/need their help.