This is the Most Important Qualifying Question
Mr. Inside Sales
JANUARY 31, 2020
If I asked you what the most important qualifying question was, what would you (or your team) say? Budget? Decision making process? Buying motives? Needs or pain points? These are all important, of course, but they aren’t what—in my mind—is most important of all. And that is: Timeline for making a decision to move forward. The reason timeline is the most important is that it encompasses all of the above.
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