Sun.Jun 06, 2021

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The future of B2B selling is collaborative

Membrain

I recently participated in a fascinating panel discussion facilitated by Jonathan Farrington of Top Sales World on “Identifying the New Post-Covid Frontline Sales Professional” with Dave Mattson of Sandler Training and Lisa Leitch of Teneo Results. I’ve included a link to the recording at the bottom of this article.

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Podcast 201: Simon Mulcahy and Karen Semone On The Art, Science, and Magic of Selling

John Barrows

Our guests this week are Simon Mulcahy, Chief Innovation Officer @ Salesforce, and Karen Semone, Senior Director of Innovation at Salesforce. This conversation between John and these two dynamic, free-thinking leaders is filled with invention, thought leadership, innovation, and content. Both Karen and Simon emphasize genuine curiosity, curating the entire experience from start to finish, and share what they believe to be the three most important evolving trends.

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Weekly Recap, June 6, 2021

Selling Energy

Here are our favorite sales-enhancing tips from this week's Selling Energy Blogs.

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Podcast 200: Mark Roberge On Looking Ahead and Adapting to The Future of Sales Copy

John Barrows

Our guest this week is Mark Roberge, Managing Director at Stage 2 Capital and Professor at Harvard Business School. John and Mark discuss the future of sales, best practices, and how one size and strategy does not fit all companies. They emphasize how agility, disruption and innovation have moved to the forefront of careers and business. Mark delivers wise advice to up and coming sales professionals.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.