Sun.Oct 23, 2022

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Who’s Our Ideal Customer?

Membrain

Continuing my series “Things We Thought We Knew About Selling But Really Didn’t,” I want to talk about our Ideal Customers–or our ICP (Ideal Customer Profile.) We toss the term around casually, but when I look at too many pipelines or prospecting programs, the ICP is not discernible.

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The Work Compression Model & Trading Productivity for Time

Sales Gravy

They say you can't make more time. On this episode of the Sales Gravy Podcast, I challenge you to consider how you can make more time through improvements in sales productivity and reinventing the way that you work. I want you to take a moment and think back to the early days of the pandemic. You were likely working at home because everything was locked down.

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Obstacles in Organizations

Pipeliner

Inclusivity and Innovation in an Organization. There are two big obstacles in organizations , and they’re quite related to each other. One of the struggles is that we aren’t creating organizations that are truly inclusive. The other struggle is that we are not being innovative enough. Innovation and Inclusivity. Inclusion means that we are not making arbitrary decisions about others.

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Weekly Recap, October 23, 2022

Selling Energy

Here are our sales-enhancing tips from this week's Selling Energy Blogs.

Energy 51
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.