Sales 2.0
NOVEMBER 3, 2018
This is one I’ve seen several times over my (getting long) career. Someone is one of the top performers in a sales team and they still get sacked. How is this possible? The trick is be super customer-focused and take the opposite approach when dealing with people in your own company. The person that achieves this trick often says “I’m too busy selling to deal with the political nonsense in my company.”.
Engage Selling
NOVEMBER 3, 2018
It used to be that buyers needed to know you first before they could trust your product. Today the reverse is true.
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Sales 2.0
NOVEMBER 3, 2018
This is one I’ve seen several times over my (getting long) career. Someone is one of the top performers in a sales team and they still get sacked. How is this possible? The trick is be super customer-focused and take the opposite approach when dealing with people in your own company. The person that achieves this trick often says “I’m too busy selling to deal with the political nonsense in my company.”.
Don on Selling
NOVEMBER 3, 2018
As a salesperson, going through a merger or acquisition is stressful enough without having to protect your customers too. But like it or not, that’s what most of us must go through until the dust finally settles, and you know whether you have a job or not. When a merger or acquisition occurs, many decisions are being made above your pay grade.
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A dramatic shift has occurred in the B2B landscape. Buying has transformed radically in the last half-decade, causing growth rates to plummet, customer acquisition costs to skyrocket, and churn rates to surge. For SaaS companies relying on traditional sales strategies to grow revenue, these trends will only become worse, as they now falter in the face of modern purchasing paradigms.
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