Sales and Marketing Management
JULY 28, 2022
From live streaming, to broadcasting, to video chat and beyond, real-time engagement (RTE) technology is helping businesses bring new services and communication capabilities to the masses in newer ways. The post Redefining Engagement and Driving Sales with Real-Time Engagement appeared first on Sales & Marketing Management.
Anthony Cole Training
JULY 28, 2022
It would be great if you could hand a new salesperson a manual, ask them to read it, take a knowledge test and they could successfully begin their job. Selling is a different animal and you will often hear the term “soft skills” in reference to training a salesperson. What are soft skills in sales? Let’s try to demonstrate that with a short example.
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Zoominfo
JULY 28, 2022
In an ideal world, B2B revenue teams would run with lightning-fast lead response times, streamlined operations, and an aligned sales and marketing team. But can all of that be possible at the same time? Without a doubt. A sales funnel powered by volume and velocity is vital to stay competitive in today’s market. Intelligent lead routing is a key component of that effective, speedy sales motion.
Allego
JULY 28, 2022
Podcast hosts are turning to Allego experts for advice on improving sales results. That’s because sales teams are under intense pressure to win deals and hit quota. It’s understandable, as sales are what drive a large part of a company’s success. That demand, however, may cause sales reps to pressure buyers. (“What can I do to get you into this car today?”).
Advertiser: ZoomInfo
Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.
Pipeliner
JULY 28, 2022
You are currently on the job selling to a specific audience. Training is complete but does not reveal how to resolve various issues concerning your clientele. First and foremost, to keep your job, it is necessary to know the company’s expectations of you in detail and where the boundaries are to avoid over-stepping. On the other hand, management will do best by considering whether they are training robots or humans to sell.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Sales Hacker
JULY 28, 2022
Your buyers are tightening their budgets. Sales cycles are getting longer. New pricing pressure has seemingly come out of nowhere. So we’re calling in the big guns. Learn what these leaders did in 2008 when the recession hit and what they wish they had done differently. Guests: Mary Shea , Global Innovation Evangelist at Outreach. Hilmon Sorey , Co-founder at CoachCRM.
The Spiff Blog
JULY 28, 2022
Welcome back to our Meet the Team series! We use this space to introduce readers, customers, and potential Spiffers to the faces behind the Spiff brand. We know we’re nothing without our team and believe it’s important to get to know each of our teammates as human beings that exist both inside and outside the workplace. So, without further ado, let’s meet the team!
Selling Energy
JULY 28, 2022
Before you meet with a new prospect, the one thing you absolutely must do is background research. I’ve written several blogs on research techniques, and the topic is important enough (and vast enough) to warrant further discussion. Today and tomorrow, we’ll be exploring some methods of research to help you hit the ball out of the park during your first meeting.
Repsly
JULY 28, 2022
At Repsly, we’re emphasizing customer outcomes in 2022 highlighting the many ways our customers are recognizing the value of their retail execution platform. Once a month, we’ll be putting a spotlight on a new customer, exploring a key breakthrough moment they had and how it’s impacted their retail success.
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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.
Alice Heiman
JULY 28, 2022
Are you a product CEO or a sales CEO? The answer may not be what you think. Case in point: Catherine Dahl, the CEO of Beanworks , an AP automation platform recently acquired by Quadient. Catherine spent two years building her company as a sales CEO when a sudden realization struck that she was trying to be something she wasn’t. By owning her role as a product CEO , everything changed.
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JULY 28, 2022
Discover an 8-step plan to create an effective B2B content marketing strategy. It starts with identifying your target audience and ends with creating a content marketing strategy.
LinkedFusion
JULY 28, 2022
In the professional world, through LinkedIn, you can reach out to a specific target audience. Generally, influencers, decision-makers, and executives act as new opportunities. You can combine targeting criteria to organize your ideal personas, such as IT decision-makers, C-level executives, prospective students, small business owners, and more. For B2B (Business to Business) marketers, make-or-break is an effective targeting strategy.
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JULY 28, 2022
Nothing defeats an inexperienced salesperson faster than unexpected sales objections. Most salespeople invest hours perfecting their pitch without a second though to what comes afterwards. But even a perfect pitch can be ruined by poor objection handling.
Advertiser: ZoomInfo
Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.
Emissary
JULY 28, 2022
Will retail technology trends be short-term or drive permanent changes to the retail technology landscape? Featuring Seleste Lunsford, Chief Research & Strategy Officer at Emissary and Emissary Advisor Mike Robinson. In today’s Buyer’s Seat we are going to take a vertical focus and take a closer look at the retail industry. Today we have Mike Robinson with us.
Pipeliner
JULY 28, 2022
Getting a big tax refund can feel like winning the lottery. For many people, it’s their biggest paycheck of the year. Every year, about 3 in 4 Americans get a tax refund. The average refund is around $2,300. Although you’re getting a big tax refund, keep in mind that the money you’re getting back is all yours. It’s not a bad deal for Uncle Sam since he doesn’t have to pay any interest.
Apptivo
JULY 28, 2022
INTRODUCTION. Relationship management is vital for the success of the business, as you need to build a strong relationship with the customers , who indeed is the king. You need to serve the king better to survive in the business environment and to stay ahead of competition. In order to stay in the business game, you definitely need to master relationship management.
Pipeliner
JULY 28, 2022
Introduction: What is a Virtual Data Room? In the last few years, virtual data rooms have become the main tool for mergers and acquisitions of different companies. Thanks to them, specialists from different fields of activity can easily exchange, store, organize and process huge amounts of data. Thus, the electronic data room has found a new life as an auxiliary device for merging different projects.
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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B
Sales Result
JULY 28, 2022
We can quibble about what to call it, or the severity today, but this morning marked the official announcement of two negative GDP quarters in a row. The downturn may be soft, it may be brutal, but we are looking at some turbulent market forces affecting your quota and results.
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JULY 28, 2022
Sales forecasting templates make it easier to project future sales and adjust your strategy to maximize ROI. Not sure which to choose? Here are the 8 best.
Appbuddy
JULY 28, 2022
The inbox is more crowded (and competitive) than ever—and as email volumes continue to skyrocket, subscriber expectations are changing significantly. Today’s audiences are hungry for highly customized experiences from the brands they love. That said, senders who rely on generic email content risk alienating their subscribers and falling behind more innovative competitors.
SugarCRM
JULY 28, 2022
The pandemic accelerated digital transformation through a scramble to implement remote work. Some companies were ready; some were not. But B2B customers were very ready for it. Over the past 18 years of building a more than 500-person software company, I have had many employees working from home offices. And many of them complained in the past that we just “didn’t get remote working.
Advertiser: ZoomInfo
Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.
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