Fri.Mar 23, 2018

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It’s Time to Pay Marketers Based On Their Financial Impact

Sales and Marketing Management

Author: Mark Stouse You know the old adage, “We all work for sales?” Well, if we all work for sales, then we should get paid like sales too. As a C-level executive, I’ve worked with a lot of salespeople. When I meet one who has consistently over-performed, I know I’m looking at someone who will deliver the goods. And I also know I’m looking at someone who has made a lot of money in commissions, and will make a lot more in the future.

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Bad Marketing Strategy is Built on Assumption

SBI Growth

Perhaps you are familiar with the photo of the former CEO of Nokia sobbing with his leadership team as his company was sold to Microsoft for parts. The now infamous headline: “we didn’t do anything wrong.” Well, yes Steve –.

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Sales Leadership is a Lifestyle

The Sales Hunter

Earlier this week, I was sitting in a strategic planning meeting with a client. It’s one of those days where the conversation is simply amazing. Five of us in the room and each one contributing ideas, sharing insights and collectively developing better outcomes. Reason I’m sharing this with you is I’ve been writing up my […].

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The Meaning of Consultative Selling, 4 Revolutionising Communication Steps, A Quote From Richard Branson

MTD Sales Training

Episode 2: Loads Bubbling Podcast. The Meaning of Consultative Selling, 4 Revolutionising Communication Steps, A Quote From Richard Branson. This podcast includes: What Exactly Is Consultative Selling? Communication Skills : 4 Revolutionising Steps. A Key Quote From Richard Branson. The post The Meaning of Consultative Selling, 4 Revolutionising Communication Steps, A Quote From Richard Branson appeared first on MTD Sales Training.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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15 Science-Backed Tips for Making Better Sales Calls

Hubspot Sales

Sales Call Tips. Start Sales Calls with a Bang. Don't Bad-Mouth Competitors. Use Awesome Labels. Set the Agenda and Stay in Control. Stand Up. Use Emphasis Wisely. Simplify Options. Adopt Smart Product Positioning. Get Emotional. Clarify Product Value. Empower Customers. Remember, There's a Time for Everything. Serve Hot, Not Cold. Observe, Record, and Predict.

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How to make 5,000 sales calls in one day!

Jeffrey Gitomer

The Carolina Business Fair is September 23rd & 24th. The Business Journal will be exhibiting; BuyGitomer will be exhibiting.

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What can CRM do for my business?

Nutshell

What is CRM? Even if you’ve never used a CRM before, you’ve probably heard the term echoing through your industry. You know that many companies (including your competitors) are implementing CRM software because it saves time and drives sales. But what is CRM? And what can it do for you? CRM—or customer relationship management —is business software that helps individuals and teams maximize their customer communications and sales efforts.

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Sales Leads, and the Myth that More is Better

Frontline Selling

Most salespeople are familiar with the movie, Glengarry Glen Ross. In it, good ol’ sales leads are given an especially prominent role. Salespeople fight over them, especially the good ones. The post Sales Leads, and the Myth that More is Better appeared first on FRONTLINE Selling.

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Smart Passive Income: 8 Ways to Make Some Extra Cash

Hubspot Sales

As a salesperson, a big part of your compensation is variable. Closing big deals takes time. And with such high earning potential, it can be tough to make it through slow months. Worrying about finances weighs on your mind and can hold you back from your full earning potential. After all, why go after that big, uncertain deal, when there’s a smaller fish guaranteed to close?

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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What Holds Back Small Business Sales Teams?

Pipeliner

My company’s clients are usually classified as “small businesses”—although I personally despise that term. It is these very same “small businesses” that actually power the U.S. economy! In fact the last census (2010) showed that small businesses (defined as having less than 500 employees) comprise 99.7 percent of the employer firms in this country. So there you have it.

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I’ve Helped Hundreds of Students Get a Job in Sales, Here’s My Advice

Hubspot Sales

How to Get a Sales Job? Print Business Cards. Brush Up Your LinkedIn Profile. Create Your Personal Value Proposition. Master the Marketing of Me. Know What the Red Flags Are (and How to Avoid Them). Preparing for your first sales job is similar to preparing for a big sale. You must do your research, build the right toolbox, and have experienced leaders on deck to help.

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5 Common Mistakes That Can Derail Digital/Social Strategies

SalesforLife

Technology has drastically changed the way we think about communication. Instant connections across great distances and entirely digital social networks are foundational to what work means for the mobile global workforce.

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Don’t Tell Them You Will Make or Save them Money. WHAT?

Smart Calling

That’s right. Just don’t. Hear what I’m talking about in this brief audio tip from my massive Smart Calling Online library of audio, video, and text training. (We’re going to open up the Smart Calling Online vault to the public within the next two weeks. It’s the largest collection of inside sales and prospecting training in one place.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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What Is Bad Sales Enablement?

SalesHood

There is such a thing as bad sales enablement. It happens. We see it all the time. Just because you enable your teams with training and content and you're working 24/7, doesn't mean it's good and it’s working. It's possible to do sales enablement that has a negative impact or is not well recieved [ ] The post What Is Bad Sales Enablement? appeared first on SalesHood.

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What Holds Back Small Business Sales Teams?

Pipeliner

My company’s clients are usually classified as “small businesses”—although I personally despise that term. It is these very same “small businesses” that actually power the U.S. economy! In fact the last census (2010) showed that small businesses (defined as having less than 500 employees) comprise 99.7 percent of the employer firms in this country. So there you have it.

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How To Create Viral Content On LinkedIn And Drive Massive Inbound Leads

Sales Hacker

The post How To Create Viral Content On LinkedIn And Drive Massive Inbound Leads appeared first on Sales Hacker.

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At Hub, many paths to a connected sales plan

Anaplan

Earlier this month, nearly 1,400 members of Anaplan’s community converged on seasonably-warm Las Vegas for Anaplan Hub, joining together to exchange ideas, stories, best practices, and sheer excitement about the power and future of connected planning. With so much shared knowledge in attendance, insights suffused the Vegas air like freshly-cashed racetrack slips.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Manage Your Minutia Mayhem In Just 12 Minutes A Day

Sales Gravy

What would happen if each day you scheduled 12 minutes to push yourself away from the desk and take a walk outside or even lock yourself in the bathroom if need be? Just stop for a moment.

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At Hub, many paths to a connected sales plan

Anaplan

Earlier this month, nearly 1,400 members of Anaplan’s community converged on seasonably-warm Las Vegas for Anaplan Hub, joining together to exchange ideas, stories, best practices, and sheer excitement about the power and future of connected planning.With so much shared knowledge in attendance, insights suffused the Vegas air like freshly-cashed racetrack slips.

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Weekly Roundup: 3 Reasons Why Your Sales Team Isn't Generating More Leads (And How to Fix It) + More

The Center for Sales Strategy

We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

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OnePageCRM announced as Finalists in the European IT and Software Excellence Awards 2018

OnePageCRM

OnePageCRM is delighted to announce they have been shortlisted as finalists in two categories in the European IT and Software Excellence Awards 2018 ; SaaS SMB Solution of the Year and Service Provider of the Year. The European IT & Software Excellence Awards 2018, Europe’s most prestigious IT Channel awards recognize companies who deliver innovative solutions for their customers.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Two Traveling Angels – Author Unknown

Selling Fearlessly

Two traveling angels stopped to spend the night in the home of a wealthy family. The family was rude and refused to let the angels stay in the mansion’s guest room. Instead the angels were given a small space in the cold basement. As they made their bed on the hard floor, the older angel […].

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How to Use Value Propositions in the Middle of the Sales Cycle: Focus Sales Teams on Customer Outcomes

LeveragePoint

Equipped with extensive online information, risk averse B2B buyers can be elusive. With competing priorities, buyers erect walls, making it difficult for sales to engage and overcome buyer inertia. As highlighted in our last blog, the biggest sales challenge early in the sales cycle is usually combatting the status quo and getting a buyer to evaluate your solution with the active involvement of your sales team.

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125 Conversation Starters For Virtually Any Situation

Hubspot Sales

Conversation Starters. What’s the most interesting thing you’ve read lately? What’s a fact about you that’s not on the internet? Do you listen to any podcasts? Which ones? If you were in charge of the playlist, which song would you play next? What’s the best gift you’ve ever gotten? What’s your favorite part about living in [city]? Least favorite? Are there any common misconceptions about your job?

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There is No Such Thing as an Ideal Buyer | Sales Strategies

Engage Selling

???????You no longer have an ideal buyer. You have to throw out the notion that there’s a single person inside your organization that makes the buying decisions. Your buying influences may come from different departments that you don’t usually sell to.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp