Wed.Mar 04, 2020

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Storytelling Is One of the Essential Soft Skills to Succeed in Selling

Connect2Sell

Maybe you’ve heard: Storytelling is the most powerful tool in your selling toolbox. – Natasha Che, Entrepreneur.com. Storytelling is a must-have sales skill. – Sean Pinegar, Tenfold. Top sellers use the power of story to mesmerize. – Mike Schultz, RAIN Group. Stories trigger emotional responses. – Emma Brudner, HubSpot. Stories transform beliefs and change minds. – Matt Sharrers, Sales Benchmark Index.

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How ABM Can Impact Your Product Lifecycle Beyond Top-Of-Funnel Activity

SBI Growth

Account-Based Marketing has been at the top of the hype scale in marketing departments for a number of years now. At this point, most organizations have tested or adopted ABM at some level. Still, now marketing and product leaders are.

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The Tao of WOW!

Sales and Marketing Management

Author: Staff Wowing customers has been built into the business plan of B2B companies across all industries. It’s the subject of Micah Solomon’s new book “Ignore Your Customers (And They’ll Go Away).” Satisfactory customer service isn’t enough, Solomon says. However, as much as a focus on wowing customers must become part of the corporate culture, managers should emphasize that not every interaction with customer can be a “wow” moment.

Airlines 156
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Are sales leaders wrong to focus on changing behaviors?

Membrain

In the sales effectiveness world, we talk a lot about changing behaviors. Are your salespeople engaging in the right behaviors to get the right outcome? Do their behaviors match up with best practices? Are they aligning well with buyers? How can they change their behaviors to get better results?

Buyer 148
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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The Battles of Starting Your First Prospecting Role

John Barrows

Starting a new gig can be challenging. No matter how versed we are at something, when we switch roles, companies, responsibilities, and projects, it can be overwhelming. I recall moving into the SaaS space from a 15-year kitchen career, and feeling inadequate for months. Everyone kept telling me “You‘re doing great”. And “You sound awesome on the phone.

More Trending

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James Picks Brains: Morgan J Ingram’s Inspiration In Sales

John Barrows

Welcome back to another episode of our James Picks Brains series, this time we’ve got our very own Morgan J Ingram on as the guest. James digs deep into Morgan’s inspiration in sales and tackles the work/life balance debate. This episode was shot just after the tragic passing of Kobe Bryant, so standby for an emotional tribute to him from Morgan as well as an in-depth look into Morgan’s new morning routine and tons more.

Journal 114
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Committed To Failing

Partners in Excellence

We have very confused attitudes and beliefs about failure and failing. In sales and marketing, specifically, this confusion is somewhat ironic, since failure is such a large part of what we do. Recently I wrote about a terribly dangerous view about failure: “Making It Safe To Fail, Hogwash!” There’s a lot of social pscho-babble on failure, the thinking parallels the thinking that, “everyone gets a trophy, win, lose, just show up… , it’s the effort that counts!

Churn 123
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“In the Trenches” With Her Sales Team Is Where TripActions’ Hillary Unis Loves to Be

Chorus.ai

When Hillary Unis was younger, she couldn’t wait to grow up and become a real sales pro. She already had a make-believe career. Hillary and her sister, when shopping with their parents at the department store, would pretend they were sales assistants and ask, “What can I help you with today?” Today, Hillary’s sales career is very real: She’s a Commercial Sales Manager at TripActions, the leading end-to-end corporate travel management platform used by thousands of companies globally.

Travel 118
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Podcast 138: How SDRs Crush Quota Using Marketing Tactics With Gaetano Di Nardi

John Barrows

SDRs have arguably the hardest jobs in business. Gaetano Di Nardi joins us on the podcast this week to talk about how SDRs can use marketing tactics and strategies to set themselves aside from the rest of the field, and crush quota. We love mixing things up on this podcast, and Gaetano has always worked closely with sales teams and reps while being a marketer which gives him a unique point of view on how SDRs are doing well today.

Quota 91
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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3-Step Framework for Leading Effective Sales Coaching Conversations

RAIN Group

Many sales managers and coaches are never taught how to lead effective sales coaching conversations. So they start with, “What’s up?”. Then they listen to sellers for an hour with a bit of back and forth about this opportunity or that one. They may talk about the need to fill the pipeline or come up with an idea to move one of the opportunities forward.

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Maintaining Sales Productivity and Employee Health in the Face of Coronavirus

Allego

The handshake is often viewed as a universal symbol for sales success. However, in a world where contact can lead to illness, those kinds of handshakes are increasingly rare. How can companies keep sales going without the relationship building and collaboration that happen face to face? Business travelers are facing new restrictions and cancellations as health concerns grow in the wake of the coronavirus.

Hiring 100
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7 Sure Fire Ways to Sell More. Faster.

KO Advantage Group

About a year ago a woman came into my office. She was running a fairly successful marketing firm yet she struggled to get her clients to connect with her sales message. To her it felt "icky". She liked educating. She liked showing her clients what she would do for them. But they would respond, "okay. if you're so confident, how about we pay you when you generate us the results.".

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Teachable Pricing (2020) — Which Plan is Right for You?

Sell Courses Online

The post Teachable Pricing (2020) — Which Plan is Right for You? appeared first on Sell Courses Online. Teachable is one of the best online course platforms out there and it’s not hard to understand why it is so sought-after among course creators.It is pretty easy to use, has reasonable pricing and offers all the important features you need to deliver an engaging online course.Having said that, I always find creators getting confused … Teachable Pricing (2020) — Which Plan is Right for You

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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So You Joined a Startup as the First Sales Hire… Now What?

Sales Hacker

Joining an early stage SaaS startup can be exciting, but it can also be daunting. The founders often have lofty goals, minimal structure or direction, and the company is just beginning to build out its sales motion. If you’re the first sales rep at a startup — or one of them — you’ll be responsible for helping the founders acquire the company’s first customers, establish a system to sales, and achieve wins in an initial niche market.

Hiring 90
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Podcast 138: How SDRs Crush Quota Using Marketing Tactics With Gaetano Di Nardi

John Barrows

SDRs have arguably the hardest jobs in business. Gaetano Di Nardi joins us on the podcast this week to talk about how SDRs can use marketing tactics and strategies to set themselves aside from the rest of the field, and crush quota. We love mixing things up on this podcast, and Gaetano has always worked closely with sales teams and reps while being a marketer which gives him a unique point of view on how SDRs are doing well today.

Quota 79
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4 Reasons Salespeople Should Always Leave a Voicemail

The Center for Sales Strategy

While recently chatting with a new salesperson about setting appointments with new business target accounts, the seller said, “I never leave a message if my call goes into voicemail. I don’t want to waste time leaving a message.”. It’s no secret that leaving a good sales voicemail is hard. Even the most well-crafted messages often get ignored by prospects.

Account 78
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Are You Happy with Your Current Sales Methodology?

Selling Power

At BTS, we have a sales methodology that will help you create the buyer-specific value propositions you need, and accelerate your sales.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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3 Ways Accurate Sales Data Can Unleash Revenue Potential

G2Crowd - Sales Blog

When it comes to data, if you can’t measure it, you can’t improve upon it.

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3 [Absolutely Critical] Steps to Close a Sales Deal

Marc Wayshak

Do you know how to close a sales deal? Many salespeople lack a consistent process to do just that. In this video, you’ll learn 3 absolutely critical steps to close a sales deal. Check it out. The post 3 [Absolutely Critical] Steps to Close a Sales Deal appeared first on Sales Speaker Marc Wayshak.

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Announcing the best native CRM integration for Zoom

Close.io

If you're in sales and follow our philosophy, you understand that sales is nothing but results-driven communication. At Close, we've worked hard to make our CRM a robust communication tool, first and foremost. We were the first CRM to introduce 1-click calling. We were the first to offer 2-way email syncing. Now we're bringing video conferencing into the CRM.

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Building a Partner Recruitment Plan

Allbound

What’s the absolutely essential, can’t-live-without-it aspect of a successful channel partner program? Bet you thought we were going to say a Partner Relationship Management (PRM) solution! The real answer is more simple than that. Every channel program needs…partners. You can’t have a partner program without recruiting. You can’t have a great one without recruiting great partners.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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?? How to Create a “Best Place to Work” Culture

Pipeliner

Employees who enjoy and thrive in their workplace culture are happier, more productive, generate more revenue, become better leaders, and are ultimately better employees. So how do you create a “best place to work” culture, and cultivate this happiness for the people who work under you? Deb Boelkes, interviewed by John Golden, answers this question.

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14 Tips for Sending a Sales Email that Converts in 2020

Nimble - Sales

It’s no secret that email marketing is one of the most effective methods of advertising your business online. Through the years, it has only grown in popularity while so many other marketing methods have already fallen out of favor. Studies show that nearly 300 billion emails per day were sent throughout 2019. That equates to […]. The post 14 Tips for Sending a Sales Email that Converts in 2020 appeared first on Nimble Blog.

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[Webinar] How to Find and Research All of Your Prospects Quickly, Efficiently, and Easily

John Barrows

The post [Webinar] How to Find and Research All of Your Prospects Quickly, Efficiently, and Easily appeared first on JB Sales.

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6 Things to Consider While Choosing the Best Chatbot for Your Business

Nimble - Sales

A study revealed that 45.8 percent of consumers prefer interacting with a business via messaging than through email. Email exchanges can be cold and impersonal. Messaging, on the other hand, allows businesses to connect with consumers in a more intimate and personalized way. However, maintaining this messaging connection through human personnel can be a perplexing […].

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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Selling to a Property Manager Effectively – Part Two

Selling Energy

What does it mean to get the job done? First, you have to get that property manager fired up with the idea that you’re helping them achieve their goals. You also have to use the yardsticks that property manager uses to measure their own success. These are things like preventing complaints about thermal discomfort, addressing security concerns or increasing the occupancy of the building.

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How to Create an Effective Link Building Strategy to Spike Your Web Traffic

Nimble - Sales

For those of you who are not familiar with digital marketing terminology, link building refers to any form of marketing whose purpose is to increase links to a specific website (in this case, yours), which usually occurs in concordance with pre-existing set rules. If you decided to increase traffic on your webpage and are concerned […]. The post How to Create an Effective Link Building Strategy to Spike Your Web Traffic appeared first on Nimble Blog.

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Quick Tip 12 | Open More Opportunities With Balanced Sales Prospecting

Sales Gravy

Many so-called "sales experts" are quick to tell you that they have the one path to prospecting salvation or the top secret for making sales prospecting easy. Run away from these charlatans as fast as you can! There is no one way and there is no secret. The key to effective sales prospecting, is adopting a balanced prospecting methodology that spans across all prospecting channels.