Sales and Marketing Management
OCTOBER 9, 2017
Author: Rick Wong Whether you’re the CEO or a sales representative, you’re a seller. You know that in order for your company to be competitive, you’ve got to continually make new sales. Still, it isn’t enough to just make sales. In this business environment, you’ve got to do such a stellar job for your customers that they return to you again and again – and become lifelong customers.
MTD Sales Training
OCTOBER 9, 2017
Features and benefits – as sales people you must master these with regards to your products and services. How many times have you been told in training courses that people don’t buy features, they only buy benefits? This is very true, as the brain doesn’t compute what the product ‘does’, it only listens to what it will do for me. A long list of features will only confuse the prospect , as they have to do the work in converting the meaning of the feature to how it will benefit them.
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Hubspot Sales
OCTOBER 9, 2017
What’s wrong with using “I’ll touch base with you” in an email? “Touching base” simply means getting in contact with someone. (It’s believed to derive from baseball, where a player must touch four bases to score a run.). Unfortunately, a Glassdoor survey revealed roughly one in four employees think “touch base” is the most annoying buzzword. So if you often toss it around, you might be irritating your coworkers, prospects, and connections.
Advertiser: ZoomInfo
Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.
Nutshell
OCTOBER 9, 2017
If your sales team is operating without a sales process, you need to do something about it—right now. Building a sales process is absolutely necessary to your company’s success, and is perhaps the most important thing you can do as a sales manager to impact your team’s ability to sell. Fortunately, creating a sales process from scratch isn’t as complicated as it seems.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Partners in Excellence
OCTOBER 9, 2017
Everyone in sales and marketing is jumping on the AI/Machine Learning bandwagon. Mistakenly, too many think of these technologies as the silver bullet that will enable us magically to increase engagement, increase our ability to connect with customers, and fill the ever widening gaps in quota and revenue attainment. Everyday, I see dozens, if not more articles on the power of AI/Machine Learning in sales and marketing.
Sales Evangelist
OCTOBER 9, 2017
Today, I’m sharing three things you’re probably doing but you don’t realize it’s harming you as a sales professional. Sales applies to any areas of our lives. Recently, I posted a fill-in-the-blank line on Facebook, which says: “I hate it when salespeople __.” I got a bunch of amazing answers and it boils down to […] The post TSE 677: 3 Things You’re Doing that Your Prospects Hate appeared first on The Sales Evangelist.
Close
OCTOBER 9, 2017
Every so often, salespeople do some really shady s**t.
The Pipeline
OCTOBER 9, 2017
By Tibor Shanto – tibor.shanto@sellbetter.ca. It is easy to see why people in sales, at all levels, are infatuated by speed, or as the hipsters say, velocity. You have a specific target, with a defined time line, or more accurately, an end point, which drives many to approach sales like they were the winners of a local grocery store contest. You know where they crown a winner, who runs through the store, filling their cart with as much as they can in 60 seconds, and when they time is up, they
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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.
Hubspot Sales
OCTOBER 9, 2017
According to Glassdoor, 68% of salespeople are currently looking for a new job. That might surprise you. but it probably doesn't. Heck, you might even be in the process of sending out applications as you read this. Just in case you're thinking the grass might be greener on the other side, we've scoured the internet to identify the best sites for sales jobs.
InsightSquared
OCTOBER 9, 2017
Guest blog by Mike George, Business Systems Analyst at Toast, Inc. Getting a sales team to enter accurate information to your CRM is like pulling teeth, but it doesn’t have to be that way. Here are some tips for satisfying your data needs without burdening your sales team. Keep your forms lean. You’ve probably heard the expression, “If it’s not in Salesforce, it doesn’t exist.
SalesLoft
OCTOBER 9, 2017
How does an automated sales process sound to you? Putting your lead management, sales engagement, and workflows on autopilot sounds like a huge win, right? Well before you dive headfirst into a sea of automation rules and turn your sales process into a well-oiled machine, it’s important to remember that every sales team is unique. You need to assess where sales automation logically fits into your team’s process.
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