Mon.Nov 26, 2018

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Faux Transformations

Partners in Excellence

The word “transformation,” has become the buzzword for 2018. Every consultant, guru, prognosticator talks about transformation. Within organizations, executives proudly present their transformation strategies. Yeah, I also use the word–possibly too much. The problem is, when one looks at most of these “transformations,” nothing looks that different from before, certainly the outcomes don’t look any better-much of the research data would suggest sales/market

Fashion 81
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The Art and Science of Dealing With Difficult Customers

Janek Performance Group

Imagine the following: Your most important client is also your most demanding – a conundrum most sales professionals have faced at one point in their careers. Luckily, there’s ways of dealing with such a challenging situation -- methods that not only neutralize the issues but can actually create greater customer loyalty – a scenario that Michael McCollough and Sundar Bharadwaj coined the Service Recovery Paradox in the 1992 publication Marketing Theory and Applications.

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How to Minimize Risk and Conflict in Your Sales Channels

SBI Growth

Channel conflict occurs when companies try to reach end customers through multiple routes forcing components of the sales ecosystem to compete against each other rather than working together. It is inherently wasteful and can be lethal to customer experience, sales.

Channels 258
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Buyers Don’t Have To Take Your Call

The Pipeline

By Tibor Shanto. Truer words were never said, right, but that does not stop the tears for those who live it every day and struggle to engage with enough opportunities to drive their pipeline and results. But whether you are struggling to connect with your targets or you are acing your way to President’s Club, you have to accept that Buyers Do Not Have To Take Your Call, before you leave your house in the morning.

Buyer 227
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Now More Than Ever: Personal Presentation Tips for the Digital Age

Sales and Marketing Management

Author: Marc H. Kalan Over five years ago, I shared my personal presentation tips in a three-part series published in the online edition of “The Journal of Sales and Marketing Management.” Half a decade (and more) later, as the digital revolution continues its unstoppable tsunami throughout our personal and professional lives, the individual’s abilities to effectively communicate have never been more important, more self-evident, and more under siege.

Education 201

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Being a Great Steward for Your Clients

Anthony Cole Training

Today's blog turned vlog comes to you from our very own Walt Gerano, as he discusses the importance of being a great steward for your clients, and how these tactics will help you grow your business and relationships.

Sales 137
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What is a sales dialer? How it works, and why you need one

Close.io

It’s a no-brainer: If your sales reps over-achieve their quotas, you’ll have more prospects. That’s why the best sales managers spend time and money motivating their teams and sending them to training seminars to perfect the craft of cold calling. But even with their sales reps calling prospects and leads every day, many businesses still don’t see the revenue growth they aim for.

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Advertising Sales is Changing — 5 Tactics to Stay Ahead and Win

The Center for Sales Strategy

The advertising game for traditional media is changing and evolving. In this case, change is not a good thing. It’s time for a revolution on your sales team. Are you ready? This sounds kind of dramatic, perhaps over-dramatic, but it is true. Some type of revolution needs to take place on your sales team in order for traditional media companies to stay in the game.

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Customer Retention Strategy or Customer Churn Strategy?

Babette Ten Haken

Ever think that your organization’s or association’s customer retention strategy may actually function as a customer churn strategy? First, assuming that you have a customer retention strategy in place, when is the last time you did a forensic analysis of strategy effectiveness? Then, when is the last time this strategy was updated? I’m so honored!

Churn 80
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Stopping Our Metrics Obsession!

Partners in Excellence

Metrics are important. They provide a means of helping us understand whether we are on target to achieving our goals. They also give us insight into potential changes in the market. As we “instrument” more of the selling process, whether through CRM, mobile tools, and other means, we have the capability of measuring many more things than we have in the past.

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How to unite your sales and marketing efforts with Nutshell’s Unbounce integration

Nutshell

Quick question for anyone who uses Unbounce in their marketing stack: Which of your campaigns drove the most revenue for your company last month? As marketers, it’s critical that we understand the business impact of our efforts. Dumping leads into the top of the funnel isn’t enough— we need to know which campaigns are ultimately leading to revenue, and which ones should be cut loose.

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Dear Apple: Please Don’t Put a Mouse on the iPad

Bigtincan

The new Apple iPad Pro is a fantastic computer. And yes, I mean computer. It is very much the ultimate implementation of the concept of iPad first introduced by Steve Jobs in 2011. With the power of the A12X Bionic chip, edge-to-edge display, iOS 12.1, and support for the new Apple Pencil, the new iPads can […].

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A Little [Healthy] Competition Transforms Individuals into Superstars

LevelEleven

The number of blogs, articles, and studies on the benefits of contests to motivate your team are endless (there are even a couple of blogs from us on the topic). This is great because the studies don’t lie. People are competitive. Contests not only push your team to do their best, they also make the workday fun and challenging. There is one slippery slope, sometimes healthy competition turns toxic.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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PODCAST 35: How Goal Setting Can Change Your Career with Dannie Herzberg, Sales Director, Slack

Sales Hacker

This week on the Sales Hacker podcast , we interview Dannie Herzberg , Head of Mid-Market Sales at Slack. Dannie is one of the top sales leaders in the country having spent time helping Hubspot IPO over 5+ years and then moving on to Slack where she leads all SMB, Mid-Market, and Sales Development efforts for the US and Canada. . If you missed episode 34, check it out here: PODCAST 34: The Benefit of Finance Background to Help Company Growth w/ Rob Lopez.

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Let’s Talk Sales! CFS Roundtable on Sales Targeting – Episode 103

criteria for success

All November, we've been writing and talking about targeting both on the blog and in the podcast. So in this "CFS Talks Sales" roundtable, we share some best practices for sales targeting. In this episode of Let's Talk Sales, you'll hear from Rebecca Twomey, Natalija Novakovic, and me, Elizabeth Frederick. I recently published an eBook [ ] The post Let’s Talk Sales!

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6 Ways Sales Enablement Supercharges Sales Pitches

SalesHandy

With the wealth of information available today, buyers’ journeys have become more difficult for sellers to predict. Buyers now accomplish 57% of their purchasing process before contacting a seller. For this reason, it’s more important than ever for modern sellers to quickly capture a buyers’ attention by creating standout sales pitches. How? Sellers need resources, tools, and training that enable them to quickly pitch valuable content at the right time through the right channels.

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Sales Enablement 101

Showpad

Today it might seem obvious that sales enablement is a critical business function, and for many organizations, the importance of a structured sales enablement team has only very recently gained traction. For those early in their journey toward better sales enablement, here’s a primer on what it means, where you should focus and how you can measure success.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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TSE 972: How To Get Salespeople Not To Skip Steps In The Sales Process

Sales Evangelist

On today’s episode of The Sales Evangelist, we discuss the value of following every step in the sales process, and how you can prevent your sales team from skipping steps in the process. Sales processes aren’t intended to add burdens to your role as a sales leader, but should actually free you and your team […] The post TSE 972: How To Get Salespeople Not To Skip Steps In The Sales Process appeared first on The Sales Evangelist.

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Ask WHY to Discover Your Customer’s True Motivations

Paul Cherry's Top Sales Techniques

What Are Your Goals? One of the challenges we face when asking a customer, “What are your goals?” is getting a dismissive answer. One common response is “…to make more money” This answer tells us very little of what the customer really needs. Let’s dig a little bit deeper. Follow up with a great comeback like: “…Why do you say that?

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When You Know Your Customers As Well As They Know Themselves…3 Things

Product Management University

When you know your customers as well as they know themselves, three things will happen. Your solutions deliver value that’s indispensable. Your marketing messages speak directly to the agendas of influencers and decision-makers. Your salespeople are treated as trusted advisors. Consistent growth and profitability (and great products) are the result.

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A Conversation With David Dulany: How to Build and Continue to Develop a Rockstar SDR Team

Costello

David Dulany, Founder and CEO, Tenbound. After cutting his chops selling sales training programs for more than seven years, David Dulany decided he wanted to make a change to the tech industry since he is based in San Francisco. “Early in my career, I joined Glassdoor and set up the sales development team there,” David said. “There really weren’t any resources or support available on the SDR side, so it was a lot of trial and error.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Training Industry Blog – 5 Questions to Diagnose Whether Your Sales Team is Connected to Your Customers

Carew International

What exactly does it mean to be connected to your customers? In this blog for Training Industry, Carew CEO Jeff Seeley proposes five questions that sales leaders should be asking to determine whether their sales team members are building connections with customers that will be beneficial for both parties… As a sales leader, how many times have you experienced a customer call with one of your sales team members that didn’t go as well as expected?

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How to Be a Power Connector

Selling Energy

I’ve often told my students that networking is essential to their success. To some, it feels monotonous or even risky. However, performed correctly it can be incredibly fun. If you aren’t committing to networking, what are you missing? A lot.

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8 Variables to Test for a Killer Email Marketing Program

Zoominfo

It’s no secret—email marketing is one of the most effective marketing channels to engage customers and contribute to overall business growth. After all, email marketing boasts an ROI of 4400% ( source ), and 59% of marketers say it’s the most effective channel for revenue generation ( source ). But, after a while most email marketers see their campaigns plateau.

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Boost Your B2B Sales with These 9 Simple Tactics

MarketJoy

Closing a sale can be tricky, especially when you are in a B2B business. Why? Because, In B2B sales, it’s never an immediate “yes.” But while some salespeople struggle or lose out on deals there are few who make it look easy by always getting signatures on the dotted line. How? These salespeople know all the right tactics and they always use them. And, that’s what’s separate these sales closer from sales gatherers.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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4 Tactics for Asking Great Follow-up Questions on Sales Calls

The Brooks Group

The key to understanding what a prospect wants and needs lies in the follow-up question. Great questioning is a skill every successful salesperson has mastered, and the follow-up is a critical part of that questioning process. [This post will dive into the tactics for asking great follow-up questions specifically for sales conversations. At The Brooks Group, we also help clients optimize the hiring process, and follow-up questions—especially behavior-based questions—are extremely important in th

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How to hire the right sales reps (and keep them!)

PandaDoc

Whether we like it or not, you have to agree: The development of improved AI and forecasting means sales is no longer an “artform” but a “science” The question is how to hire sales reps whose qualities match the trends seen in data and keep them on to continue building relationships with clients at scale. Your sales representatives are the ones working with your prospects to learn more about their needs, build relationships, and deliver results.

Hiring 61
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Product update: Improved call quality for Close.io users

Close.io

We've always strived to be the CRM with the best built-in calling for sales teams. Since we launched predictive dialing earlier this year, we’ve seen a huge jump in Close.io users getting on calls with prospects. In the last couple of weeks, we've shipped out some major product updates to make your calling experience even better. Better quality & reliability in Close.io calling.