Fri.Oct 02, 2020

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Your Marketer Type Results Are In!

SugarCRM

In a previous blog , we discussed how the versatile world of marketing allows individuals—from analytical to artistic—to hone in on their passions. Now that you’ve taken the quiz, let’s find out what your marketer type means. Despite the differences amongst marketers, there are some similarities in all of our priorities. We ask a lot of the same questions: What are our strategic goals and the metrics we are measured by?

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Awesome Virtual Coaching Creates Master Virtual Sellers

Steven Rosen

Awesome Virtual Coaching Creates Master Virtual Sellers. COVID has impacted everyone. Sales organizations have had to adjust how they prospect, sell, and interact with customers and each other. . Companies that have been quick to adapt have been able to mitigate the impact of COVID. Of course, different industries face different realities. . However, there are two fundamental activities that successful sales organizations have been able to continue doing despite COVID.

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One Question to Close More Demos

Mr. Inside Sales

How many of you hold your breath at the end of your demo? Wondering if the prospect is sold and/or what they’re going to do next? If this describes you, then using today’s ‘one question’ before your demo can eliminate almost 100% of that dreaded feeling…. Remember: You can’t close an unqualified lead. Yet that’s still what many sales reps and teams are trying to do.

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The LinkedIn Algorithm

Partners in Excellence

I was talking to Amy. “Dave,” she said, “Your posts aren’t optimized. For the LinkedIn algorithm” “You could get 10 times more likes and comments. If you just write for the algorithm” I appreciated Amy’s idea, she’s a rockstar. But I wondered, Is that the point? Do I write for LinkedIn’s algorithm?

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Weekly Roundup: Leveraging Social Media, Continuing Human Connection + More

The Center for Sales Strategy

- MOTIVATION -. "Winning isn't everything, but wanting to win is.". -Vince Lombardi. - AROUND THE WEB -. > 5 Ways B2B Brands Can Leverage Social Media to Connect With Customers– PandaDoc. Most B2B brands have a presence on at least one social network. But far too many B2B companies don’t tap into the full power of social media. The reason? They may assume social media caters to B2C companies and are less of a priority for B2B.

More Trending

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How to plan content for B2B brands in 4 easy steps

Nutshell

B2B brands either understand the importance of content planning, or they struggle to generate leads. When it comes to content planning, there is a bold line between companies that have their strategy figured out, and companies that struggle to generate leads by using varying and inconsistent methods. Having a content plan means that a company is not at the mercy of whimsical and experimental marketing practices to generate leads.

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How to Prove Your Sales Enablement Program Works

LevelJump

There are several stages involved in implementing a sales enablement program. You need to create a hypothesis, get all stakeholders on board, and roll it out effectively. Once the process is in motion, there's another crucial phase — proving it works. Or, if it's not working, to quickly identify the problem and go back to the drawing board. What follows are some guidelines on how to show that sales enablement is working, and how to make improvements in any areas that need tweaking.

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Variant Configurators, CPQ, and What this Key Integration Means for CX and Sales

Canidium

What are Variant and Advanced Variant Configurators? Variant Configurator (VC), and Advanced Variant Configurator (AVC), are powerful tools that are most typically used when manufacturing complex products. Think about all the parts that go into making a jet engine. Every nut, bolt, and inch of wire needs to be accounted for, compatible with each other, and meet specific needs like stress or heat tolerance.

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Be Effective with Both In-Person and Remote Meeting Attendees | Sales Strategies

Engage Selling

A popular topic we’ve been examining with our clients recently is hybrid selling. What is hybrid selling?

Meeting 104
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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How to choose the right technology to support enablement campaigns

Seismic - Sales Effectiveness

When designing, developing and implementing enablement campaigns, you should leverage the power of technology to support an effective roll-out of your campaigns to the field. It can be a game-changer. But when building an enablement tech stack from scratch, the question quickly becomes where to start and how to make the right decision what technology will be most efficient to help drive your objectives or planned campaigns that shape your annual roadmap?

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The 2 Sales Follow Up Superpowers

Sales Gravy

Sales Follow Up Superpowers On this Sales Gravy Podcast episode Jeb Blount (Virtual Selling) and Jeff Shore (Follow Up and Close the Sale) discuss the two sales follow up superpowers: Speed and Personalization. The brutal truth is that salespeople have a big problem with follow up and it is holding them back. The good news, is this is a problem that is easy to fix.

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TSE 1350: How Recognizing Intent Signals Can Help Overcome Objections

Sales Evangelist

How Recognizing Intent Signals Can Help Overcome Objections Objections are common in sales but many struggle with knowing how to overcome them well. Today’s guest will talk about recognizing intent signals as a tool to overcome objections. Ernest Owusu leads a sales team at 6sense, an account-based orchestration platform that helps companies identify when an organization needs their help in prioritizing and engaging with them in a meaningful way.

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Email Volume is Up, But Are Opens?

Appbuddy

OK, I don’t want to scare you or anything, even though it is October, the spookiest month of the year. But, in our most recent State of Email Live webinar, Greg Kimball shared a pretty alarming data set. As we approach the holiday season, he thought it would be prudent to look at year-over-year volume to see if we’re tracking on pace with 2019. Friends, volume is way, way up, even this far ahead of the classic holiday email marketing rush.

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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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The Truth About Lighting Retrofit ROI: Part 2 - Meaningful Metrics

Selling Energy

The last thing any retrofitter wants is for the project to get within a hair’s width of approval … only for the whole thing to come to a screeching halt when the CFO pokes holes in the metrics.

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How to Start a Sales Training Session

Richardson

The sales professional’s job is changing. The global pandemic has demanded new sales skills. Professionals can no longer rely on the sales process that brought success in the pre-pandemic setting. Therefore, most sales managers realize that the time to train is now. This outlook is shared across industries. Recent research from McKinsey shows that 87% of executives stated that they were experiencing skill gaps or expect to in the near future.

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?? Effective Selling

Pipeliner

Have you ever had a feeling that you are missing something, but you are not sure what? In today’s Expert Insight Interview, Steve Heroux talks about how to get better in selling. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. The post 🎧 Effective Selling appeared first on SalesPOP!

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How Negotiators Can Learn To Handle Deal Spoilers

The Accidental Negotiator

A deal spoiler can happen at any time and negotiators need to be ready to deal with it Image Credit: Photo by chuttersnap on Unsplash. So how many times has this happened to you? You are involved in a negotiation. Everything seems to be going pretty well – your negotiation styles and negotiating techniques seem to be working. A deal is starting to form up and both sides are starting to see what they may be able to walk away from this deal with when all of sudden something changes.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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How Business Owners Can Successfully Navigate The Unknown (video)

Pipeliner

Are you concerned about whether your business will survive the current worldwide health crisis? In this Expert Insight Interview, Tony Guarnaccia discusses how business owners can successfully navigate through the unknown. Tony Guarnaccia is an entrepreneur, founder of Result Trained, growth strategist, marketer, author, speaker, and innovator. The interview discusses: Factors to focus on.

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Virtual Selling Assessment

Sell Integrity

Most selling today is done virtually. Some sales teams have the right mindset and preparation tactics that set them up to execute well, while others are struggling to adapt. Virtual selling strategies and techniques are in some ways similar to F2F selling, and in other ways quite different. The sales teams that adapt their virtual selling skills – over Zoom and other platforms – are coming out on top.

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?? How Business Owners Can Successfully Navigate The Unknown

Pipeliner

<iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/16219703/height/90/theme/custom/thumbnail/yes/direction/backward/render-playlist/no/custom-color/87A93A/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> Visit us on Apple Podcast You can also find SalesPOP!

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What’s The Most Important Factor in Determining a SaaS Business’ Value?

Nimble - Sales

Determining the value of a software-as-a-service (SaaS) business is arguably the most important step in the sales process. This holds true whether you’re buying or selling. In the case of the former, you need to be sure you aren’t overpaying for your investment, and in the case of the latter, you want to be sure […]. The post What’s The Most Important Factor in Determining a SaaS Business’ Value?

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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?? Brand Storytelling for B2B Technology Companies

Pipeliner

Every company creates its own story and personality that presents to the world. Thus, our guest in today’s Expert Insight Interview is Margie Agin, and she will talk about brand storytelling and how a company can form its unique brand personality. Visit us on Apple Podcast You can also find SalesPOP! on all major podcast stations. The post 🎧 Brand Storytelling for B2B Technology Companies appeared first on SalesPOP!

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How to Succeed at Sandler Rule #39 – When All Else Fails, Become a Consultant

Sandler Training

David Mattson, President and CEO of Sandler Training and 6-time Author, talks about his Wall Street Journal and BusinessWeek best-selling book, The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them. The post How to Succeed at Sandler Rule #39 – When All Else Fails, Become a Consultant appeared first on Sandler Training.

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The Closer | Let’s talk $$$ like it’s 2021

Groove.co

Politics, religion, and money. These are all things that polite society says you should avoid talking about. However, if you’re in sales leadership, you’re running out of time to talk about 2021 sales compensation plans. COVID pretty much ensures it won’t be a copy/paste from last year. Fortunately, Gartner analyst Dave Egloff has spent a lot of time thinking about how 2021 compensation plans may need to change.

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Sales Engagement: What You Need to Know in 2020 and Beyond

Sales Hacker

What’s the difference between sales enablement and Sales Engagement? No, that’s not the setup for some obscure go-to-market joke. It’s the question that will help companies stand out as we put 2020 behind us. As sales leaders figure out how to do more with less, 9 out of 10 sales orgs consider a Sales Engagement Platform (SEP) critical to their team’s success.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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Top eSignature software that offer a free trial or permanent free plan

PandaDoc

Securing a legally binding signature is a vital part of doing business. Contracts, payroll, and a variety of other official documents need a signature to be considered valid. In today’s world, it doesn’t make a lot of sense to print and mail physical copies of whatever document needs to be signed. You’d have to wait days for your document to come back with a signature, not to mention the monetary and environmental costs.