Thu.Jan 30, 2025

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Transforming Sales with AI: Expert Insights on Smarter Prospecting and Accelerating Conversions

Zoominfo

Go-to-market teams that adopt AI-powered sales automation can reap major benefits: research shows they spend more time with customers, drive higher customer satisfaction, and most importantly, boost sales by up to 10%. But savvy sales leaders know that AI isnt a magic wand that can close deals for you. Instead, using AI effectively is about finding new opportunities and building deeper relationships, which ultimately lead to faster conversions.

Lead Rank 130
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Your Shiny, New Sales Process is Already Wrong

SBI Growth

As we kick off a new year, many organizations are rolling out updates to their sales process. The changes are introduced to team members at sales kickoffs (SKOs), localized events, and one-on-one check-ins to reinforce the importance of adhering to the newly established sales process. The new system is operationalized and then placed on a shelf, often left untouched until sales process refinement begins again at the end of the year.

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“Hyper-Efficiency, The Secret To Sales Success In 2025!”

Partners in Excellence

I’m relieved to learn that all we need to do to be successful in 2025 is to become hyper-efficient! We still have 11 months to go, imagine how much we can accomplish. OK, OK, you know how deeply my tongue is planted in my cheek. For close to two decades, we’ve been driven by a scaling philosophy, stated differently, a volume, velocity approach to selling.

Scale 133
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Marketing Report Guide: How to Create One and What to Include

Nutshell

Every marketing team should clearly understand whether its efforts are yielding results. However, many marketing departments struggle to define their key performance indicators (KPIs) or establish effective analytics tracking, which can make their marketing reports less useful. Today, its essential for marketing teams to know how their efforts translate into revenue.

Report 83
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Streamlining Complex Sales Processes: The Ultimate Guide for Industrial Companies

Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.

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How to Embrace Conflict in Sales feat. Brian Parsley

Sales Gravy

In this conversation with Jeb Blount bestselling author of Fanatical Prospecting and Sales EQ, and the founder of Sales Gravy motivational speaker and co-founder of The Constance Group Brian Parsley shares insights into embracing conflict, staying mindful, battling internal doubt, and communicating effectively. Key Takeaways Conflict Isnt the Enemy: Whether its internal (me-me) or between you and others, conflict can be a catalyst for growth if handled with empathy and awareness.

More Trending

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Building Smarter CRMs with Maryanne McWhirter and Emily Hartzell

The Center for Sales Strategy

In this episode, were taking a look at how AI is supercharging CRMs and, specifically, exploring how HubSpot is transforming the way businesses manage customer relationships, sales processes, and marketing campaigns.

Hubspot 79
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What is Contract Lifecycle Management (CLM)?

Cincom Smart Selling

Imagine you are renting a new apartment. The process begins with finding a place that meets your needs and agreeing with the landlord on rent, rules, and terms. Once youre both satisfied, you sign the lease agreement, formalizing the deal. Over time, youll ensure you pay rent on time and follow the terms laid out in the lease. When the contract nears its end, youll decide whether to renew it, renegotiate terms, or move out.

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Top Sales Enablement Trends Reshaping the Future of Selling

Allego

Sales enablement has undergone a seismic shift in recent years. This is driven largely by the rise of several sales enablement trends, such as AI and the demand for personalized learning. Furthermore, as buyers increasingly favor self-directed, digital-first journeys, sales teams must navigate heightened complexity in order to remain effective. Sales leaders already acknowledge this.

Trends 62
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What is a Pricing Strategy and How to Build an Efficient One?

Cincom Smart Selling

A pricing strategy is a structured approach that businesses use to determine the price they charge for their products or services. It involves analyzing various factors, including market demand, competition, production costs, and perceived value, to strike a balance between profitability and customer satisfaction. A well-thought-out pricing strategy not only ensures that a business remains competitive but also contributes significantly to its long-term growth and sustainability.

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AI in Marketing & Sales: Today’s Tools, Tomorrow’s Potential

Speaker: Kevin Burke

AI is reshaping marketing and sales, empowering professionals to work smarter, faster, and more effectively. This webinar will provide a practical introduction to AI, focusing on its current applications, transformative potential, and strategies for successful implementation in your organization. Using real-world examples and actionable insights, we’ll examine how businesses are leveraging AI to increase efficiency, enhance personalization, and drive measurable results.

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How Live Training Enhances GTM Team Performance

Highspot

Key Takeaways Live Event Training ensures sales, marketing, and customer success teams receive consistent, real-time information to enhance learning outcomes and revenue team performance. By integrating tools like video calls, automated attendance tracking, and on-demand learning, organizations create inclusive, accessible training experiences tailored to diverse learning stylesensuring hybrid and global teams thrive.

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What is Efficient Quoting?

Cincom Smart Selling

Quoting in a business context refers to the process of providing potential customers with a detailed and accurate estimate of costs for a product or service. It serves as a crucial step in the sales cycle, bridging the gap between initial inquiries and finalized deals. A quote typically includes pricing details, product specifications, delivery timelines, and terms of service.

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Strong Sales Rep Skills Include Developing an Awesome Memory

SalesFuel

Most everyone has a trick to remember stuff. It may be notes and alarms on your smart phone, taking copious photos or writing notes-to-self throughout the day. Among sales rep skills, a strong memory is a powerful asset that pays rewards time and again. Maybe you retain enough information to follow a conversation or presume you know the thrust of a proposal.

Hiring 59
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Why Skill-Based Coaching is Key to Sales Rep Development

Highspot

Key Takeaways When combined, scorecards, AI, and competency frameworks create a cohesive system that aligns rep development with organizational goals Organizations that harness technology to analyze sales conversations and deliver coaching feedback are 46% more likely to increase rep quota attainment The need for a more efficient, data-driven approach to sales rep development has never been greater.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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The Hidden Costs of Apollo.io and ZoomInfo: Why Lead411 Gives You More for Less

Lead411

The Hidden Costs of Apollo.io and ZoomInfo: Why Lead411 Gives You More for Less When it comes to B2B data providers, Apollo.io and ZoomInfo are often among the first names that come to mind. But are they really the best options for your business? While these platforms promise robust data and lead generation capabilities, their pricing structures and limitations can leave sales and marketing teams frustrated.

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Everything You Need to Know About the Percentage of Completion Method

Cincom Smart Selling

Imagine youre a contractor building a custom house that will take a year to complete. You agree on a total price for the house, but instead of waiting until it’s finished to report all the income, you decide to use the Percentage of Completion method. This allows you to recognize revenue gradually as you complete stages of the project, such as laying the foundation, framing the structure, and installing the roof.

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Dynamic Duo: How to Optimize Facebook Ads with Creative Flair

SocialSellinator

Optimize your Facebook ads with dynamic creative optimization facebook for personalized, effective results. Learn best practices and advanced strategies.

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How to Build a Bulletproof Sales Recruiting Process

Salesfolks

Hiring the right salespeople is one of the most critical challenges businesses face. A great salesperson can be the difference between record-breaking revenue and months (or even years) of stagnation.

Hiring 59
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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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What is Business Process Management (BPM)?

Cincom Smart Selling

Business Process Management (BPM) is a structured methodology that focuses on designing, analyzing, optimizing, and automating business processes to achieve organizational objectives. At its core, BPM aims to create a seamless workflow that enhances productivity, minimizes errors, and adapts to changing business environments. BPM serves as a bridge between strategy and execution, ensuring that business operations align with organizational goals.

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Your Secret Weapon for a Killer Sales Team

Salesfolks

A great Sales Playbook is not a boring, one-and-done documentits a living resource that helps your sales team win.

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What is the Billing Process?

Cincom Smart Selling

The billing process refers to the systematic approach businesses use to generate invoices and request payments for goods or services rendered. This process typically includes tracking transactions, calculating charges, generating detailed invoices, and ensuring timely payment collections. Efficient billing is a cornerstone of financial management, providing a clear record of business transactions and maintaining healthy cash flow.

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How we’re transforming the way businesses go to market

Highspot

Im more excited about revenue enablements future, and Highspots momentum, than Ive ever been since we founded Highspot in 2012. The enablement category had a 31% compound annual growth rate (CAGR) in the past year, according to Gartner, and Highspot is about to close another fiscal year of leading the enablement category in revenue growth read more about our business growth in this recent GeekWire article.

Scale 52
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The Trends You Need to Succeed This Holiday Season

October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.

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Traits Employers Look For in a Candidate

SalesFuel

Imagine youre sitting across from a prospective hire with a perfect resume. They have the experience, the education, and even the proper certifications. But do they have traits an employer looks for? You didnt check that part because they appeared to be perfect. However, six months later, theyve left your company, and youre back at square one. Something clearly fell apart: now it's time to figure out what.

Hiring 59
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From Leads to Loyalty: Effective Customer Acquisition Tactics

SocialSellinator

Discover effective customer acquisition strategies for business growth. Learn tactics for SEO, email marketing, and more.

Loyalty 52
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Mastering Objection Handling: Key Principles for Sales Success

SalesHood

Discover why sales enablement is essential for marketers. Align teams to drive revenue, improve content impact and enhance buyer experiences.

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Use AI to Create Social Media Content That Converts

Corporate Visions

Discover practical ways to use AI to make your social media content stand out.

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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.

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PPC Campaign Management Unlocked: Strategies for Success

SocialSellinator

Unlock successful ppc campaign management strategies. Optimize ad spend, keyword selection, and conversions for measurable results.

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Boosting Customer Retention: How Customer Experience Software Makes a Difference

Cincom Smart Selling

In this tech-driven era, keeping customers interested in the business is a full-time job. One of the recent studies revealed that on average, 65% of a companys revenue is from approximately 8% of their most loyal consumers and repeat customers. This clearly highlights that if companies limit themselves to standard loyalty programs, customers will not hesitate to leave, consequently cutting down a large chunk of your revenue.

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Five Main Benefits of Integrating Your ERP and CRM Solutions

SugarCRM

Siloed operations and fragmented data prevent companies from achieving the sales goals and growth potential. But with the right solutions, you can overcome these bottlenecks on a whim. In this blog post, well explore how integrating ERP and CRM solutions create streamlined workflows, and lets you leverage customer-centric strategies and centralized data for smarter decision-making.

CRM 26