Mon.Dec 05, 2016

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Pain Leads To No Gain In Prospecting!

The Pipeline

A few weeks ago, I posted a piece titled “No Pain – No Game?” , playing off the old weight exercise motto. In case you didn’t bother rushing to read the piece, it suggests that if you can only sell to buyers who have a self-declared pain or need, you will be in trouble, as 70% of the market, the Status Quo, is immune to the pain argument. But there is a further reason why reliance on pain for sales success could in fact be painful (in the form of missing quota, not making enough commission

Leads 232
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A Bit of Holiday Tradition to Spice up your Selling

Understanding the Sales Force

What is your favorite part of the holiday season? Do you have traditions that you follow every December? For the past 15 years an important part of our holiday season is going to see the Boston Ballet perform the Nutcracker. You wouldn't think that a show like the Nutcracker would correlate to selling, but it does. As a matter of fact, if you read a little further, you'll see that the Nutcracker is very much like selling to a major account!

Up-Sell 179
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In Sales Push Your Comfort Zone

Score More Sales

Michael Phelps, Olympic Gold Swimming Champion, was known to say “I think goals should never be easy – they should force you to work, even if they are uncomfortable at the time.”. Doing big things – in your sales career or in sales leadership - requires you to find something within you that you may not know you have. You must really push yourself to success.

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How To Set Your Exhibition’s Objectives

Sales and Marketing Management

Issue Date: 2016-12-05. Author: Reno Macri. Teaser: Trade show exhibition remains an effective marketing strategy, but only when preparation is incorporated into the plan. One of the most crucial parts of the planning phase is to establish your objectives. Here's how. Trade show exhibition remains an effective marketing strategy, but only when preparation is incorporated into the plan.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. This lack of alignment tremendously impacts the ability to meet business goals, and is a limiting factor for building and maintaining customer relationships. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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Sales Motivation Video: Are Your Activities RPA?

The Sales Hunter

Are you spending your time on Revenue Producing Activites? If not, you need to think about restructuring your week so your activities are RPA! As sales leaders, we have to be aware of how closely our tasks are tied to producing revenue. Fortunately, the more aware you become, the better able you are to adjust […].

More Trending

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One Sales Call Does Not Do It All

Increase Sales

Wouldn’t it be great that with one sales call the customer would buy and become a loyal customer for life? We all know selling in the B2B marketplace and sometimes in the B2C marketplace takes more than one call. So if we as salespeople know that then why do so many in sales stop at one, two or even three sales calls? 44% of salespeople give up after one follow-up (Source: Scripted).

B2C 107
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Sales Tips: Best Practices for Collecting B2B Research Data

Customer Centric Selling

Sales Tips: Best Practices for Collecting Quantitative and Qualitative B2B Research Data. By Carolyn Galvin, Primary Intelligence - CCS® Strategic Partner. In an earlier article , I discussed the merits of quantitative and qualitative data. Building upon that “qual/quant” theme, this article discusses best practices for collecting qualitative and quantitative data in Business-to-Business (B2B) research.

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Why You Need to Approach Sales Kickoff Differently This Year

BrainShark

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Sales 138
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How Field Sales Enablement Differs from Inside Sales Enablement

Mindtickle

Sales Enablement needs of field reps are far more complex than that of inside sales teams. Inside teams are in close proximity to their managers and mentors. Field reps, more often than not, are left to their own devices to ensure their readiness to close a deal. Knowledge baselining and message calibration. For large events such as onboarding or a new product launch, businesses often prefer to interact in person so field reps are flown in, taking them away from valuable selling time at consider

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Streamlining Salesforce for Maximum Impact: A People-Focused Pocket Guide

Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

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Busyness Is Not Productiveness

Partners in Excellence

Somehow a packed calendar/agenda seems to be an indicator of our “success.” We live in a 7/24 world, we have more work than we can manage, and we constantly fill our calendars with activities. It impacts people at all levels. I’ve told this story before, but it bears telling again. About 15 years ago, I was working with a Fortune 100 organization.

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ForeScout Turns A Players into Superstars with Sales Playbooks [Podcast, Part 1]

Mindtickle

In this 12-minute. interview Capovilla outlines: The 6 core elements to ForeScout’s sales excellence. How their sales playbook helped the business scale. When is a good time to develop your businesses playbook. What your sales playbook should include. Listen now. to hear how Capovilla has used their sales playbook to turn A Players into Forescout superstars.

Scale 52
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TSE 457: Social Selling Mistakes You Should Avoid

Sales Evangelist

78% of salespeople who use social media outsell their peers. Yeah, true. Social selling works. But you can’t just do it without first even understanding how it should be done. It’s all about building relationships and building value. Here are some strategies to make sure you don’t make the mistakes many people do when they’re […] The post TSE 457: Social Selling Mistakes You Should Avoid appeared first on The Sales Evangelist. 78% of salespeople who use social media outsell their peers.

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How ForeScout Achieved Sales Delivering a Consistent Pitch [ Podcast, Part 2]

Mindtickle

In this 5-minute. interview Capovilla outlines: What their 30 – 3 – 30 corporate pitches are; What is covered in ForeScout’s corporate pitch certification program; and. How their scorecard works to ensure all their new reps are on the pitch. To download or subscribe to the Sales Excellence podcast login to. Soundcloud. , Stitcher. , iTunes. or find it. here.

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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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Progress Isn’t a Straight Line

Hyper-Connected Selling

There’s a meme that’s been around for a while about reality vs. perception when considering the path to success. It compares the over-simplified straight line that most external observers see with the crazy squiggled line of what progress actually looks like for those working towards a worthy goal. I think this meme resonates with a truth that most of us get.

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ForeScout Combines Technology & Role Play for Successful Sales Onboarding [Podcast, Part 3]

Mindtickle

In this 7-minute. interview Capovilla outlines: How ForeScout’s 30 – 60 – 90-day onboarding program is structured; What the pitch back is and how it’s used to keep new hires on track; Her advice to new sales enablement directors on how to build an onboarding program from scratch; and. How ForeScout has leveraged technology in its onboarding.

Hiring 52
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5 Tips for Creating a World-class Sales Kickoff

Mindtickle

I’ve had the opportunity to attend the sales kickoff and annual sales meetings of some of the best companies in the nation and have witnessed first hand what makes a sales kickoff (SKO) world class. Whether you only have a dozen reps or a sales organization of hundreds of employees, the following five key takeaways are worth thinking about as you plan your own sales kickoff.

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In Conversation with Cloudera on Sales Enablement

Mindtickle

This post is based on a webinar on how modern sales organizations leverage sales enablement for their competitive advantage. You can listen to the entire webinar. here. Cloudera is an open-source data management and analytics platform. Cloudera has enterprise customers in every vertical market including financial services, public sector, telecommunications, retail, and healthcare.

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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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In Conversation with Avalara on Sales Enablement

Mindtickle

This post is based on a podcast on Avalara’s five levels of sales certification. You can listen to the entire podcast. here. Avalara is the leading provider of sales tax compliance technology. The company has been growing aggressively, achieving an average growth each year of between 40% and 60%. Its sales team has become increasingly complex as it has grown; 325 salespeople are located across the 3 major offices in the US, internationally in Europe and Asia, and with some remote roles working f

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[Podcast] How Qualtrics has Created a Customer Centric Approach to Sales Enablement with Charlie Besecker (Episode 6)

Mindtickle

Listen now to hear how Besecker has created a customer-centric perspective to sales enablement to Qualtrics. In this 16-minute interview Besecker outlines: How to put customer experience at the core of your sales enablement strategy; What a “white gloves” onboarding experience includes; and. How to improve the sales enablement experience of your reps.

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In conversation with Jeremy Powers on Sales Enablement at MongoDB

Mindtickle

This post is based on a podcast on MongoDB’s formula for sales enablement success. You can listen to the entire podcast. here. MongoDB is the database for giant ideas. It offers the best features of traditional databases while providing the flexibility, scale, and performance that modern applications require. It is known for helping its customers gain a competitive advantage by leveraging information and technology.

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Sales Onboarding at Hyper-Growth Companies: Key Learnings from Autodesk, Google, LinkedIn and Zenefits

Mindtickle

Last week I attended the. Onboarding 2025. event in San Francisco at the beautiful. Autodesk Gallery. where Sales Enablement leaders from some of the top companies in Silicon Valley shared their sales onboarding plans and their experiences in what proved to be an extremely productive discussion. Here are part 1 of the key takeaways from each session.

Google 52
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Sales Onboarding at Hyper-growth Companies: Key learnings from Facebook, Microsoft, Autodesk, HPE, Cloudera, Nutanix and Mindtickle

Mindtickle

This is the second part of my series on learnings from the. Onboarding 2025. event in San Francisco. This post looks at key takeaways from some of the top companies in Silicon Valley on their sales onboarding plans and experiences. You can find also find part 1 of this series here. Facebook: Laine Forman, Global Programs, Learning Program Manager. Laine gave us a great overview of how sales onboarding is being revamped at Facebook and how critical it is that it’s aligned with the company’s value

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In Conversation with ForeScout on Sales Enablement

Mindtickle

This post is based on a podcast on how ForeScout enables its sales team for their competitive advantage. You can listen to part 1 of the podcast. here. ForeScout is a cutting-edge network security company that can detect devices the instant they connect to a network. They are at the forefront of cybersecurity and have been named one of the. 20 Fastest Growing Security Companies in 2015. by the Silicon Review.

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[Podcast] How to Train Best-in-Class SDRs with Craig Ferrara and Chris Snell of AG Salesworks (Episode 7)

Mindtickle

Listen now to hear how AG Salesworks helps businesses prepare their SDRs for success. In this 13 minute interview Ferrara and Snell outline: What core competencies make an SDR best in class; How training for a new SDR differs from an experienced professional; and. What are the best metrics to use when benchmarking your SDRs. To download or subscribe to the Sales Excellence podcast login to Soundcloud , Stitcher , iTunes or find it here. “It’s just like the framework of a car.

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Create Powerful Sales Success Stories that Motivate and Inspire Your Reps

Mindtickle

Running a four-minute mile was once an elusive dream, but in 1954 Roger Bannister achieved the impossible. Fast-forward 60 years and the 4-minute mile is a rite of passage for professional runners aspiring to beat Hicham El Guerrouj, who currently holds the world record with a time of 3:43:13, set in 1999. For athletes, success is a powerful motivator.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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What’s the Difference between Sales Training and Sales Readiness?

Mindtickle

Sales readiness and sales training are the same things, right? Not quite. While it’s a common misconception that sales training and readiness are the same, sales readiness actually encompasses much more than just training. Training is about knowledge, learning what you need to know about your customer, the product, your industry, and how to sell. When you train your reps you want to be sure they understand and retain what they have learned.

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Sales Onboarding at Hyper-growth Companies: Key learnings from Facebook, Microsoft, Autodesk, HPE, Cloudera, Nutanix and Mindtickle

Mindtickle

This is the second part of my series on learnings from the. Onboarding 2025. event in San Francisco. This post looks at key takeaways from some of the top companies in Silicon Valley on their sales onboarding plans and experiences. You can find also find part 1 of this series here. Facebook: Laine Forman, Global Programs, Learning Program Manager. Laine gave us a great overview of how sales onboarding is being revamped at Facebook and how critical it is that it’s aligned with the company’s value

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In Conversation with ForeScout on Sales Enablement

Mindtickle

This post is based on a podcast on how ForeScout enables its sales team for their competitive advantage. You can listen to part 1 of the podcast. here. ForeScout is a cutting-edge network security company that can detect devices the instant they connect to a network. They are at the forefront of cybersecurity and have been named one of the. 20 Fastest Growing Security Companies in 2015. by the Silicon Review.