How to Craft the Perfect Email with High Response Rates
Openview
NOVEMBER 30, 2018
There’s no sugar-coating it: creating new sales opportunities from cold email is hard work. Each email you send competes with ~125 other business emails per day vying for the attention of your customer. While creating a strong initial intro email is important, most opportunities are opened from follow-up steps – often requiring 7 to 13 touches before a prospect becomes a sales qualified lead.
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