Thu.Feb 20, 2020

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Not Too Early To Consider Spring Cleaning

The Pipeline

By Tibor Shanto. I see many salespeople march through the first quarter, heads down working their plan. As we all know, Q1 is pivotal; as it goes, usually, the others will follow. Precisely why I think we should be much more hands-on with our pipeline in Q1. It is not too early to consider spring cleaning. We should flush our pipelines a lot earlier in the year than most will want to.

Referrals 274
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4 Ways to Measure the Success of Your Content Marketing Strategy

Zoominfo

Is there a marketing discipline with more variables than content marketing? For one, content marketers have so many different formats and types of content to play around with. The benefits of producing marketing content are proven — but unlike other marketing initiatives, content is difficult to connect to your typical revenue metrics. Simply put, marketers […].

Marketing 267
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How (and Why) to Speak Your Customer’s Language

Allego

Understanding your customer’s wants, needs, challenges and objectives is one of the most important factors in selling success. I learned this as a young salesperson, when one of my sales conversations unexpectedly went awry. It was one of the most important lessons about selling in my 30-year career. That day, I really wanted to impress a potentially big customer.

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4 Ways to Measure the Success of Your Content Marketing Strategy

Zoominfo

Is there a marketing discipline with more variables than content marketing? For one, content marketers have so many different formats and types of content to play around with. The benefits of producing marketing content are proven — but unlike other marketing initiatives, content is difficult to connect to your typical revenue metrics. Simply put, marketers often have a tough time knowing how to measure content marketing success.

Strategy 100
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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How The Modern Seller Makes Fans Of Modern Buyers, with Meridith Elliott Powell, Episode #136

Vengreso

Many sales professionals have been in the selling game for years but honestly don’t hold the title of modern seller. Why is that? Because they are stuck in old habits, old methods, and worse—old mindsets that don’t fit the digital selling era we’ve entered. There is a lot to learn, even for experienced sellers. On this episode of the #ModernSelling podcast, I dig into what it takes to become a modern selling machine, with my friend Meridith Elliott Powell.

Buyer 110

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The quick guide to creating competitive sales battle cards

Close.io

The battle of sales isn’t won with weapons: it’s won with persuasion. In order to effectively persuade your audience, though, you need to be armed with the right information. What sets you apart from the competition? Which features are more likely to convince a prospect to buy? Why should they trust that your product can really solve their problems?

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REV2020: The Ultimate Revenue Experience

SalesLoft

From workshops and career tracks to the keynote (looking at you, Spike Lee!) and SalesLoft certifications, REV2020 attendees will leave with insight and tools to change your career, new contacts and networks, and much more. But what else can you expect from your time at REV2020 ? An awesome experience. . Here are the top 4 experiences you can’t afford to miss at REV2020 this year: .

Revenue 99
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Sales Trend 2 – A better way of doing business

Sue Barrett

Sales trend 2 of the Barrett 12 Sales Trend Report for 2020 is about what businesses and sales teams can do now to start making a difference for people and the planet. The time is NOW. The time for talking is past. The planet and its inhabitants can’t wait any longer. Now is the time […]. The post Sales Trend 2 – A better way of doing business appeared first on Barrett Sales Blog.

Trends 94
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The importance of connecting training and enablement to professional development

Predictable Revenue

There is plenty written about effectively managing and helping grow a sales team. But, according to David Somers, Director of Sales and Customer Enablement at GitLab, there is a missing element in most discussions surrounding professional development: connecting that future-focused discipline with training and enablement. The post The importance of connecting training and enablement to professional development appeared first on Predictable Revenue.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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4 Tips to Resolve Conflict in the Workplace

Pipeliner

Whenever a group of people gathers to work towards a common goal, conflict is inevitable. Each employee is unique, and it’s this uniqueness that gives voice to differing opinions and ideas. Unfortunately, there’s no one or consistently “right” way to handle conflict. Each situation is different and requires the appropriate response to prevent the issue from spiraling out of control.

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How to Build a Culture of Effective Sales Coaching

Miller Heiman Group

Only about one-quarter of sales leaders believe that their managers effectively coach and develop their sellers. In part, that’s because sales managers spend less time coaching—14%—than they do on selling, forecasting and administrative tasks, according to our latest study, 2020 Trends in Sales Management. But it’s also because most organizations and sales managers operate from a fuzzy definition of what coaching is and lack dynamic processes that reinforce their coaching practices.

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Them importance of connecting training and enablement to professional development

Predictable Revenue

There is plenty written about effectively managing and helping grow a sales team. But, according to David Somers, Director of Sales and Customer Enablement at GitLab, there is a missing element in most discussions surrounding professional development: connecting that future-focused discipline with training and enablement. The post Them importance of connecting training and enablement to professional development appeared first on Predictable Revenue.

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10 Tweet-Worthy Business Quotes For You to Share and Use

The Center for Sales Strategy

Twitter has 330 million monthly active users and 145 million daily users. 65.8% of US companies with 100+ employees use Twitter for marketing, and 80% of Twitter users have mentioned a brand in a tweet. There are a lot of interesting statistics floating around about Twitter and it's influence on brands and consumers. In this digital age, you are what you tweet.

Twitter 78
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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Mindfulness in Selling [PODCAST]

Sandler Training

Brian Sullivan interviews Oksana Esberard about Mindfulness in Selling. The post Mindfulness in Selling [PODCAST] appeared first on Sandler Training.

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Nutshell 3.0 launched for the iPhone, featuring next-level filtering and map capabilities

Nutshell

The latest update to our iPhone app includes powerful new segmentation capabilities, and brings smooth-scrolling maps to the palm of your hand. For years, Nutshell Maps has made it easy for our customers to view their leads on an interactive map, filtered by any tags or attributes that they choose. (Want to see all your hot leads located in the Southwest?

Segment 71
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Secrets to Acing the Sales Interview: Tips From a Recruiting Leader

Sales Hacker

Success in sales requires the right skills and a competitive, driven, and personable nature. However, scoring a great sales role takes more than just being confident in your own skills and nature. You have to convince a management team of those things as well. Just as sales is its own animal in the professional ecosystem, the sales interview is its own unique beast.

Hiring 76
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SEO Woes: What to Watch Out for After a Google Algorithm Update

Nimble - Sales

In the rare instance when Google issues a warning about an impending algorithm update, webmasters the world over are sent into a panic. The impacts of such events are incredibly challenging to predict, let alone making the necessary preparations. Given that in many cases Google supplies little to no notice that an update is about […]. The post SEO Woes: What to Watch Out for After a Google Algorithm Update appeared first on Nimble Blog.

Google 105
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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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6 Tips for Developing a Learning and Development Strategy that Improves Employee Performance

Sandler Training

One of the main goals of an L&D strategy is to improve employees’ performance. Your training sessions must result in a motivated and resourceful staff, one able to close more sales. But how do you create a strategy that actually improves employee’s performance? Well, it is by basing your L&D strategy on facts and number… The post 6 Tips for Developing a Learning and Development Strategy that Improves Employee Performance appeared first on Sandler Training.

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The Ultimate Prospecting Tool for Sales Reps: Your Network

InsightSquared

The sales process is a race against numbers and time. . Reps are racing to hit quota within an allotted time frame. Sales ops is racing to capture sales data in real-time to enable data-driven decision making. And of course sales leaders are racing to stay ahead of their team—making impactful adjustments to forecast accurately and close more deals. .

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5 Steps for an Effective Pipeline Review

Xvoyant

By Rob Jeppsen and Steve Jensen. 10 min read. In Sales, pipeline reviews have become much more than a necessary evil. They are a great opportunity for coaching, and when done correctly, they can be a powerful tool for highly predictive forecasting. Here are five rules for conducting an effective pipeline review that not only makes it easy to forecast—it will help your reps improve, strengthen your team’s commitment to coaching, and provide a larger framework for success.

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Here’s How We Align Marketing & Sales At Drift

Drift

At Drift this year, one of our biggest goals is to align our marketing and sales teams. That’s also part of the reason why we partnered with LeadMD on a recent study and subsequent report. The purpose of the study? To find solutions for the growing tension between marketing and sales. Based on survey data from over 350 c-level executives, the study found that marketing and sales functioned best.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Larger buying committees. Slow-moving compliance reviews. Every go-to-market team knows the frustrations that come from a drawn-out sales process. How can you speed it up? By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster.

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Excellence in Leadership is More Than a Trait

Sandler Training

Leadership is more than learning the characteristics and habits of effective leaders. Truly effective leaders ensure the organization has clear direction and an infrastructure which will enhance the probability of the organization successfully achieving their vision. The post Excellence in Leadership is More Than a Trait appeared first on Sandler Training.

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Gross Sales vs. Net Sales: The Difference and Why You Should Know It

Hubspot Sales

Let’s imagine a world overrun by pests. In this reality, the most in-demand product on the market is " The Battery Operated Light Up Hooting Garden Owl Pest Deterrent " from Battery Operated Light Up Hooting Garden Owl Pest Deterrent, LLC. Everyone wants one, and their sales team is working hard to meet that demand. At the end of the year, that team’s sales are going to be reported on the company’s income statement.

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How to Optimize Your Lead and Sales Funnel for 2020

Nimble - Sales

2020 brings exciting new potential to grow your business. But, it also brings new challenges. According to recent studies, almost 600,000 businesses will close their doors in the new year. To avoid that, you need to optimize your lead and sales funnel to bring in consistent leads that convert. Doing so is often easier said […]. The post How to Optimize Your Lead and Sales Funnel for 2020 appeared first on Nimble Blog.

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Quick Tip 11 | The Best Time to Close Your Next Deal [Podcast]

Sales Gravy

On this Sales Gravy Quick Tip Jeb Blount reveals a tried and true technique for closing your next sale. On this Sales Gravy Quick Tip Jeb Blount reveals a tried and true technique for closing your next sale.

Closing 62
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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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The Accountability Triple Crown – Tuning In To Why Accountability Is So Hard!

Sandler Training

Many of you reading this article right now have a team (or teams) of people that report to you in some form or another. As you think about those people, your time spent leading them, managing them, coaching them, developing them, working with them, and yes… all of the other things you have to do as part of your roles or responsibilities, it doesn’t leave much time to add on a thorough accountability process to that list. or does it?

Account 60
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How Two AEs Are Using SalesLoft for Opportunity Management

SalesLoft

According to SiriusDecisions, the average sales rep spends 12 hours a week on manual tasks. That’s a quarter of the workweek that sellers aren’t selling. CRM updates are a huge time sink. A study by Implisit found the average sales rep updates over 60 records per day , or makes over 300 updates per week, in order to keep their Salesforce CRM fully up-to-date.

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What is Lead Intelligence & Why Should You Care?

LeadBoxer

Imagine knowing your leads’ level of engagement with your brand, the likelihood that they’ll buy your product, and even the best strategies for communicating with them. With that kind of information, you could increase the effectiveness of your prospecting and win more deals. Lead intelligence is what makes it possible. But what is lead intelligence, and how do you start using it in your business?