5 Reasons You Need to Connect Your Sales Enablement Platform to CRM
Highspot
APRIL 7, 2020
The past several years have seen incredible growth in the number of tools that enablement teams and IT organizations can implement to empower sales teams. However, these new technologies will only generate a return on your investment if sellers can make the most of them. Customer relationship management (CRM) applications and sales enablement technology are essential pieces of your sales tech stack, and by linking the two of them, your business will reap the benefits.
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