Tue.May 19, 2020

What is Spam? The Truth About Unsolicited and Cold Email


What is spam? What is a cold email? And when is your email against the law? There is a lot of confusion surrounding these questions. Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal.

8 Characteristics of a Winning Sales Coach

The Center for Sales Strategy

There are several resources readily available with information on what it takes to be a great sales coach and manager of people.

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

How a CRO Is Leading a Global Team of Thousands into a New Digital Era

Sales Benchmark Index

As many sales leaders began to adjust to this new world in March, global companies had been acclimating since January. However, the challenges of maintaining business continuity across regional markets also provided the chance to accelerate a very crucial digital.

Leads 191

32 Benefits of Joining a Mastermind Group

The Sales Heretic

Whether you’re a business owner, CEO, salesperson, or executive, if you want to accelerate your success, one of the best actions you can take is to join a mastermind group. What exactly is a mastermind group?

Groups 219

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Moving Your Work to Your Home: The Complete Checklist

Sales and Marketing Management

Author: Staff Are you one of the many people who have begun the process of moving their work to their homes due to the COVID-19 pandemic? Naturally, this doesn’t have to be the only reason you’d want to be setting up an office of your own at home.

Retail 167

More Trending

Are You a Trusted Client Retention Specialist or a Generalist?

Babette Ten Haken

Do you see yourself as a trusted client retention specialist or simply a generalist? In fact, do you even perceive yourself as having any type of role retaining clients? Because, here’s news. Regardless of whether you actively acquire clients, or not, you impact client retention.

5 Best Practices for Using Competitive Intelligence in Sales Enablement

Sales Hacker

To be successful, organizations have to have good product-market fit , customer trust, and a fantastic customer experience throughout the entire customer lifecycle. As such, much of sales and marketing’s focus is external to attract customers, and rightly so.

How You Communicate Determines What Kind of Salesperson You Are

Anthony Iannarino

What you communicate to your clients says a lot about what kind of salesperson you are.

Invisible Problems: How Knowledge Management Impacts Remote Workforces


When the world started working from home overnight, there were a lot of obvious ways for employers to improve the quality of life of their employees.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

How to Build a Business Case for Workforce Readiness Technology


Measuring the impact of learning and readiness initiatives on revenue is the billion-dollar question. In today’s uncertain environment, the answer is even more important.

ROI 76

The Secret to Pricing Your Product

KO Advantage Group

How do companies come up with their prices? Hint, it's a lot easier than you think! Not only is this method easy, but it doesn't make you compromise your price in a financially vulnerable time. This vlog talks about how to create your prices, and how to maintain it in a recession.

Write Better Sales Emails with These Copywriting Hacks from Calendly's Senior Content Marketer

Hubspot Sales

As a salesperson, one of the most important skills you can possess is being a solid writer. Learning to write "copy" (also known as persuasive writing) is a specific and useful skill for every sales and marketing professional.

How Customer Experience Training Improved One Company’s Net Promoter Score

Miller Heiman Group

Customer service teams are supposed to solve problems, not create new ones. But when we surveyed 5,500 consumers around the globe , only 25% reported feeling that that front-line employees were on their side.

The 2019 Technographic Data Report for B2B Sales Organizations

In this report, ZoomInfo substantiates the assertion that technographic data is a vital resource for sales teams. In fact, the majority of respondents agree—with 72.3% reporting that technographic data is either somewhat important or very important to their organization. The reason for this is simple—sales teams value technographic data because it makes essential selling activities easier and more efficient.

The Ultimate Guide To Email Marketing For SMES


Whether you are operating a small or medium enterprise in your locality, you have to maximize the use of digital tools to get sales.

3 key factors that impact your customer churn rate


Churn rate, the loss of customers over a specified period of time, is one of the most important metrics a company can track. Churn rate has a profound impact on a company’s revenue.

Churn 68

How to Succeed at Three Hidden Traits of Successful Salespeople

Sandler Training

Mike Montague interviews Clint Babcock on How to Succeed at Three Hidden Traits of Successful Salespeople. The post How to Succeed at Three Hidden Traits of Successful Salespeople appeared first on Sandler Training.

Sales Leaders: Lucidchart’s VP Sales on How to Digitally Walk Your Sales Floor

Sales Hacker

The post Sales Leaders: Lucidchart’s VP Sales on How to Digitally Walk Your Sales Floor appeared first on Sales Hacker. Choice Lucidchart Partner Sales Management Webinars

The Time-Saving Power of Intent Data for Sales

By using the power of intent data, capturing buyer interest has become more feasible for sales. Not only that, but using it will save immense time during your workflow; a win-win on all fronts.

Choose Wisely, Metaphorically Speaking

Anne Miller

Many people are in the difficult position today of figuring out where to invest in their businesses and where to cut back. What is a smart move? What is shortsighted? What will pay off?

Part 4: KPIs You Shouldn’t Care About (and the Ones You Actually Should)


Friendly reminder that this is a successive series. I won’t pressure you to read every part, but you should really read Part 1 if you haven’t yet. Don’t be “ that” manager.

Website Activity: The Tools and Tactics to Track It

Hubspot Sales

Remember middle school science fairs? You know, the ones where you conducted your own experiment outside of school and presented your findings on a tri-fold cardboard poster in the gym.

PODCAST 110. Survivors Make Plans: Get Your Mutual Action Plan Into Gear with Tom Williams

Sales Hacker

This week on the Sales Hacker podcast, we speak with Tom Williams , Cofounder and CEO at DealPoint. DealPoint is the first sales platform for customer-centric sales teams.

How ZoomInfo Enhances Your Database Management Strategy

Forward-thinking marketing organizations have continuously invested in a database strategy for enabling marketing processes. Download this ebook to learn how to maintain a strategy that includes refreshed information, database cleanses, and an accurate analysis at the same time.

Beginning a Disruption – Select Your People


Before we were so rudely interrupted by covid19, I had begun a series on the vital subject of disruption in commerce and how it changes history.

Building for Enterprise Security from the Ground Up


As Highspot’s Chief Security Officer, I believe security begins with people. Safeguarding information and data is essential, but doing so is only one cog in the wheel of an organization’s security.

Top 20 Sales Conferences of 2020 That Haven’t Been Cancelled in Corona Times

Nimble - Sales

Top sales conferences of 2020 suffered bigly (it’s been added to dictionaries, right?), just as the entire world did this year. Some sales training conferences are more alive than others. Some keep postponing their events.

Recession Proof Your Sales Team

Braveheart Sales

Face it, even before COVID-19, we were long overdue for a recession. Most “experts” predicted one would occur last year, in 2019. So, guess what? We got an extra year of unprecedented expansion. And guess what else has happened since the last recession? Many salespeople have become complacent.

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Understanding the ROI of Virtual Training


Leaders are discovering the viability of virtual instructor-led sales training as ROI benefits become clear. Initially, leaders began exploring virtual instructor-led training (VILT) in response to social distancing measures.

ROI 52

How to Tell if Prospect is Fishing for Quotes

Selling Energy

I’ve had several students approach me about how to tell whether a prospect is legitimately interested in their offerings or just fishing for price quotes. There are a few ways to figure this out, with an emphasis on asking the right questions and carefully weighing their answers.

The Daily Briefing: May 19, 2020


Watch the Video. On today’s Daily Briefing, Jim Benton was joined by Glenn Clark , Senior Director of Sales Enablement at Smartsheet.