Koncert
MAY 13, 2025
The Evolution of Sales Engagement Platforms in the AI Era Sales engagement has undergone a revolutionary transformation with artificial intelligence redefining how B2B sales teams connect with prospects. Modern sales professionals recognize that traditional cold calling and outreach methods no longer yield the results needed in today's competitive marketplace.
SocialSellinator
MAY 15, 2025
Discover proven B2B customer engagement strategies to boost retention, loyalty, and revenue for your business. Start engaging smarter now!
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Smooth Sale
MAY 13, 2025
Photo by Attract the Right Job or Clientele: How to Strategically Build Top-Tier Teams Great teams and businesses dont just arrive out of the blue. Behind every single high-performing business is a leader with intention and ambition. They consider how they will guide and develop the group. Of course, leadership is about charisma and being able to manage people, but its also about strategy and foresight.
Lead411
MAY 13, 2025
What in the World Is a Go-To-Market Strategy? (And Why ZoomInfo Is Butchering the Term) Introduction: What Is a GTM Strategy? If youve ever Googled What is a GTM strategy? , youve likely been hit with a barrage of vague definitions, corporate buzzwords, and sales platforms claiming to be the answer to all your problems. But heres the truth: Go-To-Market (GTM) strategy is not a SaaS feature or a magic dashboard.
Speaker: Kevin Burke, Founder & Managing Director at Digital One and AI & Automation Consultant
AI and automation are currently transforming the way sales and marketing teams operate. Generative AI crafts personalized outreach at scale, while conversational AI bots are engaging prospects in real time. Robotic process automation streamlines manual workflows by triggering tasks the moment a prospect takes a key action, and advanced AI analytics surface hidden patterns in the pipeline, improve forecasting, and help teams make data-driven decisions with confidence.
SocialSellinator
MAY 11, 2025
Unlock real growth by mastering Twitter user engagement metricslearn key KPIs, tips, benchmarks, and tools to boost your results.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
SocialSellinator
MAY 13, 2025
Discover how to hire the right google ads expert to boost ROI, cut costs, and grow your business with proven PPC strategies.
Alice Heiman
MAY 13, 2025
What if your customers were ready to buy the day you launched? Thats exactly what happened when Samantha McKenna founded #samsales. In this episode, Alice Heiman sits down with the powerhouse founder to uncover how she bootstrapped her way to a thriving business and built a loyal audience on LinkedIn years before she ever needed it. Samantha shares the early moments of recognizing her unique sales approach, the bold leap from LinkedIn to entrepreneurship, and the deliberate steps she took to ens
Smooth Sale
MAY 15, 2025
Photo by Geralt via Pixabay Attract the Right Job or Clientele: Customer-Centric Culture is Vital for Brand Reputation and Growth Your brand reputation is something you begin building from day one as you begin to build your small business. What can you do if you need to enhance it? Perhaps you have a loyal band of followers, but you want to reach more people and present a consistent message across various channels.
Pipeliner
MAY 13, 2025
When spring is in the air, people are often busy making their spring cleaning to-do lists. While youre thinking about what to clean up in your house, take some time to examine your business and look for ways to become more efficient and profitable. Your business insurance policy should be reviewed thoroughly to ensure youre getting the coverage you need and not paying too much for it.
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B2B marketers face a number of challenges, including: continuously generating great leads converting leads to active sales prospects finding vendors that deliver real results Aggregage has proven content syndication, webinar, online advertising and intent signal marketing programs that deliver higher-quality leads. More than 700 companies have already benefited from our programs.
Understanding the Sales Force
MAY 15, 2025
Why does the power generated by a car engine continue to be measured in horses? According to Wikipedia, “Car makers began discussing horsepower in the late 19th century, particularly after the introduction of the first modern gasoline-powered automobile by Carl Benz in 1886.” Its been nearly 150 years since they began the transition from horses to motorized carriages or cars; do you suppose we could measure the power of engines differently than comparing them to horses?
Anthony Cole Training
MAY 15, 2025
Last week in part 1 of our 3-part series on Hiring and Retaining Top Sales Talent, we discussed the importance of defining your ideal sales candidate profile and establishing firm hiring standards. Identifying critical, non-negotiable standards and expectations for new hires will help to improve the quality of the candidates you look for, interview, and eventually hire.
Sales and Marketing Management
MAY 12, 2025
Cash rewards get mixed in with daily budgets and are quickly forgotten. Non-cash recognition tells a unique story for every recipient. They fuel performance not just in the moment, but long after. The post Why Non-Cash Rewards Hit Harder and Smarter appeared first on Sales & Marketing Management.
Zoominfo
MAY 15, 2025
Suddenly, lots of people are talking about the rise of the go-to-market (GTM) engineer: semi-technical polymaths who can master APIs, stitch together data flows, harness automations, and singlehandedly connect your go-to-market dots. Youve probably seen examples of this new discipline on social media, usually with a sped-up screen recording of how someone clicked through a bunch of apps and connected data sources and AI agents to identify market segments and push out content at scale.
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Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
Partners in Excellence
MAY 12, 2025
On Friday, I realized I had failed at something—miserably. A few weeks ago, I met with a great team. We had an exciting project, we agreed on the action plan and next steps. This action plan was highly dependent on some things I committed to. Two and a half weeks passed. The person leading the project reached out, “Dave, we’d like a follow up meetings, but we are missing some stuff…… ” I was ashamed.
SocialSellinator
MAY 16, 2025
Discover the best Austin YouTube ad agency to boost your brand visibility, drive ROI, and grow with data-driven video marketing experts.
Sales and Marketing Management
MAY 12, 2025
Many companies use non-cash incentives with the best of intentions, but without really knowing what motivates their people. The Motivators Assessment tool helps managers pinpoint what reward motivates each team member. The post Do Incentives Really Motivate? It Depends appeared first on Sales & Marketing Management.
Zoominfo
MAY 15, 2025
My first job in sales was as old school as selling gets: knocking on doors. I didnt know who I was talking to, whether they were in-market, or even what their company did. It was pure hope spray and pray at its finest. Selling has changed a lot since then, but some things dont change fast enough. Too many B2B sellers today are still running on hope.
Advertiser: ZoomInfo
Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.
Partners in Excellence
MAY 14, 2025
We’ve seen the 100s of articles, the 100s of prompts, the 100s of cheat sheets focused on saving our time. Theoretically, I don’t have to manage my calendar, to-do lists, follow ups, anything. I don’t have to worry about the responses to queries, or the follow ups to the meetings. All that time spent on these and other tasks is automated, freeing up time to be “more productive.” For those who know me, I’m obsessed with my personal productivity.
Pipeliner
MAY 12, 2025
Simple Tips from Dan Leonardi on Growing Your Career and Yourself In the Expert Insight Interview episode , host John Golden talks with Dan Leonardi. Dan is a career coach and the founder of Leonardi Personal Development. He has over 45 years of experience in big companies like PepsiCo, Kellogg, and Conagra. His new book, Be the CEO of Your Life , teaches people how to take control of their lives and careers.
Sales and Marketing Management
MAY 12, 2025
New research from the Incentive Research Foundation helps companies identify the proper amount of reward value to drive engagement for different corporate audiences. The post Finding the Reward Value Sweet Spot appeared first on Sales & Marketing Management.
Zoominfo
MAY 15, 2025
ZoomInfo has never settled for being just anything. Not just a data provider. Not just another AI tool. And definitely not just another tech company. Weve always built for something bigger: a future where go-to-market teams move in perfect alignment, powered by actionable insights, automation, and execution. Thats why, nearly five years after our IPO , weve changed our Nasdaq ticker symbol from ZI to GTM.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
Partners in Excellence
MAY 12, 2025
Marcus Cauchi has been writing a provocative series of posts on mistaken sales management behaviors. The posts and discussion are fantastic, make sure you read them. He asked for my thinking on the issue. We see all sorts of bad management behaviors. Some of it seems to be driven by a compulsion to “help” our people succeed. Much of it is driven by a lack of trust managers have in their people.
Pipeliner
MAY 11, 2025
Errors are commonplace, but how we handle them defines us and can weigh heavily on future business. First and foremost, it is best to admit a mistake upfront and sincerely apologize. Next, explain how the issue arose and then suggest fixing the problem together. The suggestion arises because misunderstandings frequently occur. Its generally a two-way street, so if the other person or company realizes the cause, they will be more likely to seek a better solution.
Sales and Marketing Management
MAY 12, 2025
Gaining insight into your competitors and understanding their strengths and weaknesses will further empower you to refine your approach, differentiate your offerings and capitalize on market opportunities. The post Do You Know Your Competitors and How You Compare? appeared first on Sales & Marketing Management.
SalesHood
MAY 13, 2025
Discover how SalesHoods AI sales coaching platform is helping sales teams scale coaching, improve confidence, and exceed revenue goals.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
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