The Pipeline

JUNE 19, 2018

By Tibor Shanto. For such a small word, ‘NO’ seem to cause a lot of havoc. Tidal waves of fear leading salespeople to imagine they will spiral endlessly to failure just at the sound of NO. Amazing how a two letter word leads to so much more than it was meant to when the prospect uttered it. Don’t Let Your Mind Run. With all deference to the book Let Your Mind Run: A Memoir of Thinking My Way to Victory , our mind runs way off course when triggered by this minuscule word.

Handbook 186

Handbook Objections Call-back Prospecting 186

Sales Hacker

JUNE 20, 2018

Summary: For effective sales meetings, just make it relevant and productive again. The weekly sales meeting — you know the one. The whole crew gets together for what amounts to an hour-long discussion around menial housekeeping items or which sales rep got a little closer to nailing a sale. Certainly it’s important information in its own right.

Sales Meeting 52

Sales Meeting Meeting Banking Construction 52

Sales and Marketing Management

JUNE 22, 2018

Author: Kevin McGirl Sales managers have a tough job. Leading a team of salespeople in a world of ever-changing purchasing trends, a proliferation of new engagement channels, and highly educated customers, is stressful. It requires patience, agility, and a lot of motivational guidance. A good sales manager needs to stay on top of their game at all times, and ensure that their team is focused, efficient and most importantly, profitable.

Sales Management 196

Sales Management B2B Fashion Call-back 196

Hubspot Sales

JUNE 18, 2018

Closing calls are sexy. They’re the calls where a deal gets moved across the line, contracts get signed, and you earn your commission checks. But closing calls are a bit of a fait accompli. Depending on who you sell to and what you sell, you could have already spent 10 to 20 hours with your prospect. You should have a good idea of whether the deal will close and for how much.

Sales Qualified Lead 144

Sales Qualified Lead Vendor Commission Inbound 144

Advertiser: ZoomInfo

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

Sales Cycle

DiscoverOrg Sales

JUNE 19, 2018

Let’s agree that the goal of your marketing team should be to help your sales team. Sound good? Awesome. But as sales professionals, how can you feed your sales intelligence in to your marketing team and how can they use that intelligence to better help you close sales? To improve quality of marketing leads, here are three key pieces of information sales must share with the marketing team: Raw feedback from customers and prospects.

Buyer Persona 214

Buyer Persona Marketing Scale Collateral 214

The Sales Heretic

JUNE 19, 2018

You already know that effective follow up is crucial to closing sales. But how can you follow up with prospects without annoying them to the point where they scream, “Leave me alone!” The key is to deliver value in your follow up efforts. Provide your prospects with information, entertainment, or other items of value to [.].

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Follow-up Closing Prospecting Sales 226

Sales and Marketing Management

JUNE 19, 2018

Author: John Ruhlin Decades ago, sales professionals hit upon a mantra to understand how to woo prospects: “What’s in it for me?” But too many salespeople today forget that this question comes from the customer’s point of view, not their own. Want proof of this attitude reversal? Look no further than a recent DiscoverOrg study on buyer personas. The study’s eye-opening findings include the fact that only 35 percent of salespeople were rated “good” or “excellent”; by contrast, 65 percent received

Referrals 219

Referrals Journal Buyer Persona Study 219

SBI Growth

JUNE 18, 2018

Jeff Bezos is famous for his “customers come first” philosophy. In a world where choices are ample, and the customer rules, Bezos has done amazingly well putting the customer first. He has developed a systematic way to understand and anticipate.

Customer 205

Customer Research Strategy Marketing 205

Understanding the Sales Force

JUNE 18, 2018

When you watch the news these days, it seems like all you hear is Russia, Immigration, North Korea, FBI, DOJ, liars and leakers, and the latest celebrities to be disgraced by their behavior. You would think there wasn't anything else going on! You might be having a similar experience with my recent articles as I have been sharing lots of data about salespeople - to the degree where you might think that nothing else matters.

Data 203

Data Sales Management Coaching Sales 203

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Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

Sales

Zoominfo

JUNE 19, 2018

In recent years, B2B live video has exploded in popularity as a viable marketing tactic. Live video isn’t just a hot trend– it’s changing online content as we know it. In fact, live-streaming currently accounts for two-thirds of all internet traffic and is expected to jump to 82% by 2020 ( source ). And, other video streaming statistics support this.

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B2B Video Influencer Promotion 207

Sales 2.0

JUNE 16, 2018

This is a series of posts aimed at helping you survive in a new sales territory. Maybe you get a new sales job or took over a new “greenfield” opportunity in your existing position. Either way you’ve got a big challenge ahead. In my last post, I talked about using all your relationships: your mum, cousins, accountant, friends etc. to get you introductions to target account in your new territory.

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CRM Territories Ideal Customer Profile Account 150

SBI Growth

JUNE 20, 2018

You require a change in sales leadership. What is the best path? Should you hire from within, specifically, from the existing sales team, or should you go outside the organization and hire from the market? The choice is tricky, you.

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Hiring Marketing Sales Leadership Sales 197

Score More Sales

JUNE 18, 2018

After reading a recent post from Dave Kurlan about The Latest Data Shows that Sales Managers Are Even Worse Than I Thought made me want to immediately publish a plea to company leaders and heads of sales to enable sales managers to do more and better coaching. Using research from 9,000 sales managers and their sales teams, the findings are grim.

Coaching 161

Coaching Data Sales Coaching Research 161

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In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

Data

Zoominfo

JUNE 21, 2018

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. This year’s professional event featured industry legends, experts, and best-selling authors like Earvin “Magic” Johnson, Jay Baer, Grant Cardone, Neil Patel, and Michael Brenner.

InsideSales 170

InsideSales Hiring B2B ACT 170

MTD Sales Training

JUNE 22, 2018

When sales managers have opportunities to develop their sales team, it’s something they should throw their whole time and attention at, as they seldom have the chance to get out of the fire-fighting mode and spend time working on. So what are some ways to ensure success in this important part of the sales manager role? Here are some tips and ideas: 1) Set aside quality time.

Coaching 149

Coaching Sports Objections Up-Sell 149

SBI Growth

JUNE 21, 2018

On this episode of SBI TV, Matt and Marc Osofsky, CEO of Aberdeen, demonstrate the importance of Market Intelligence. Why is this important for your company? Many companies are flying blind, and this is especially true with B2B companies. Company leaders.

Marketing 196

Marketing Revenue B2B Company 196

Mr. Inside Sales

JUNE 18, 2018

Overcoming Objections: “We are already working with someone.”. By Mike Brooks, [link]. Learn cold calling techniques for handling and overcoming the most common objections in telemarketing phone sales including the best call rebuttal responses for “not interested.” One of the main reasons sales reps dislike prospecting and cold calling is because of all the sales objections they get.

Cold Calling 148

Cold Calling Objections Telemarketing Face-to-face 148

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

Retail

Zoominfo

JUNE 20, 2018

The marketing tech landscape changes constantly as new trends emerge and innovative tactics catch on as effective marketing strategies. Subsequently, new technologies have emerged as well, aimed to help marketers achieve specific tasks and objectives. The problem is, with so many technologies crowding the market, companies struggle to determine which tools are the best fit.

Marketing 170

Marketing Social Media Advertising Advertising 170

Steven Rosen

JUNE 20, 2018

What is Leadership Coaching? Leadership coaching is the fastest growing phenomenon today! Leadership coaching is a detailed process designed to help facilitate leadership development and personal growth resulting in improved performance of executives. Leadership coaches lead their clients towards the fulfillment of specific professional goals. Today’s executives are experiencing unprecedented change.

Coaching 120

Coaching Lead Rank Face-to-face Sports 120

SBI Growth

JUNE 21, 2018

As a chief executive, you need access to real-time, credible, actionable intelligence. Unfortunately for many organizations, data is spread across siloed legacy systems. In order to grow revenues faster than your industry and competitors, you need a culture-shifting strategy centered.

Government 185

Government Data System Revenue 185

MTD Sales Training

JUNE 20, 2018

Your pipeline is your Holy Grail for future leads. If you don’t keep the leads coming in thick and fast, you run the risk of sales running dry over the next weeks. So, what would be the best ways to keep fresh leads coming in and generating opportunities for new business? Here are a few tips: Divide your territory in a way that makes sense. One of the first steps to effective territory management is to have a concrete view of current customers, potential customers, competitors’ activity, a

Sales Qualified Lead 120

Sales Qualified Lead Marketing Qualified Lead Leads Territories 120

Advertiser: ZoomInfo

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

Cold Calling

Hubspot Sales

JUNE 21, 2018

Morning Motivation. Get up early. Eat a good breakfast. Optimize your alarm. Work out. Start with "Why". Remind yourself of your wins. Do something that makes you happy. Remind yourself of your goals. Make your bed. Journal. Meditate. It takes grit to be in sales. You will get rejected by prospects multiple times a day, there are some months when you won't hit your number, and losses are just part of the job.

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Motivation Exercises Journal Energy 145

SBI

JUNE 21, 2018

As a Senior Director of Sales Consulting at Oracle, Tod and his team of Sales Engineers and Solution Consultants support the sales team in their division and are responsible for onsite and remote demos. Like a lot of presales leaders, he was in a resource crunch, being asked to more with less. He had a mandate to decrease costs to improve profitability by increasing margins.

Account Based Marketing 139

Account Based Marketing B2B Oracle Sales Cycle 139

SBI Growth

JUNE 22, 2018

A product road map generates some of the most contentious debates in the product life cycle. While this is reality today, it can not only be avoided, but can be a strength. You hear “I can’t share it because Sales.

Research 184

Research Buyer Sales Strategy 184

Close.io

JUNE 18, 2018

One of the hardest things about being a sales rep is knowing if you’re doing a good enough job. But what is “good enough?” You might feel like you’re crushing it with your cold email campaigns only to find out your competition is getting double your response rate. In sales, knowledge is power. And while you might not be able to get your competition’s exact metrics, knowing industry benchmarks can tell you where your sales efforts are working, and where they’re lacking and need your attention.

Cold Calling 133

Cold Calling Top of Funnel Ideal Customer Profile Sales Qualified Lead 133

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. How can you better connect with these consumers?

Marketing

Hubspot Sales

JUNE 20, 2018

As a sales rep, you’re no stranger to rejection. You’ve made hundreds if not thousands of prospecting calls in your career, and regardless of how well you prepared or how perfect the prospect was for your offering, some of those dials resulted in hang-ups. Getting hung up on occasionally is an unfortunate consequence of being in sales. Nothing to obsess over.

Prospecting 139

Prospecting Gatekeeper Decision Maker Follow-up 139

Pointclear

JUNE 21, 2018

Accurate lead/revenue projections are a powerful tool that all B2B organizations need to manage sales and marketing. Problem is, most lead to revenue calculators out there are overly simplistic. A useful lead to revenue calculator includes all critically important metrics—including the impact of lead qualification and lead nurturing—on bottom line results.

Lead Rank 100

Lead Rank Sales Qualified Lead Revenue Lead Scoring 100

SBI Growth

JUNE 19, 2018

Consistently outperforming the competition is a real feat. In this episode, Stephanie Ciccarelli, Co-Founder and Chief Brand Officer for Voices.com, shares how she used the power of re-branding to do just that. In the interview with Matt Sharrers, CEO of SBI, Stephanie demonstrates.

Competition 180

Competition Revenue Video Strategy 180