Sat.Sep 10, 2022 - Fri.Sep 16, 2022

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10 Sales Attributes That Don't Differentiate Top Salespeople from Bottom Salespeople

Understanding the Sales Force

Here in the US, this Sunday marked the first Sunday of NFL Football. It's the same (as always) but different (new games). In their season debut, my New England Patriots did their best impression of my Boston Red Sox and lost 20-7. Close game. I've written several articles (same as always) about OMG (Objective Management Group) Tailored Fits/Proofs of Concept where I analyze the differences between a company's top producers and bottom producers to identify the findings/scores that differentiate t

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The 5 Secrets of Motivating Your Sales Team

Mr. Inside Sales

Having trouble motivating your team? You’re not alone. Every member of your team has different skill levels, interest levels, and different ways of learning. Because of this, not everyone will respond the same way to your methods of managing and motivating, and that means you need different ways of motivating, mentoring, counseling, or even some babysitting.

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Sales Quotas: The Harm of the Annual Start-Over

Sales and Marketing Management

Starting every sales rep over each year at zero penalizes top performers and rewards bottom performers. It’s important to find ways to reward top performers and maximize inspiration for your team. The post Sales Quotas: The Harm of the Annual Start-Over appeared first on Sales & Marketing Management.

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The Ultimate Business Compliment to Improve Your Sales Performance

The Center for Sales Strategy

Practicing effective communication and showing appreciation can strengthen client relationships. You need to have good relationships with clients to help your business grow and succeed. If they have helped you, make sure you compliment them as that contributes to improving sales performance through referrals.

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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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Setting Limits and Framing Comparisons

Selling Energy

Most buyers like to have choices, and they get personal satisfaction knowing that they made the right choice. That said, be careful not to overwhelm your prospects with too many options. The perceived risk of making the wrong decision may become a roadblock to making any decision at all.

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How can anyone sell value without values?

Membrain

I recently participated in a webinar with LeveragePoint on the subject of “establishing a value-centric culture in your B2B sales organisation”. It’s a topic I care deeply about, and I’ve included a link to both the recording and the deck at the bottom of this article.

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Customers And Sellers, Conflicting Systems

Partners in Excellence

I’ve been writing a series on the importance of systems thinking in buying and selling. A fundamental issue we have to understand is “What happens when two independent systems intersect and have to work together?” As we, sellers, look at the various pieces parts of selling—marketing, sales, customer service, etc—we tend to optimize these systems to achieve our separate goals.

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Report: The Top 7 Reasons Salespeople Lose Deals in 2022 (& How to Fix It)

Sales Hacker

In these challenging economic times, business as usual has been anything but – and like many sectors, B2B sales is in the midst of transition. A recent survey of B2B sales professionals commissioned by my company, Lusha, sheds light on the extent to which this critical industry is in a state of flux. We surveyed 500 B2B sales reps in the United States and found: 77% of respondents are struggling in the early stages of the sales cycle. 96% of reps feel they need supplementary help in their daily

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The Power of Open-Ended Questions in Sales & Sales Management

Anthony Cole Training

Conversation is much more pleasant than interrogation. This is important for an effective coach to remember because after two or three questions, a salesperson is going to feel like they are being attacked. This is also true for prospects.

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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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Book notes: Success is in your Sphere?

Sales 2.0

I agree with Zvi Band the author of the book Success is in your Sphere that “relationships are our most important asset”. From everything I’ve seen, if you want to outperform in sales in the long run, you need to build your own network of people that know, like and trust you. No amount of technology or great messaging will get you even close to the salesperson with a top-notch Rolodex.

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B2B Resiliency In Times of Economic Uncertainty

Sales and Marketing Management

To make it through times of economic uncertainty, you need to be smarter about your go-to-market strategy. Here are the three main areas to focus on. The post B2B Resiliency In Times of Economic Uncertainty appeared first on Sales & Marketing Management.

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The Price is Too High—Best Technique to Use

Mr. Inside Sales

Quick tip this week. I worked with a client years ago, and he had a one-line rebuttal to the price is too high objection. Whenever a prospect told him that, he simply asked: “And besides price, what else is holding you back?”. That’s it. Simple. Direct. And powerful. This client understood that objections are generally smokescreens hiding other objections, so questioning it in this way immediately tells you whether it’s really price—or something else.

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How High-performing CEOs Inventory Bets for Revenue Growth

SBI Growth

In SBI’s CEO growth planning survey, it’s not surprising to see that nearly two-thirds of CEOs admit to having developed contingency plans for their businesses given the current macroeconomic conditions. However, our interviews revealed these plans are overly focused on rapid cost-takeout to preserve earnings in the face of a recession. In our view, these contingency plans lack clarity on defending growth bets or reallocating expenses to preserve – or even accelerate – growth in the face of rece

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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What’s New: Crelate, Quick Search, Schedule Reminders, and Chorus Scheduler

Zoominfo

Our latest updates and product improvements are live, with added features spanning our TalentOS, MarketingOS, and Chorus solutions — each one designed to help you do your job more effectively. TalentOS TalentOS has a new integration with Crelate, a software tool that saves recruiters time by automating their workflows. Now you can export candidate records from TalentOS and match or update existing accounts in Crelate, add candidates from TalentOS to Crelate job records, and push candidates direc

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3 Ways Financial Marketers are Using Data to Better Connect with Their Customers

Sales and Marketing Management

It’s not always obvious – even to banking and finance pros – how data can be used for consumer marketing in this unique space. Here are three examples of ways financial marketers are already using data to educate and illuminate customers. The post 3 Ways Financial Marketers are Using Data to Better Connect with Their Customers appeared first on Sales & Marketing Management.

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Cold Calling Best Practices

Predictable Revenue

Explore the top 5 sale coaching models used by high-performing sales leaders to maximize your return on investment and help reps retain sales training knowledge. Curious about cold calling best practices? In this post, we’re sharing our favorite cold calling methods, on-call best practices, and must-haves for effective cold calling. The post Cold Calling Best Practices appeared first on Predictable Revenue.

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Want to Be Better? It’s About Time…

SalesProInsider

What do you want to do differently? Do you want to: Create more outreach to new clients? Build better COI relationships? Update your CRM more regularly? Complete your follow up notes after meetings within 24 hours. Do you want to be a better advisor? A better parent, spouse, or friend? The Power of Habits. Doing those things differently means creating new habits.

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Gone in 8 Seconds: Overcoming Buyers’ Shrinking Attention Spans

Speaker: Jake Miller, Senior Product Marketing Manager, Allego

Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.

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Would You Rather Grow by 14% This Year or 30%?

Membrain

If you could push a button and choose between 14% growth next year and 30% growth, which button would you push? Assuming that this sales growth is stable, manageable, and healthy, most sales leaders would push the 30% button.

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CSOs: How Inflation Can Undermine Sales Quotas

Sales and Marketing Management

Inflation can wreak havoc on many aspects of a carefully designed sales incentive program, but its direct and indirect effects are not necessarily obvious. To decide how to respond to inflation, CSOs must first understand how inflation can undermine quotas. The post CSOs: How Inflation Can Undermine Sales Quotas appeared first on Sales & Marketing Management.

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Do Your Sellers Have A Future?

Partners in Excellence

Too many leaders seem to have given up. They take high attrition rates/turnover as “the way things are.” They manage strategies around low tenure (11 months for sellers and leaders). Low engagement, the great resignation, quiet quitting are now business constants that leaders have to manage around. Some give excuses, “Well GenZ is like that, they are very mobile and won’t stay with any organization very long… ” But then we see the same issue with every other g

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Your SKO: How to Drive Long-Term Adoption & ROI

Force Management

With the season for sales kickoffs approaching, the current economy is likely a driving influence on your plan. Given the shifting market dynamics, ensure you use your SKO resources where it matters most, and equip your team to drive lasting results long after the SKO ends. Affecting real change on sales behaviors requires more than a two-day SKO event or one-off virtual training session.

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Salesforce’s 8th State of Marketing Report

Discover today’s biggest marketing trends in the 8th edition of Salesforce’s “State of Marketing” report. Salesforce surveyed 6,000 marketing leaders worldwide to discover how marketers are: Embracing AI to operate more efficiently Removing silos and leveraging AI to enhance the customer experience Innovating to meet evolving customer needs Preparing for the retirement of third-party cookies By submitting this form, you agree to have your contact information, including email, passed on to the sp

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Proven Sales Process in a Softer Economy

The Center for Sales Strategy

Although face-to-face meetings are happening more often, being creative and using video to stay connected with customers as well as propose and close business with new prospects is still a trend that’s not slowing down. The best sellers know it’s time to move from playing defense to playing offense because customers and prospects need help. They need solutions.

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Gift Cards Are Tailor-Made for Today’s Remote Work Trends

Sales and Marketing Management

The COVID-19 pandemic turned “Zoom” into a verb and proved to be a boon for sales of everything from alcohol and pets to home improvement materials and streaming content services. It also boosted the use of gift cards in employer-sponsored incentive and recognition programs. The Incentive Federation Inc. (IFI) reports that among companies that offer […].

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Spam Traps: What They Are and How to Avoid Them

Appbuddy

Spam traps are email addresses with the sole function of identifying and catching, well, spammers. Unfortunately, anyone can fall victim to a spam trap if they aren’t careful about contact list hygiene, opening them up to a slew of potential problems. . The best defense in your arsenal is to keep up with email best practices. But first, here’s everything you need to know about spam traps (and more importantly, how to avoid them).

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Targeting & Lead Scoring: Where to Start

criteria for success

One of the most difficult aspects of a salesperson’s job is prospecting. As a sales manager, you can alleviate some of this prospecting pain by engaging your team in targeting and lead scoring. While lead generation is important , salespeople can run out of gas. If you're a sales manager, you’ve probably had a salesperson come to you wondering where to find more leads, what to say to a brand new prospect, or what to do with a non-responsive lead.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Silly Me, I Thought It Is All About The Customer….

Partners in Excellence

A good friend reminded me of something I have gotten wrong. I was complaining about the mind numbing volume and stupidity of the marketing messages I get. My inbox is filled with emails with people pitching their products and services. I get at least a dozen voicemails, every day, promoting some sort of product we absolutely must have. Most are about products and services that are not applicable to our business—we don’t manufacture anything, so I’m really not interested in supp

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Turnkey Programs Meet Demands of the Times

Sales and Marketing Management

Just as gift cards surged in popularity when the pandemic sent a majority of workers to home offices, incentive points programs also found new audiences. The ease of administration, touchless reward delivery and flexibility of reward choices helped incentive and engagement solution providers (IESP) increase business in the past two years. Respondents to a survey […].

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Science of Selling: How to Hit a New Level of Sales Efficiency

Sales Hacker

More than 65% of B2B organizations rank sales productivity as a top challenge. Yet, today, GTM teams are expected to do more with less — meaning it’s harder than ever to build a quality pipeline. To overcome today’s biggest sales challenges, sales teams need to put their numbers and processes under the microscope. Join Kate Mattos (Sr. Director of Sales at Drift), Aaron Owens (Head of Revenue Operations Strategy at Intelligent Demand), Heidi Darling (CMO at ROI.DNA), and Owen Brewer (R

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