Selling Energy
SEPTEMBER 21, 2022
Is your sales team performing at its best? Probably not, but corporate managers tend to overlook even lackluster sales performance as long as company profits continue to climb.
Rob Jolles
SEPTEMBER 23, 2022
Back in the good old days, I remember the typical sales training programs I taught were two weeks long. As time has gone by, and based on the demands of my customers, I have shortened it to five days… then to three… then to two… sometimes to one… occasionally to a half-day… and every now and then, and hour. I’m not in the business of wasting people’s time, so I suppose the question is this: Can you really learn to sell in a quicker timeframe?
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Force Management
SEPTEMBER 22, 2022
Times of economic uncertainty and decreased consumer confidence are inevitable, and these downturns during the economic cycle can be particularly challenging for sales organizations. It’s no secret that 2022 trends show a leveling of growth and steadily declining consumer confidence across global markets. Even though market stagnation can make it harder for your team to sell and meet quota, it also offers an opportunity to distinguish yourself from the competition and double down on sales fundam
Steven Rosen
SEPTEMBER 20, 2022
BOLD Sales Leaders will perform best in a rapidly changing environment. It is not the most competent or the smartest sales leader that will survive, but rather the sales leader that is BOLD and can adapt to change will thrive. There is no denying that you, your people, customers, suppliers, and stakeholders are dealing with unprecedented change. Inflation, supply chain issues, the great resignation , competing demands, information overload and resulting overwhelm have consumed most sales leaders
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Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.
Lead411
SEPTEMBER 22, 2022
Buyer Intent Best Practices: How to Build a Successful Buyer Intent Process. You know buyer intent is important. Successful companies are using it, and you want in. So what are the first steps to get the most out of buyer intent data? This brief overview will outline the best practices, tips and tricks to get the most out of your buyer intent data so you can join and successfully leverage this powerful marketing/sales tool.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Membrain
SEPTEMBER 21, 2022
I’ve been on a mission to elevate the sales profession from the very beginning of my entrepreneurial career, almost without realizing it. As a young salesperson, I resisted the manipulative sales tactics I was being taught. In my first company , Upstream, I proceeded to make every possible sales mistake and saw that what we were told to do simply doesn’t work.
The Center for Sales Strategy
SEPTEMBER 22, 2022
72% of the population wants hybrid work for the future, so more businesses are forced to adjust to this new setup. But finding a balance between working from home and being social can be challenging. For instance, you still need to conduct regular team meetings and manage different personality types. Thankfully attracting sales talent is only one part of the puzzle when shifting to a remote staff management strategy.
Understanding the Sales Force
SEPTEMBER 22, 2022
A few years had passed since the last time I wrecked an hbr.com (Harvard Business Review online) article about sales. If you haven't been reading the Blog for the last sixteen years you may have missed my previous fourteen take downs. Why Do You Think Harvard Business Review Does This When it Comes to Sales? The Challenge of the Challenger Sales Model - The Facts Harvard Business Review Blog Off Target on Sales Greatness Harvard Business Review Blog Post Gets Salespeople Wrong Harvard Business R
Sales and Marketing Management
SEPTEMBER 21, 2022
Here are the three best practices that marketing and sales teams at B2B technology companies should utilize to achieve shorter and more frequently successful paths to customer conversion. The post The 3 Recognitions That Accelerate B2B Tech Sales and Marketing Success appeared first on Sales & Marketing Management.
Speaker: Jay Black, Senior Account Executive
Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an
Mr. Inside Sales
SEPTEMBER 20, 2022
What’s the number one blow off prospects use these days? “Can you email something to me?”. If you think about it, that’s the perfect stall. They aren’t saying no, and it implies that they’ll talk to you later…. Unfortunately, later becomes never, as chasing down busy professionals—especially people who now don’t want to be followed up with—becomes nearly impossible.
SBI Growth
SEPTEMBER 21, 2022
Leadership teams tend to activate multiple growth levers and ultimately cause friction in the business—a common problem. For CEOs wanting to create clarity and drive growth amidst uncertainty, they need to get on their front foot and drive relentless focus on a short set of key growth imperatives.
Understanding the Sales Force
SEPTEMBER 19, 2022
The Sony PlayStation, Gorilla Glue, Aquafina, and The George Forman Grill were all introduced in 1994. You've heard of those but have you heard of Vamp Nail Polish or KoronaPay? They were also introduced in 1994.
Sales and Marketing Management
SEPTEMBER 20, 2022
Video prospecting helps increase your chances of getting leads, generating conversions and contributing to your company’s bottom line. Here are some tips for strong video prospecting. The post How to Use Video Prospecting to Get More Leads appeared first on Sales & Marketing Management.
Advertiser: ZoomInfo
One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.
Mr. Inside Sales
SEPTEMBER 23, 2022
So many sales reps hate hearing NO. In fact, constant rejection is the number one reason most sales reps dislike sales. One of the most useful things you can do, however, is to embrace getting a no, and reframe it for what it is: Simply someone getting out of your way and helping you get to your next buyer faster. I realized a long time ago that I was going to get a lot more no’s than I was yes’s.
Zoominfo
SEPTEMBER 22, 2022
In 2011, Scott Brinker compiled the first of many marketing technology “Supergraphics,” illustrating the rapid growth of companies supplying digital marketing tools. The original displayed the logos of 140 prominent marketing tech brands. Today, that chart contains nearly 10,000 logos. Buyers have unprecedented tech choices, making the martech landscape more competitive than ever.
Emissary
SEPTEMBER 20, 2022
Most technology revenue teams include a sales enablement function, but its mission has been evolving over the last several years. Recently, enablement has flexed to provide better support for sales in the face of the post-pandemic business environment and increasingly demanding technology buyers. Whether your team plans to re-focus training efforts, take on new tools, or play a bigger role in helping sales align with other areas of the organization, here are some strategies for effective sales e
Sales and Marketing Management
SEPTEMBER 19, 2022
Navigating these two categories of adversity, best described as macro and personal, are key to driving growth and employee retention. The post Sales Leadership Through Adversity appeared first on Sales & Marketing Management.
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How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.
Predictable Revenue
SEPTEMBER 19, 2022
Should marketing come before outbound sales? Here are 5 reasons why startups should nail down their marketing foundations before building a sales team. The post Why Start-Ups Should Nail Down Their Marketing Before Building a Sales Team appeared first on Predictable Revenue.
Zoominfo
SEPTEMBER 20, 2022
In an economy driven by rapid growth and rapid change, companies that sit still are falling behind. For revenue operations leaders, that means a foundation of high-quality data is only a starting point. To ensure your company can grow and thrive in an unpredictable economy, you need go-to-market data that changes as fast as your total addressable market.
Membrain
SEPTEMBER 19, 2022
Recently, a reader wrote, asking a lot of questions about pipelines–what are they, why are they important, how do we leverage them, and so forth. At first, I was surprised by the question, I think of this as basic and fundamental to selling. As I reflected, I realized this is a bad assumption.
Sales and Marketing Management
SEPTEMBER 17, 2022
Money will likely always be the top answer when workers are asked what motivates them most, but new generations of employees who are more conscious of non-monetary factors on their quality of life have closed the gap in terms of what motivates most effectively. Intangibles such as interesting work, growth opportunities and autonomy are primary […].
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Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con
Partners in Excellence
SEPTEMBER 21, 2022
I read a fascinating study from GTM Partners. One of the observations was, “There is an average of 8 handoffs in the average customer acquisition and delivery process.” As I read that, the image of eating in a cafeteria struck me. Think of the last cafeteria you ate in. A mind numbing experience. You grab a tray, start walking down the line.
The Center for Sales Strategy
SEPTEMBER 19, 2022
The most successful leaders understand business and are conceptual thinkers. They naturally see the bigger picture of what is ahead and consider the cause and effect of their actions. Their natural curiosity leads them to be forward-thinking, taking chances to adapt to what is needed for future success. With this ability, their analytical thinking affords them to make sound decisions and learn from mistakes made along the way.
Hubspot Sales
SEPTEMBER 22, 2022
In the HubSpot Blog's recent survey of over 500 sales professionals, we tried to see what sales leaders hope to achieve when training reps and the top sales coaching tactics they use to get there — and our survey produced some interesting insight on both fronts. Here, we'll take a closer look at sales leaders' primary coaching goals — along with some perspective on the methods they use to achieve them.
Sales and Marketing Management
SEPTEMBER 17, 2022
Non-cash incentives and regular recognition are table stakes in a work world that is increasingly remote, actively disengaged and unafraid to set work boundaries. The post Workplace Rewards Are Having a Moment appeared first on Sales & Marketing Management.
Speaker: Jake Miller, Senior Product Marketing Manager, Allego
Buyers are savvier, buying teams are larger, and new research shows that buyers' attention spans have dropped to just 8 seconds. This means that the old approach of blasting buyers with email-heavy, generic communications no longer works. Instead, buyers need to be surrounded with relevant communications and personalized, self-service content throughout their journey.
Partners in Excellence
SEPTEMBER 22, 2022
I’ve seen a series of posts offering tricks and techniques to eliminating objections. Every day, we see experts commenting on objections, “how to overcome them, how to handle them, how to eliminate them.” Objections are often positioned as a battle between sellers and the customer, with our objective to prevail, defeating the customers’ objections.
Sell Courses Online
SEPTEMBER 21, 2022
The number of mobile users has grown significantly over the past ten years. Today, over 50% of all internet traffic happens … How to Launch a Membership App: The Best Solutions in 2022 Read More ?.
criteria for success
SEPTEMBER 20, 2022
Happy Tuesday, Let's Talk Sales listeners! This week's guest is Dawei Li. Dawei is the co-founder and Senior Outsourcing Strategist at Aloa , a software development outsourcing platform for startups, which he co-founded as a student at Vanderbilt. He’s spent his career working with startups on more than 50 software development projects. . Dawei is based in Nashville, Tennessee.
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