Sat.Dec 17, 2016 - Fri.Dec 23, 2016

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Next-Level Sales Training: It’s Time to Coach the Coach

Sales and Marketing Management

Issue Date: 2016-12-19. Author: Mike Kunkle, senior director of sales enablement, Brainshark, Inc. Teaser: Many companies trying to improve sales productivity are going about it the wrong way. Rep training is only part of the picture. To get the best results, it’s critical to train, sustain, transfer and coach at every level, and that's not being done.

Coaching 244
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10 Questions to Challenge You Next Year

The Sales Hunter

What are you planning to do differently next year? When I say “differently,” I mean really different. Too many times we make only minor changes, and then we wonder why we achieve only minor improvements. If we’re going to make serious changes next year, we have to step back and ask ourselves tough questions. Below […].

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A Rep’s Scream For Help

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . While not daily, on a regular basis over the last 12 years I have been called by VP’s of Sales who were extremely disappointed in the training delivered to their team by another provider. (It is entirely possible that some of my former clients have had similar discussions about me; possible, but nah).

Margin 222
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Who Had the Greatest Impact on My Year? Amy and Michael Port, That’s Who!

Score More Sales

My good friend, Jim Keenan, author of Not Taught, speaker, and colleague started this meme for people to share who impacted them the most in their business growth in 2016. I have heard a lot of negativity about 2016, and yet, in professional B2B selling there is always lemonade to be had from your lemons. Keenan would love to see this meme gain some steam (hey, that rhymes) so use the hashtag #HelpedMe2016 when sharing socially so others can read about the awesome folks impacting us – and share

B2B 154
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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5 Year-End Awards from Top Sales World

Understanding the Sales Force

I am always honored when my work is recognized and this year is no exception. The judges at Top Sales Awards named Objective Management Group (OMG) the Top Sales Assessment Tool for 2016. That marks the 6th consecutive year that OMG has won the Gold! We believe that we have developed the best Sales Assessment tools in the world but it is gratifying when others validate that belief for us!

More Trending

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Crash and Learn

The Pipeline

By Tibor Shanto – tibor.shanto@sellbetter.ca . While we are all caught up in the cheer of the season, it is important to remember that sales is not always peace, love and joy. In fact, when you consider closing averages in B2B sales, it is most likely that we are bound to have more disappointments than joys as measured by that figure. Some have put the number of sales qualified leads to close, as low as 16.4%, across all B2B; I am sure if you take out the outliers, it is likely a more presen

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You’re the New VP of Sales…Now What?

DiscoverOrg Sales

Congrats, you’ve just landed your first VP or Head of Sales role. Now what ? I’ve met with hundreds of heads of sales over the years, and it’s easy to pick out the ones who are going to be successful and the ones who aren’t. The successful ones have one obvious thing in common: they are maniacally focused on building a revenue engine for their companies.

Hiring 140
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Quit Trying to Define Value for Your Customer!

The Sales Hunter

Would you pay $85.00 for a rock wrapped in leather? I suspect it’s not high up on your gift list, but for somebody it sure is. Check this out: Nordstrom is selling a rock for $85.00. Does that have you thinking, “Who in their right mind would buy that?” Clearly somebody would (and is!), because […].

Customer 135
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Scientific Marketing: Stop Guessing and Start Knowing

SBI Growth

Today’s topic is how to make marketing scientific through a marketing operations department. As a guide to this conversation, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the marketing operations phase on pages 248 – 251.

Workbooks 137
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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5 Book Recommendations to Have a Great 2017

Mr. Inside Sales

As you run around doing your final Christmas shopping this week, have you remembered your favorite person? (You!). I know you do a lot for others in your life – your family and extended family, your co-workers or employees, those people who serve you in your favorite restaurants, cleaners, mail delivery people, etc. – but what about yourself? As we stare down New Year’s Eve and a whole new year of dreams and goals, why not give yourself a couple of books (or audiobooks) that can motivate and sup

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Introducing the Glossary for Sales and Marketing Tech

DiscoverOrg Sales

If you’re in sales or marketing, it’s likely you’ve come across a new SaaS platform or startup in the past 6 months that begs your attention. Perhaps this intriguing tech flaunts a new approach to an old strategy or intertwines words like “predictive” and “intelligence” into its elevator pitch. As technology continues to plunge sales and marketing professionals further into transformative innovation and new opportunities, we must define the new terms taking us there.

Marketing 120
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Sales Motivation Video: Are Your 2017 Goals Your Benchmark to Fly Past?

The Sales Hunter

It’s that time of year when top-performing salespeople are thinking of their goals for 2017. I want you to set goals and put a plan behind them — then motivate yourself to fly past those goals. Let your goals be your benchmark to surpass. Check out the video to see what I mean: Copyright 2016, […].

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How to Implement Account Based Marketing

SBI Growth

Today’s topic is how to execute Account Based Marketing. While B2B account marketing has been around for years, we discuss the modern techniques required for success. To follow along, download our 10th annual workbook, How to Make Your Number in 2017. Turn to.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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B2B ABM: Seven Sales & Marketing Tips for 2017 - Tip #5: Should You Buy Real Leads or Appearances?

Pointclear

Is "appointment setting" an effective tactic for lead generation and nurturing? Most companies have experienced lead “traction” issues in their history. The biggest complaint I hear from C-level executives is that they have no idea whether or not leads are being followed up. In addition, they have had no way of knowing how effective the follow-up is on the few leads that are followed up.

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Are You Embracing This Presumption When Setting Sales Goals?

Increase Sales

End of the year or quarter is when sales managers review and then start setting sales goals. The reason I did not state “new” sales goals is because sales research suggests most salespeople do not achieve their goals (quota) estimated by TAS Group to be 67% and so the goals are not new. Credit www.pixabay.com. Possibly the reason for this continued failure to achieve quota is because of this serious and unspoken presumption: Most people know how to consistently set and achieve their

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Executive Sales Leader Briefing: Are You Doing CEO Leadership?

The Sales Hunter

I was struck by a study I just read, “Global Leadership 2015-2016 Study.” What it says is really keeping CEOs up at night. You can read an overview at this link. Here’s an excerpt from the article: The short answer: Leaders just aren’t ready to lead. In the research, CEOs continue to acknowledge with a […].

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Win More with a Sustainable Customer Experience Advantage

SBI Growth

Today’s article is focused on how to make the customer experience a competitive differentiator. As a guide to the conversation, download our 10th annual workbook, How to Make Your Number in 2017. Turn to the customer experience design phase on pages.

Workbooks 134
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The Battle of the Authoring Tools: A 10-Point Comparison for Picking the Right One

Speaker: Chris Paxton McMillin, President of D3 Training Solutions

There are plenty of great authoring tools for developing eLearning, but the one you select could directly impact your course's outcomes. Depending upon your learners’ needs and your organization’s performance goals, you could be overlooking considerations that impact the both effectiveness of your courses and how long it takes to finish them. From general capabilities to specific workflow structures, some aspects are critical when it comes to learning objectives and deadlines.

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Sales Tip: Get the Customer to Let You Help Them

A Sales Guy

This is one my most repeated sales tips. Your entire selling effort should focus on getting the customer to “let” you help them. If the customer isn’t willing to let you help them. You’re not selling and they aren’t going to buy. We need the prospect to participate in the sale with us in order to create a valuable solution.

Customer 103
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Start 2017 Sales With This Aim Small, Miss Small Focus

Increase Sales

One of my most favorite quotes is in the movie The Patriot where the father reminds his sons to “aim small, miss small.” I only wish those seeking to increase 2017 sales would heed this advice. Credit www.pixabay.com. When salespeople have crystal clarity as to: Ideal customer (role, demographics, psychographics). Ideal target market (industry).

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By: Best Sales Blogs - The Top 10 Sales Blogs You Must Follow in 2016 - Klenty | Sales Playbook

John Barrows

[…] to industry giants such as Salesforce, Marketo, Box, Dropbox etc, follow Filling the Funnel blog by John Barrows for advise and guidance on how to become a better sales leader. John’s […].

Marketo 104
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Sales Improvement: Driving Adoption Inside a Matrix Organization

SBI Growth

Today’s article is how to get sales improvement programs adopted in a matrix organization. To help illustrate today’s topic we will think through sales enablement within a matrix organization using Frontier Communications as a use case. As a guide for.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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Sales Tip: No One Gives a S**t About You.

A Sales Guy

Please pay attention to this. Forward this to marketing. Forward this to your boss. Forward this to sales operations. Forward this to the people that create your pitch decks, presentations, and your powerpoints. Because that’s where the problem starts. No one gives a s**t about you or your company. No one gives a s**t how long you’ve been in business.

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Imagine This Truly Forward Thinking Sales Kick Off Meeting

Increase Sales

A new quarter is quickly approaching. Sales managers and SMB owners are scrambling to schedule their next Sales Kick Off meeting. What would happen if the following took place? Credit www.pixabay.com. One the screen is the predetermined annual sales goal broken down into quarterly goals based upon the last five years of sales per quarter. Then the sales team (depending upon size) breaks into small groups and each group determines their own sales goals based upon their current sales funnel and

Meeting 99
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3 Social Selling Techniques that You’re Getting Wrong

Vengreso

According to Mario Martinez Jr. , CEO of Vengreso and one of the leading experts in Social Selling, “The modern buyer has changed, but sales tactics and leaders have not. Buyers are now digitally enabled, mobile attached, and socially engaged. They explore, evaluate, and are willing to engage in an entirely new way.” This is the basis of the current struggles faced by B2B salespeople today.

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Is Account Based Marketing Real or Hype?

SBI Growth

Today’s topic is how to replace leads with opportunities for the sales team through Account Based Marketing. My goal is to bring clarity to whether ABM is hype or real for your company. If you live or die by the big.

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Cloud-Based Solutions: The Sky Is the Limit for Retail Success

Speaker: Ryan Bryers, SVP of Global Engineering

In a rapidly evolving industry, the shift from traditional on-premise systems to cloud-based solutions has become crucial for retail success. While many businesses still rely on store-level infrastructure, it's time to embrace the unlimited potential of the cloud! With technology giants like Google, AWS, and Azure leading the charge, the true value of the cloud extends far beyond cost savings.

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Who Helped Me the Most in 2016? — Chris Brogan That’s Who!

A Sales Guy

No one is successful by themselves. I don’t care who you are. If you believe any success you’ve had is 100% created all by yourself, you’re an a **e. Yeah, I said it. No one is successful alone, no one. Don’t be an a **e. Yes, we all work hard. And our success is ultimately attached to our own efforts, but we live in a connected world that requires the help, insight, support, guidance, and friendship of others and it’s that support in addition to our own efforts tha

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Time to Stop Being Chicken Little in Social Selling

Increase Sales

For SMB there have been many changes within the market place. One of the more far reaching changes has been this concept of social selling where salespeople leverage the Internet through social media sites for everything from marketing to relationships building to targeted prospecting. Credit www.pixabay.com. Just for clarity social selling in today’s marketplace is defined as “ when salespeople use social media to interact directly with their prospects.

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5 Proven Acting Tips for More Confident Presentations

Julie Hanson

“Show confidence!”. This was one of the least helpful pieces of advice I received before delivering my first sales presentation. Not only did it lack practical tactics or steps, I didn’t want to just appear confident. I wanted to feel confident. Confidence is vital in sales. Prospects want to feel like they are making the best possible decision and placing their business and trust with a credible partner.

ACT 94