Sat.Jun 04, 2022 - Fri.Jun 10, 2022

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5 Reasons to Deduplicate Your Sales Leads Now

Sales and Marketing Management

Cleansing and deduplicating prospect and customer data should be your first step toward improving sales team performance. The post 5 Reasons to Deduplicate Your Sales Leads Now appeared first on Sales & Marketing Management.

Leads 194
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Priorities for the Modern Leader

The Center for Sales Strategy

Work and career are areas that are ever-evolving. New ways of working emerge, skill sets and experiences change, and employee expectations shift. As a leader, it's important to understand where your priorities need to be and how you can position yourself to help your employees grow.

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Selling and the Need for Speed

Understanding the Sales Force

We had Chinese for dinner and my fortune said, "Speed is not as important as accuracy.". When you think of speed what are the first things that come to mind? Fighter Jets? The 10 fastest in the world reach speeds of up to Mach 6.70 (5,140 MPH). Racing Cars? The 6 fastest in the world reach speeds of up to 304 MPH. Motorcycles? The 10 fastest in the world reach speeds of up to 273 MPH.

Travel 194
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Terminating “Think it Over”

Anthony Cole Training

In the profession of selling there is a response or an answer we are often confronted with that causes great distress, delays in decision-making, or loss of opportunities. That response is: “I need to think it over”. There are three major areas that "think it over" typically appear- the initial phone call, the first appointment, and the presentation.

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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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5 Important Customer Care KPIs (and How to Improve Them)

Sales and Marketing Management

Customer care metrics are at the core of customer retention. So why aren't more companies measuring these key customer care key performance indicators? The post 5 Important Customer Care KPIs (and How to Improve Them) appeared first on Sales & Marketing Management.

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The GDPR Compliance Guide for B2B Organizations

Zoominfo

The General Data Protection Regulation (GDPR) was created to provide individuals more control over their personal data and to help ensure that personal data is adequately protected when it is collected, stored, and processed by businesses. Any company conducting business in the European Union (EU) must comply with the rules and regulations laid out by GDPR or risk facing hefty fines.

B2B 130
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Innovation And Copying

Partners in Excellence

Too often, we think we are innovating, when all we are doing is copying. We look at our competitors, seeing what drives their success and we copy them. We try to do the very same things that makes them successful. Whether it’s the same tools, programs, methods, content, we think we innovate by copying. Or we may look at other successful organizations, assessing what they do, copying it with the hope of being as successful or better than they are.

Revenue 133
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Why Marketing Teams Are Getting Agile

Sales and Marketing Management

Agile Marketing leads to better orchestration, increased communication and, ultimately, doing more with less. The post Why Marketing Teams Are Getting Agile appeared first on Sales & Marketing Management.

Marketing 331
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The Ideal Buyer in Today’s Marketplace | Sales Strategies

Engage Selling

??????? Is there such thing as an ideal buyer? I recently have been interviewed on a number of podcasts because there’s great interest in my new book, Right on the … Read More. The post The Ideal Buyer in Today’s Marketplace | Sales Strategies first appeared on Colleen Francis - The Sales Leader.

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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. How can you better connect with these consumers?

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What’s the Scoop? June 10, 2022

Zoominfo

Inside the ZoomInfo platform, we carefully curate actionable insights sourced through web crawlers, automated surveys, and our in-house research team. ZoomInfo builds these valuable data points, which we call Scoops, to help you hit your number. Scoops can be filtered by company size, date, location, and business type to make sure you’re seeing the most important and applicable updates.

Scale 130
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The Great Customer Resignation

Partners in Excellence

I recently read an article about the coming Great Customer Resignation. The title was actually more interesting than the content of the article, but if you want to read it, there’s a link at the end of this post. Over the past year or so, we are constantly reminded about the Great Resignation. Many attribute this to experiences through the pandemic, whether it’s WFH or WFA, or rethinking of individual priorities about work and life.

Customer 132
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4 Strategic Plan Pitfalls and How to Avoid Them

Sales and Marketing Management

Recognizing the pitfalls that can derail the strategic planning process can help you avoid them. The post 4 Strategic Plan Pitfalls and How to Avoid Them appeared first on Sales & Marketing Management.

How To 260
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How to Retain Your Top Sales Talent in the Great Resignation

Force Management

Your most important asset is your people. How can you own the talent management process to make your people your sales organization's biggest competitive advantage? In this era of mass resignations and global hiring, it's critical for sales leaders to take ownership of their talent management process. Recently, a Microsoft survey stated that 52% of young people polled say they are likely to consider changing employers this year.

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6 Proven B2B Marketing Strategies and How to Use Them

What happens when strong partnerships, cross-channel strategies, and compelling content come together in a B2B marketing campaign? Happier customers. Higher revenue. A healthier bottom line. Get an in-depth look into six successful B2B marketing campaigns across a wide range of industries. You'll learn: Tips for inspiring your own strategy. How to make the most of every campaign.

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Pretty Big Deal with Henry Schuck: ‘I am Ron Smyth’

Zoominfo

Henry Schuck founded ZoomInfo while still in law school. When his biggest lead at that time showed interest, he couldn’t pass up the opportunity to sell. But there was one problem. He didn’t want the client thinking that he was both the CEO and the frontline sales rep. So he created a fake persona, “Ron Smyth,” to work and close the deal. In this week’s episode, hear how Henry navigated the biggest deal — despite not being himself.

Up-Sell 130
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Selling And Great Cooking

Partners in Excellence

The other day, I read a great post from David Masover , comparing sales with great cooking. It’s really an outstanding analogy and way to think about selling. I’ve been fortunate to hang around some of the best professional chefs. My wife, after a career in technology sales, decided to pursue her dream. She attended the Culinary Institute of America (CIA) to learn–even though she was already an outstanding cook.

Customer 130
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Convert Consistently with Customs and Connections: Meet the Achieving Tribe

SalesProInsider

Meet the Achiever Buying Tribe: How soon? What’s the net or result of this? Those are two questions you might hear from the Achiever Tribal Type during your sales conversations. And an introduction to this Achiever Tribe is the focus for this installment of the series: Convert Consistently with Customs and Connections. Introducing the Achiever Buying Tribal Type.

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How to Watch Yourself on Video Like a Director

Julie Hanson

How to watch yourself on video like a director. Even as an actor I hated watching myself on video. All I could see were the flaws: I didn’t smile enough. My voice was flat. I blinked too much. The list went on and on. None of this self-bashing made me any better. In fact, it simply increased my anxiety and self-consciousness every time I got in front of a camera.

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Strategic ABM Gifting: A CMO’s Silver Bullet to Engage the Enterprise

Today’s customers are hungry for human connections, but how do you break through the digital noise? How do you connect on a more personal level? A strategic ABM gifting campaign can help. You can target accounts and prospects by sending gifts or direct mail. It will help you stand out from the crowd and increase your chances to connect. Download Sendoso’s complimentary eBook to learn: Effective ways to level up your gifting strategy for the enterprise customers.

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1 Percent Better: How to Have Tough Conversations

Zoominfo

Recently, I was in a meeting with some of our sales development reps and one of them asked me: “What is your definition of leadership?” I paused, not being immediately ready with an answer, which is a little out of character for me. I realized that I hadn’t taken time to fully articulate how I feel about leadership, running a company, or what has made ZoomInfo successful.

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The 18 Best Places for Sales Reps to Research Prospects [Expert Tips]

Hubspot Sales

Sales reps run into trouble when they try to go into a call totally cold. The modern buyer doesn't have the patience to address basic questions with answers that anyone can find through a cursory search — nor do they have the time to fill you in on their challenges. If you pick up the phone without gathering any background information, at best, you stand to annoy the person — and at worst, you could be hung up on mid-sentence.

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Why Salespeople Are Quitting After 90 Days — And How To Prevent It

The Center for Sales Strategy

During the first 90 days at a new job, the relationship between a new hire and their employer is as vulnerable as it gets: 20% of all employee turnover happens during those crucial three months. Leaving a job before things really get going is becoming increasingly normal, especially for younger workers: Jobvite’s oft-cited annual “ Job Seeker Nation ” survey reports that 34% of them have, at some point in their young careers, left a job in the first 90 days.

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Sales Talk for CEOs: Mistakes and Lessons in Building a Sales Organization with Zvi Guterman (S2:E18)

Alice Heiman

Here’s the reality: you’ll make mistakes at every stage of building a company, especially when building a sales organization. But it’s what you do with your mistakes that will determine your success. Entrepreneurs who catch the error, identify the problem, and correct it quickly are those who go on to build profitable, long-lasting businesses.

Sales 107
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New Ways to Reach, Influence, and Close More Deals with Intent Data

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Most buyers today spend approximately two-thirds of their journey digitally and anonymously before contacting vendors directly. Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. However, not all intent data is created equal. Perceiving interest as intent will lead you down a rabbit hole with no program performance.

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Give Your Recruiting Process an Edge with Employer Branding

Zoominfo

Today’s job candidates are being more discerning about prospective employers than ever before — and for good reason. The competition for top talent has never been more ferocious. This highly competitive talent market calls for wide-reaching recruiting efforts that are increasingly modeled on best practices from the digital marketing world. And just as building strong brand recognition is a foundational part of marketing, establishing your reputation as a great employer is increasingly important

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How to Bounce Back from a Summer Slump [Data + Tips]

Hubspot Sales

It's summertime, and the living is easy — but the selling is hard. Even the most prolific salespeople aren't immune to the summer slump. Prospects are on vacation. Calls go unanswered. LinkedIn connection requests remain pending for days. It's a rough time for people whose job revolves around connecting. But if you're in the midst of a summer slump, the worst thing you can do is panic.

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Upcoming Virtual and In-Person Events Sales Professionals Should Be Attending

The Center for Sales Strategy

There are two underrated ways to quickly improve sales skills, grow networks, and grow both personally and professionally. The first way is to read more quality books – and you can find several on this list. The second way is to invest in yourself and attend conferences and events. Events designed specifically for sales professionals will not only help you grow and develop, but you’ll gain insight into the future of the industry.

Sales 109
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Using Sales Signals to Create Stickier Deal Cycles

Sales Hacker

We obsess over deal velocity. How quickly can I find deals, close them, and move onto the next one? It infects the rest of our work: BDRs batch and blast outreach to book more meetings. Reps fill out their calendars only half-prepared for the meetings. Managers ask weekly, “When’s this deal coming in?”. This cycle puts pressure on front-line sellers to go out and hustle opportunities into existence.

Sales 109
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Reinforcement: The Key to B2B Sales Rep Training

Will your B2B sales rep training program result in long-lasting sales performance improvement? Or will it all be forgotten within days? If you’re investing in a B2B sales training initiative, give your program the best chance of success by implementing a reinforcement program designed to improve retention and keep the momentum of your training message going until your reps have the opportunity to really apply it.

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How to Manage Do Not Call Lists In Your Privacy Compliance Strategy

Zoominfo

As privacy compliance regulations become more stringent, an increasing number of organizations are being penalized for activities that were once seen as standard practice for sales and marketing. In the UK, for example, a home improvement business was recently fined £200,000 for making over 500,000 unsolicited cold calls. Inadvertently contacting individuals who have opted into the country’s official Do Not Call Registry is a common mistake.

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Breaking Into Sales: 15 Best Google Chrome Extensions for Sales Reps in 2022

Crunchbase

Being a successful salesperson starts with keeping yourself organized. It can be a battle to stay organized amidst sales calls, emails and meetings. The good news is, with Chrome extensions, you can leverage sales tools to help you cut down on tedious and repetitious tasks and keep your sales workflow effective and productive. In this article, we’ve listed 15 of the best Chrome extensions for sales professionals that offer powerful shortcuts to help you stay on-task and streamline your sales wor

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Weekly Roundup: Deal Velocity, Developmental Goals For Leaders + More

The Center for Sales Strategy

- MOTIVATION -. "Where there is no vision, the people perish.". - AROUND THE WEB -. > Use These 5 Unconventional Sales Signals to Create Stickier Deal Cycles – Sales Hacker. We obsess over deal velocity. How quickly can I find deals, close them, and move on to the next one? It infects the rest of our work: BDRs batch and blast outreach to book more meetings.