Sat.Jul 23, 2022 - Fri.Jul 29, 2022

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Ultimate Resource for Sales Motivation

The Center for Sales Strategy

Every career has challenges, and that’s certainly true for sales professionals who often experience selling highs and lows. Sales pros face numerous obstacles in their quest for success. They might have a difficult sales territory that requires lots of travel away from home. They might face a selling slump because of factors beyond their control such as an economic downturn or even a pandemic like COVID-19.

Resources 121
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Are You a Great Sales Leader?

Steven Rosen

Are You a Great Sales Leader? Sales leaders are running so fast that they don’t have a chance to breathe, and they certainly don’t have time to self-evaluate. Many sales leaders find themselves: Feeling overwhelmed, overly stressed, or frustrated because of the pace of change. Working hard but unable to stay on top of the daily barrage of emails, texts, virtual meetings, and voice messages.

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The changing face of value in B2B sales

Membrain

It seems as if the phrase “sell on value, not on price” must have been around since shortly after the dawn of B2B selling, and it would be hard to argue with the sentiment. But what do we actually mean by value - and perhaps more important, how do our customers perceive value?

B2B 131
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The Sales Metrics That Every Manager Should Be Tracking

Sales and Marketing Management

Sales trainer Amy Franko shares highlights from a webinar she presented recently for SMM Connect on the most important metrics for sales managers to monitor. She talks about how she goes to market and how companies can be smarter buyers of sales training. The post The Sales Metrics That Every Manager Should Be Tracking appeared first on Sales & Marketing Management.

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Streamlining Salesforce for Maximum Impact: A People-Focused Pocket Guide

Step inside the world of Salesforce consulting, stripped of fluff and jargon. Our guide provides a detailed exploration of five key success criteria, complete with actionable steps for immediate implementation. Elevate your Salesforce investment with insights on goal setting, system design, core object utilization, user adoption, and crafting a system tailored to your needs.

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The Many Different Selling Roles and How They Differ - Part 1

Understanding the Sales Force

When you think about cars, you know there are coupes, sedans, crossovers, SUVs, and sports cars. You also know there are luxury cars, mid-range cars and economy cars. You also know there are fast cars and slow cars, flashy cars and vanilla cars, big cars and little cars, white cars, black cars and every color in between. But if you were to think about specific features that differentiate one car from another, you would have to really think about it, wouldn't you?

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Don't Create Confusion, Create Value: 2022 CEO MacroView

SBI Growth

SBI has released its 2022 CEO MacroView Report titled “Don’t Create Confusion, Create Value.” The report contains an analysis of results from a survey of 150 CEOs as they face economic uncertainty, talent challenges, and shifting demand. Through online surveys, phone interviews, and virtual roundtable discussions, we learned that successful CEOs will be those who take decisive action compared to those who choose to wait and see what will happen.

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4 Ways Marketing Can Take the Lead During a Recession

Sales and Marketing Management

The pending recession presents a great opportunity for marketers to lead in their organizations, and be the revenue generators that CEOs have expected for some time. The post 4 Ways Marketing Can Take the Lead During a Recession appeared first on Sales & Marketing Management.

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Don’t Handle the Objection—Eliminate It!

Mr. Inside Sales

One of the best things about sales is that you already know what all the objections are. For every sale, there are only about five core objections: price, think about it, talk to someone else, etc., and then some outliers you get less frequently. But overall, you know what’s coming. So, why not eliminate, in advance, your top one or two objections? Here’s how: If you’re qualifying a prospect to pitch later, and you know that price is the biggest objection you get, then qualify for it so you’re n

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The Need for Speed: Intelligent Lead Routing Means Faster Prospect Connections

Zoominfo

In an ideal world, B2B revenue teams would run with lightning-fast lead response times, streamlined operations, and an aligned sales and marketing team. But can all of that be possible at the same time? Without a doubt. A sales funnel powered by volume and velocity is vital to stay competitive in today’s market. Intelligent lead routing is a key component of that effective, speedy sales motion.

Lead Rank 130
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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A Guaranteed Method Of Getting Customer Meetings!

Partners in Excellence

Everything I read, every conversation I have with sellers; the same issue arises. “How do we get customers to respond, how do we get meetings with customers?” I’ve been reflecting on this issue for some time. I’ve finally come up with the solution. It’s a slam dunk guarantee–ignore the gimmicks and tricks all the experts and guru’s offer.

Guarantee 129
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Using B2B Social Selling to Generate Better Leads

Sales and Marketing Management

Social selling flips the switch on traditional cold calls and takes a customer-centric approach, which is exactly what businesses need to do to stand out from their ever-increasing competition. The post Using B2B Social Selling to Generate Better Leads appeared first on Sales & Marketing Management.

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Positivity in Sales: A Choice, Not a Feeling

Engage Selling

Positivity in sales is a choice, not a feeling. It doesn’t require much effort to feel worried about the state of the world these days. And if you’re already feeling … Read More. The post Positivity in Sales: A Choice, Not a Feeling first appeared on Colleen Francis - The Sales Leader.

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Enterprise APIs: Funnel Fresh Business Data Directly Into Your Tech Stack

Zoominfo

Go-to-market (GTM) teams rely on accurate business data to prioritize, engage, and serve their customers to the fullest. But unreliable data spread across siloed, disconnected systems too often impedes a team’s ability to achieve its revenue goals. Application programming interfaces (APIs) make it easy to connect revenue teams with high-quality data across multiple systems.

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ABM Success Recipe: Mastering the Crawl, Walk, Run Approach

Shifting to an account-based marketing (ABM) strategy can be both exciting and challenging. Well-implemented ABM motions build engagement with high-value accounts and drive impactful campaigns that resonate with your audience. But where do you begin, and how do you progress from crawling to running? Watch now as Demand Gen experts delve into the essentials of each stage of the ABM process.

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July Podcast Recap: Leading Through Adversity

Force Management

Overcoming adversity is part of getting to the next level in your leadership career. This month's Revenue Builder's guests dig into the adversities they've faced and share valuable advice for those leading through challenging circumstances. Whether you're faced with hard-to-coach teams or tasked with defining a strategy to help your entire organization sell through ongoing external complexities, dig in.

Leads 119
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Redefining Engagement and Driving Sales with Real-Time Engagement

Sales and Marketing Management

From live streaming, to broadcasting, to video chat and beyond, real-time engagement (RTE) technology is helping businesses bring new services and communication capabilities to the masses in newer ways. The post Redefining Engagement and Driving Sales with Real-Time Engagement appeared first on Sales & Marketing Management.

Video 310
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How To Become a Motivational Sales Leader

Predictable Revenue

Rene Zamora, author of Part-Time Sales Management, shares his best tips to keep your outbound sales team motivated and maintain drive as a sales leader. The post How To Become a Motivational Sales Leader appeared first on Predictable Revenue.

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The Three Remote Work Models

Zoominfo

For many employers, the initial scramble to implement remote work policies has now become a durable part of post-COVID work life. In the aftermath of this massive shift, many employers are taking a good look at how they can embrace remote work and build company cultures that help remote employees thrive. Here, we present the three dominant remote work models, their benefits, and how they compare.

Lead Rank 130
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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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How to Implement Checklists to Supercharge Your Sales Team’s Effectiveness

Membrain

You won’t even go to the grocery store without it, yet you expect your high performing sales teams to do their best work without this tool. What is it? A checklist, of course.

How To 125
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4 Strategies for Creating a High-Performing B2B Social Media Post

Sales and Marketing Management

B2B social media marketing is distinctly different than strategies deployed by B2C marketers. These four characteristics of top-performing B2B social media posts provide insights on how to create a high-performing B2B social media post. The post 4 Strategies for Creating a High-Performing B2B Social Media Post appeared first on Sales & Marketing Management.

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What About Digital Buying Rooms?

Partners in Excellence

There’s a lot of good conversation around creating Digital Selling Rooms. Increasingly, we see very powerful ways that sellers and customers can engage in their buying process and learning. Typically, sellers invite customers to Digital Selling Room. The rooms enable sellers to provide relevant content for use by the customers. They can track how this content is used, which content the buyers focus on.

Channels 125
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The Six Essentials of a Great Remote Work Culture

Zoominfo

Initially, many employers were wary of remote work. A global pandemic of such magnitude brought along with it a fear of the unknown. This took its toll on many businesses, resulting in hiring freezes, layoffs, and grave economic problems. It also spurred the big move to remote work, which impacted several key elements of the workplace, such as onboarding, productivity, and engagement.

Lead Rank 130
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1st, 2nd, and 3rd Party Intent Data: Which Is Right for You?

How do 1st, 2nd, and 3rd party intent data compare? 1st, 2nd, and 3rd party data each have specific advantages and disadvantages. It comes down to four factors: accuracy, cost, control and quantity. This infographic explains the pros and cons of each and helps you understand which one is best for meeting your business objectives. Intent data can be a great way to fill your pipeline and close more deals.

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3 Steps for Hiring and Coaching Salespeople

The Center for Sales Strategy

Hiring and coaching salespeople would be a lot easier if people had their own manuals or care instructions that listed their top strengths and included advice for helping them reach their full potential. Wouldn’t that help you select and retain more top performers?

Hiring 121
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The Sandler Pain Funnel: Complete Breakdown?

Gong.io

“People love to buy, but hate to be sold to.”. It sounds nice, but that doesn’t really solve our dilemma as salespeople because, obviously, it’s our job to sell to people. So, this leaves a pretty big question on the table: How can we sell to a prospect without them feeling like they’re being sold to? One answer to this question is the Sandler pain funnel, a method of establishing need and urgency with prospects that feels more like a consultative interview than it does a sales pitch.

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6 Ways to Give Your Sales Team a Competitive Edge with a Modern Learning Platform

Allego

Do you remember what life was like before we had mobile networks, smartphones, and tablets? Our wired way of life meant we were tethered to our desks. Internet access, email, and online training were limited to desktop computers. If we needed anything on those machines while we were on the road, we were out of luck. For that time, learning management system (LMS) software was ideal for enterprise learning and development, including sales training.

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What’s the Scoop? July 25, 2022

Zoominfo

The Scoops are tasty this week, folks. If you’re not familiar with ZoomInfo’s Scoops, they consist of actionable insights that your sales, marketing, and recruiting teams can use to improve their workflows and increase revenue. They’re aggregated inside our platform from various sources including customer surveys, our in-house researchers, and web crawlers.

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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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What Is Sales Training?

Predictable Revenue

What is sales training and why is it so important? Learn about each step in the sales training process and how the right program can improve your win rate. The post What Is Sales Training? appeared first on Predictable Revenue.

Training 116
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Sales Efficiency Hack: The Perfect Live Chat + Chatbot Combo

Sales Hacker

Sales pros, I’m calling on you to end the debate on live chat versus chatbots. Sure, on one hand, there’s the convenience and power of an automated chat function. On the other is the valid claim that technology used to replicate human interaction just isn’t there yet. In reality, we need to move beyond this “either/or” mentality. At a high level: Your chatbot should function as a qualifier to ensure the person on the other end is a real prospect.

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Podcast Roundup: Allego Executives Share 6 Sales Enablement Strategies

Allego

Podcast hosts are turning to Allego experts for advice on improving sales results. That’s because sales teams are under intense pressure to win deals and hit quota. It’s understandable, as sales are what drive a large part of a company’s success. That demand, however, may cause sales reps to pressure buyers. (“What can I do to get you into this car today?”).