Five Golden Rules for Boosting Sales Rep Productivity
Smart Selling Tools
MARCH 6, 2012
Sales software tools can transform the means and methods by which a sales rep’s productivity is not only measured, but calibrated. However, sales leaders should not be quick to take hold of the misguided notion that tools alone will provide all the right answers. A paradigm shift in thinking, and a modification in behavior, must also be considered. The focal point of this article is not to examine or suggest possible changes that reps must make.