Abandon Dead-End Thinking: Best Practices for Working Leads
Sales and Marketing Management
NOVEMBER 6, 2019
Author: Rachel Krug Leads are the lifeblood of your business, yet, more often than not, leads fall outside the category of “sales ready” opportunities. As a result, reps often dismiss these as a dead end. But, as Orrin Woodward said, “There are no dead ends in life, only dead-end thinking.”.