Sat.May 10, 2014 - Fri.May 16, 2014

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For a Client Base Built on Relationships, Social Selling Unlocks Doors

Sales 2.0

'This is a guest post by Russ Korins, Director of Marketing, Cohen Tauber Spievack & Wagner P.C. When I came on board a year ago to head marketing and business development for a mid-sized law firm, the first thing I did was interview every attorney about his or her client base, what characterizes ideal clients, and the goals of his or her practice and the firm.

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3 B’s Of Pipeline Success

The Pipeline

'By Tibor Shanto - tibor.shanto@sellbetter.ca. How you manage and stage your pipeline can be the difference between an OK year or career, or a consistently great one. To use a sport analogy, your pipeline is your core, no matter what sport you are in hockey, tennis, or running, a strong core, a well exercised and maintained core adds to athletic performance and lifts one competitor to victory over a comparably talented athlete with a less conditioned core.

Pipeline 300
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The Winning Number is 3

Sales and Marketing Management

'Issue Date: 2014-05-01. Teaser: Research indicates that if maketers and salespeople force prospects to process a large and complex list of supporting reasons to make a buying decision, they actually begin to generate a number of "unrequested thoughts" that support the other side of the argument. Research indicates that if maketers and salespeople force prospects to process a large and complex list of supporting reasons to make a buying decision, they actually begin to generate a numbe

Research 296
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Unlocking the Secrets of New Sales Hires

SBI Growth

'Susan was no stranger to the secrets of Sales talent. She kept count - 94 sales resources hired or terminated as the HR partner to Sales. She had a knack of getting candid responses during exit interviews. She had a formal process to learn why sales resources were leaving. The intel she gained was invaluable to Sales for improving their organization.

Hiring 281
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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

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Show me the money

Sales 2.0

'“Show me the money, Jerry”. Those are the words from a classic movie scene in the film Jerry Maguire (see the video at the end of this post). It’s also a great phrase to keep in mind when selling to senior executives that will sign off on your deal. I saw an example of this recently in my own buying environment. Two software firms approached me with a product in the same space.

ROI 273

More Trending

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It’s Really Not This vs. That – Sales eXecution 251

The Pipeline

'By Tibor Shanto - tibor.shanto@sellbetter.ca. A few weeks back I asked in a post What’s Your Favourite Hyphenated Selling , and many missed the point, and actually told me why one “type” of selling is better than the other. Many pundits and so called experts will tell you that this “type selling does not work anymore, only that type (their type) does.

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How to Plan Your Next Sales Off-Site Meeting

SBI Growth

'Off-site meetings happen often in a sales force. Some of you are planning or will be planning one soon. There typically is a robust agenda that covers numerous topics. Those could be a review of the YTD numbers. Maybe they are around poor performing areas or planning for next fiscal year. These off-sites are usually in hotel or conference room and not in the office.

Meeting 281
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The Best Way To Keep Ahead of the Competition

MTD Sales Training

'According to Charles Darwins’ Origin of Species, “It is not the most intellectual of the species that survives; it is not the strongest that survives; but the species that survives is the. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

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A Hidden Weakness that Makes Salespeople Procrastinate

Understanding the Sales Force

'Understanding the Sales Force by Dave Kurlan Yesterday I was on three separate calls with sales managers whose salespeople needed to fill their pipelines but hadn''t. They needed those salespeople to schedule meetings but they weren''t doing it. They needed those salespeople to make calls but they wouldn''t make them. They needed to get those salespeople moving but those salespeople were stuck.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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Is the Internet Ruining Your People Skills?

No More Cold Calling

'Real conversations don’t happen in 140 characters or less. Everyone loves a good shortcut. We live in microwave time—tapping our fingers because 15 or 30 seconds is just too slow. But while there’s much to be said for efficiency, we should not be taking shortcuts when it comes to conversations. Are Your Conversation Skills Getting Rusty? “It’s not 140 characters; it’s you.” That’s the intro to my new book, Pick Up the Damn Phone!

Twitter 250
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How Do Marketers Overcome Technology Overload?

SBI Growth

'The amount of change in marketing technology is staggering. When your goal is to drive leads you constantly look for the silver bullet. If you’re like most marketers, you get overwhelmed keeping up with what’s new. You also fear you are missing out on the next best thing. You constantly battle filtering what’s good and what’s just noise.

Marketing 276
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6 Questions Every Sales Leader Must Ask Each Day

The Sales Hunter

'If you are a sales leader — or want to be one someday — below are the questions you must habitually ask yourself. These are the questions that separate true leaders from those who talk a good talk, but fail to grasp authentic leadership. 1. How will I apply today what I learned yesterday? Leaders […].

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Ten Things Buyers Look For From Their Suppliers

MTD Sales Training

'We do quite a few surveys with buyers of our services and it’s always intriguing to find out why they buy from us. Many times we have been surprised by their answers or their responses to. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Buyer 245
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Redefining the CDP: 8 Data-Driven Designs for Successful Customer Journeys

In this guide, discover 8 use cases for how a customer data platform can tackle common challenges faced by marketing, commerce, service, and sales teams. With helpful diagrams and simple explanations in each use case, see how Salesforce’s CDP, Data Cloud for Marketing, powers personalized, real-time experiences across marketing, with capabilities that include: Optimizing ad spend Powering dynamic website content Increasing upselling and cross-selling Resolving service cases with marketing data B

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What’s Your Value?

The Sales Heretic

'Do you know what the real value of your product or service is? Can you articulate your value to a prospect so they understand it? Have you ever wondered why some people immediately appreciate your value while others just don’t seem to get it? Listen to my appearance on Breakthrough Business Strategies Radio with Michele [.].

Strategy 245
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How Do Sales Ops Leaders Position Themselves for Success?

SBI Growth

'The function of a Sales Ops team varies from one organization to the next. Many Sales Ops groups were created in reaction to one, or multiple, business challenges. A manufacturer needed a technical team that understood sales and the company’s multiple CRMs. A media agency needed a team to accurately forecast revenue across multiple seasons. A technology firm needed Sales Ops to onboard and train new hires.

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The Fastest Route to Closing More Sales

The Sales Hunter

'Yeah, right. And you’re probably thinking, “Mark Hunter has the solution?!” I don’t have the only solution, but on May 20, I will join 3 others in an open, candid discussion about how to close more sales faster. Forget the cheesy sales pitches and the typical stuff you hear. This one hour conversation is about […].

Closing 246
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Money Monday for Sellers – More Activity

Score More Sales

'Today is a GREAT day for you to make a plan this week for MORE of the RIGHT activity that leads to more sales opportunities. That means LESS of the activity you might be doing that does nothing to lead you toward revenue. You can increase the right sales activity several ways. Here are some of the best ways: Keep your Focus: When you are at work, be present at work.

Lead Rank 208
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Retail Tech: Empower Associates, Optimize CX, and Boost Productivity

Speaker: Andrew Regan, Managing Partner at BlueSeed Retail Ltd.

Did you know that 70% of new retail technology fails to deliver expected benefits and can often decrease customer value, service, and experience? With that in mind, how can we empower our store associates to leverage new technology to optimize the customer experience and boost productivity? This exclusive webinar with Andrew Regan will dive into strategies to empower retail associates for success with new technology.

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Is A Private Twitter Account The Way To Go?

Jeffrey Gitomer

'We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

Twitter 186
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How Should CMO’s Evaluate Marketing Automation Vendors?

SBI Growth

'CMO’s are on a crusade to increase marketing contribution to revenue. Lead Generation is the path and their Marketing Automation system is the engine. However, 75% of CMO’s are not accomplishing what they expect from Marketing Automation (Frost & Sullivan report).

Vendor 263
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Telephone Sales and Body Language: YES, Your Customer Can See You!

The Sales Hunter

'The last couple of weeks, I’ve been doing sales training with several companies that have salespeople who spend a considerable amount of time on the telephone. We’ve had some great conversations around the role body language plays. Yes, you read that right: Body language and the role it plays with telephone calls. If you spend […].

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Differentiate By Being Useful To Your Buyers

Score More Sales

'I had a chance to catch up with best-selling author and modern marketing expert Jay Baer who has been the host of the IBM Smarter Commerce Global Summit 2014 Tampa this week. Jay hosted last year and really brought value to the conversations. Jay was an early adopter of social media - an early explainer, and now is a highly respected marketing and social expert in addition to being a pretty darned good emcee.

Buyer 200
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3 Sizzling Ways to Warm up Cold Calls

Even in today’s data-driven sales world, cold calling remains a fact of life for many go-to-market professionals. Fortunately, today’s sales leaders have a crucial advantage over their predecessors: market intelligence and outreach platforms that can warm up virtually any introduction.

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Book Recommendation – Negotiation Boot Camp by Ed Brodow

Jeffrey Gitomer

'We''ve Moved! Update your Reader Now. This feed has moved to: [link] Update your reader now with this changed subscription address to get your latest updates from us.

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Lost an Account? How to Refocus to Make Your Number

SBI Growth

'You are in an appointment with a large customer. Things have been a challenge lately. Now you are in a full court press to get things back on track. You’ve got your ducks in a row and a plan of action to move forward. Then you hear “We are going another direction.” Your brain freezes and all you can think is “ how am I going to hit my number?

Account 243
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Sales Leaders: You Can’t Motivate Anyone, so Quit Trying!

The Sales Hunter

'Recently, while working with a client, I was talking with a very successful sales manager/leader. His track record in developing salespeople was amazing. Bigger than that was his ability to take average salespeople and turn them into high-performing salespeople. As you can imagine, we spent quite a bit of time exchanging ideas about how to […].

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The Communication Chasm by Flo Selfman

Increase Sales

'“What we have here is a failure to communicate.” It can be true in politics and it can be true in business and any other kind of relationship. I had an office assistant years ago who, when asked if she had done a particular assignment, would often say, “You never told me to do that.” I used to tell her verbally what I wanted her to do.

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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

Niche markets represent a huge opportunity for the financial services industry in America. From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. How can you better connect with these consumers?

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The Big Reveal

Sales and Marketing Management

'Issue Date: 2014-05-01. Author: Paul Nolan. Teaser: In 2012 and 2013, Ask Forensics, a sales consulting firm, evaluated 57 lost sales opportunities for Fortune 500-level corporations, representing $626 million in revenue. Here's a look at what they discovered. In 2012 and 2013, Ask Forensics, a sales consulting firm, evaluated 57 lost sales opportunities for Fortune 500-level corporations, representing $626 million in revenue.

Revenue 136
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Own It, or You’re Going No Where — In a Hurry!

A Sales Guy

'If you didn’t make quota, own it. If you lost the deal, own it. If the customer is threatening to leave over price, own it. It you missed your forecast, own it. If the competition is creeping into the account, own it. If your pipeline isn’t big enough, own it. If you don’t understand your customer’s business very well, own it.

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VIDEO SALES TIP: Are You STUCK in Processes That No Longer Work?

The Sales Hunter

'Have you become too comfortable with your sales processes? Are those processes outdated? Don’t get stuck in processes that no longer work. Sure, it’s not always easy to change, but I challenge you to look closely at your sales processes. Make sure you are evolving them where they need to evolve. Those sorts of changes […].

Video 238