Sat.Jan 28, 2023 - Fri.Feb 03, 2023

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Sales Enablement KPIs: How to WOW the C-Suite

SalesHood

The post Sales Enablement KPIs: How to WOW the C-Suite appeared first on SalesHood.

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How to Win Big Sales Opportunities with Big Plays

RAIN Group

Too many sellers have similar problems: Bloated pipelines filled with dead wood Lack of clarity on what opportunities to focus on No plan to win their biggest, most important opportunities Losing too often to the competition

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AI in Sales Management…is just getting started

Sales 2.0

This is the first in a series of interviews with sales management subject matter experts, examining the current and future states of AI in sales. This first interview is with Oliver Churchill , the founder and CEO of Acuity Sales Decision Science. Acuity enables B2B sales teams “to improve sales productivity in implementing prospecting and customer growth strategies using flexible process technology and Artificial Intelligence (AI).

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Sales Talent Productivity Risks and Remedies for 2023

SBI Growth

Sales productivity is always a concern for CEOs and their go-to-market leadership teams. There's pressure mounting due to buyer uncertainty in a sideways market, a renewed focus on earnings versus growth, and owners and shareholders hungry for good news. Facing the background of a tight labor market, companies risk workforce burnout and missed opportunities to capture new markets.

Remedy 156
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How to Improve Email Deliverability and Optimize Each Send

Learn how to optimize email deliverability and drive greater email ROI. What lands your email in the customer’s inbox? Understanding those factors, otherwise known as email deliverability, is critical to getting the most return on your campaign investments. But the “rules” around which factors land you in the spam folder aren’t always easy to keep up with.

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How to Influence the C-Suite

Janek Performance Group

“I don’t have time for any distractions,” a CEO replied many years ago to my sales call. His comment was impactful because it made me think about my sales approach. I thought of myself as a helpful, well-intentioned sales professional. This CEO viewed me as a distraction. That ignited my life-long interest in influence and how decision-makers view sales professionals.

More Trending

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“Cold Calling” vs. “Social Selling” – Which is Better?

One of a Kind Sales

Recently I’ve heard a lot about the value of Social Selling – a process that involves connecting and interacting with prospects on social media platforms. The objective is to create a relationship first and not to sell your product or service at the time of connection.

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Adapting to a Buyer-First Mentality

The Center for Sales Strategy

Buyer-first mentality is simply defined as it’s a buyer’s world, and sellers are just living in it. In the past, traditional sellers could easily come in and build a case because they were a superstar, had great product knowledge, and were able to support the buyer’s organization. In essence, they were selling what they could accomplish for the client without ever knowing anything about them.

Buyer 102
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How To Use Multiple Pipeline in a B2B Sales Organization

Nutshell

Converting leads into clients isn’t always the simplest task. It takes work to find a company in your target audience and gradually transform that company into a lead, and from there into a paying customer. That process is called the buyer’s journey, and it’s facilitated by sales pipelines. For a business-to-business (B2B) company like yours, it’s helpful to have a specific structure to your sales pipeline.

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How to Make a Hybrid Sales Approach Work for You

Corporate Visions

Research-backed ways to improve your chances of maintaining a successful hybrid sales approach now, and in the future. The post How to Make a Hybrid Sales Approach Work for You appeared first on Corporate Visions.

How To 52
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Brick & Mortar Retail Relevance: How to Stay Ahead of the Curve

Speaker: Jay Black, Senior Account Executive

Let's set the record straight: in-store retail isn't dead - it's evolving! Faced with the digital age and the demands of omnichannel shopping, some retailers are thriving while others are struggling to adapt. Join Jay Black in this exclusive session as he explores the strategies that set successful stores apart, including: Crafting unique and unforgettable in-store experiences 🛍️ Mastering the art of retail demands 🛒 Navigating inventory challenges in today's climate 📦 an

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Made Up Sales Statistics and Their Contrast to Real Data

Understanding the Sales Force

A sales consultant who knows that I geek out on sales data read that 84% of salespeople suck because they don't enjoy what they do. A huge percentage of salespeople do actually suck but the actual number is closer to 75%. Is it really because they don't enjoy selling? Most of the data I write about comes from Objective Management Group which has assessed more than 2.3 million salespeople.

Data 308
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Creating Success Through a Customer-First, Employee-Driven Approach

Sales and Marketing Management

Focusing on the needs of your customers as well as those of your employees will help you build strong customer relationships while ensuring your team feels empowered to drive positive change throughout the company. The post Creating Success Through a Customer-First, Employee-Driven Approach appeared first on Sales & Marketing Management.

Customer 296
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The Key to Supercharging Annual Performance Reviews

Steven Rosen

Creating Powerful Development Plans It’s the annual performance review (APR) time again. APR is a time-consuming process for the sales leadership team. It takes a lot of time to write up and give each review. If you take the traditional approach of spending 80% of your time reviewing the past year and 20% on goals for the new year, you will have missed one of the biggest opportunities to supercharge your team.

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#5: Focus on the Best Version of Yourself | Tony's 5 Key Takeaways from 30 Years in Business

Anthony Cole Training

Last week, I shared 5 key things that have helped us grow and serve others in the last 30 years, hoping they will be helpful to others on their journey. Now, I'm taking a deeper dive into the 5 key takeaways with a more detailed on each. Starting with #5: Focus on the Best Version of Yourself.

Banking 243
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ABM Evolution: How Top Marketers Are Using Account-Based Strategies

In times of economic uncertainty, account-based strategies are essential. According to several business analysts and practitioners, ABM is a necessity for creating more predictable revenue. Research shows that nearly three-quarters of marketers (74%) already have the resources needed to build successful ABM programs.

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This Company's Best Salesperson was 2500% Stronger Than Their Worst

Understanding the Sales Force

It's been four months since the baseball season ended but college baseball begins in less than 4 weeks and it will be fun to watch our son play for his college team (while freezing our asses off!). It's also been a while since the last time I shared a top/bottom analysis but I completed one this week that I had to share.

Company 295
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Why Sales Enablement Matters More Than Ever

Sales and Marketing Management

The tech stack tools that helping power sales enablement efforts are only part of the solution. A thorough understanding of what sales enablement is and how to assess it in your company is vital. The post Why Sales Enablement Matters More Than Ever appeared first on Sales & Marketing Management.

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Say This to Get Better—Right Now!

Mr. Inside Sales

Want some quick (and easy!) tips that will make you better Right Away? You’ll find them below, and I guarantee that if you use them, you’ll not only identify buyers faster, but you’ll feel more confident, you’ll close more sales, and your income will grow— starting today. Here are quick/easy things you can say to make yourself—or your sales team—better: Instead of saying, “I don’t know if you have any budget for this…” Say: “And what type of budget do you have set aside for this?

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Lead Conversion: How Do You Stack Up?

Zoominfo

There isn’t one guaranteed way to win your next customer. But no matter which path works best for your team, you can’t prospect effectively without a deep understanding of your product, a firm grasp of your ideal customer, and the specific steps needed to connect the two. Let’s break down the various channels for finding prospects and look at how effective each is at converting leads to opportunities, and ultimately, to customers.

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Supercharge Your Sales: 5 Steps to Effortless Selling

Sales teams often lose precious time hunting for updated sales materials, while marketing struggles to keep these assets accessible and current. It's not just about managing; it's about seamlessly finding, presenting, and sharing critical sales content. All of this takes place within an intuitive, unified platform. Dive into Showell's groundbreaking content management realm.

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On Layoffs….

Partners in Excellence

I read an important article by Elizabeth Spiers, Layoffs by Email Show What Employers Really Think of Their Workers. Please take the time to read it, it’s more important than this post. In the past year, we’ve seen 100’s of thousands of layoffs, particularly in technology segments. As Ms. Spiers outlines, as tragic as these are, the dehumanizing means by which too many of those people have been notified of their terminations tells us more about the absence of caring and respect

Loyalty 142
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Top Skills to Reinforce During a Period of Revenue Resilience

Sales and Marketing Management

It’s vital to ensure that sales teams have the skills to thrive during a period of revenue resilience and the skills to bounce back when enterprise spending goes back to normal. The post Top Skills to Reinforce During a Period of Revenue Resilience appeared first on Sales & Marketing Management.

Revenue 281
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Does Go for No Work for Marketing Like Sales?

Go for No!

Go for No is a sales and marketing strategy that encourages individuals and teams to embrace rejection as a necessary step toward success. In sales, going for no is typically a one-on-one (or small team) endeavor. You make an ask, you get an answer. From a marketing perspective, you can get a ton of “implicit” nos. Meaning, people don’t say no, but they don’t take action, either.

Marketing 132
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How ZoomInfo Supercharges Sales: A Step-by-Step Breakdown

Zoominfo

Today’s sales teams have the ability to use tools that would simply blow the mind of someone who first came up in the industry just 10 years ago. But despite the speed of innovation in sales tech, there are still large corporations and small startups alike whose main sources of information for targeting are Google, basic contact-scraping software, and LinkedIn Sales Navigator.

Hiring 130
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5 Inspiring B2B Marketing Campaigns to Take Yours to the Next Level

Your next big B2B marketing idea starts here. Get inspired with these five successful B2B marketing campaigns. Ready to generate more leads, interest, and revenue with your B2B marketing? In this comprehensive eBook, you’ll get: In-depth studies of five successful B2B marketing campaigns spanning a wide range of industries Key takeaways and lessons from each story to implement in your own strategy Resources to help your own B2B marketing thrive By submitting this form, you agree to have your con

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What About The “Human” Element In Selling?

Partners in Excellence

As my social feeds get filled with “gurus” talking about how AI can be deployed to do virtually everything critical to sellers, I started wondering about the “Human” element of engaging our customers and people in our own organizations. It seems AI and tools like ChatGPT are the answer for virtually every sales activity. It can generate endless amounts of well written content for email campaigns, blogs, and so forth.

Lead Rank 134
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Seizing Every Revenue Moment

Sales and Marketing Management

In good economic times, it’s important to be aware of every revenue opportunity. In uncertain times, it’s mission critical. Sales enablement helps reps reach out with the right message at the right time. The post Seizing Every Revenue Moment appeared first on Sales & Marketing Management.

Revenue 156
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How This CEO Bootstrapped A Sales Team

Alice Heiman

It’s been 14 years since Bob Vaez started EventMobi and he’s had considerable growth without investment from Venture Capital or Private Equity. How did he do it? It wasn’t always easy. EventMobi’s early sales model was classic founder led with Bob doing it all from mining his network for leads to closing deals. His decision to bootstrap versus take external investment meant that hiring an experienced sales leader was out of the question.

Hiring 131
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The Art and Science of Complex Sales Podcast

Membrain

In the latest episode of the Art and Science of Complex Sales podcast, Paul Fuller sits down with Walter Crosby , CEO of Helix Sales Development , to discuss his unique perspective on the world of sales with us.

Sales 131
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Cloud-Based Solutions: The Sky Is the Limit for Retail Success

Speaker: Ryan Bryers, SVP of Global Engineering

In a rapidly evolving industry, the shift from traditional on-premise systems to cloud-based solutions has become crucial for retail success. While many businesses still rely on store-level infrastructure, it's time to embrace the unlimited potential of the cloud! With technology giants like Google, AWS, and Azure leading the charge, the true value of the cloud extends far beyond cost savings.

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What’s new at Nutshell?

Nutshell

As 2023 kicks off, we’re excited for the future here at Nutshell. We’ve got a long list of improvements in the works, and we’re looking forward to continuing to invest in our product, service, and customers while advancing our mission of helping businesses grow their revenue with powerful, easy-to-use sales and marketing technology. Recently, some of the big names in the CRM space have been cutting costs and announcing layoffs.

Analytics 127
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Weathering Economic Downturns with Sales Enablement Automation

Sales and Marketing Management

Before chopping budgets and changing strategies, B2B decision-makers should first explore how their existing automation tools can forge new pathways to profitability amidst economic uncertainty. The post Weathering Economic Downturns with Sales Enablement Automation appeared first on Sales & Marketing Management.

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Latest Podcasts: Building From Within

Force Management

The roadmap for building effective teams begins with the leader. As sales leaders, we can only command the best possible team when we're operating at our own maximum potential. This month’s guests on the Revenue Builders podcast give insight on the essential building blocks for creating company cultures where teams thrive and exceed collective goals.

Revenue 111