The Center for Sales Strategy
JUNE 2, 2025
What Skyscrapers Can Teach Us About Sales Structure Imagine trying to construct a skyscraper without blueprints or support beams. Even with the finest materials and most skilled workers, the building would never stand tallor worse, it might collapse. The same is true for your sales organization. A well-designed sales structure is the framework that supports everything your team does.
Sales and Marketing Management
JUNE 2, 2025
Learn how to use social selling to drive B2B sales on LinkedIn. Explore strategies like profile optimization and measuring social selling index scores. The post How to Use Social Selling to Drive B2B Sales on LinkedIn appeared first on Sales & Marketing Management.
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Sales Hacker
JUNE 3, 2025
The GTM Podcast is available on any major directory, including: Apple Podcasts Spotify YouTube Rick Kelley is the former VP of Metas Global Business Group, where he led a $10B+ revenue organization and played a pivotal role in building out Metas go-to-market teams across North America and EMEA. Over his 15-year career at Meta, Rick was instrumental in driving international expansion, especially across Europe, the Middle East, and Africahelping to localize strategy, scale high-performing sales te
Allego
JUNE 3, 2025
What if we told you there is a way to reduce inefficiencies in your marketing and sales teams? To scale the impact of every created asset? To reduce content waste and support your overall revenue growth? Now, what if we told you thats possiblewithout increasing headcount or taxing your budget? Thats what a well-executed sales enablement content strategy can do.
Speaker: Jesse Hunter and Brynn Chadwick
Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.
Sales and Marketing Management
JUNE 4, 2025
Now is the time to fortify your organization for the rough seas ahead. Five strategies most experts agree will help contend with a recession. The post Rough Seas Ahead: Preparing for Recession appeared first on Sales & Marketing Management.
Sales Pro Central brings together the best content for sales professionals from the widest variety of industry thought leaders.
Partners in Excellence
JUNE 3, 2025
As human beings and business professionals we crave structure and order in everything we do. We build carefully architected sales processes. Our customers draft detailed project plans, guiding them on their journey. Our models/frameworks, whether buying or selling, are clean, linear, structured, logical and rational. And we develop metrics aligned with these models.
Alice Heiman
JUNE 4, 2025
Social selling isnt working and Alice Heiman explains why. In this solo episode of Sales Talk for CEOs , she exposes how outdated tactics and poor training have turned LinkedIn into a cold pitch graveyard. CEOs, if your team is annoying prospects instead of engaging them, its time to fix your strategy. Alice shows how to shift from spammy outreach to real relationship-building that drives revenue.
Pipeliner
JUNE 3, 2025
The whitepaper, Navigating Sales Challenges in Logistics for 2025 , explores the major issues logistics sales teams face due to economic shifts, technological advances, and societal changes. It details seven core challengesincluding talent shortages, rising operational costs, tech-driven changes, sustainability demands, geopolitical risks, e-commerce growth, and urban delivery complexities.
Hubspot Sales
JUNE 2, 2025
Ask any salesperson with some gray hairs if cold calling works, and theyll probably tell you to smile and dial. Thats because cold calling indeed works. If you spend enough time calling, youll book a meeting. With enough meetings, youll make a sale. But, everything has an opportunity cost. Time spent cold calling is time not spent on something else.
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Are you struggling with slow quoting cycles, complex product configurations, and disconnected data in your manufacturing/distribution business? This article will help. Learn how industrial companies are revolutionizing sales processes with an integrated platform that includes quoting, inventory, and service, providing real-time data and offline access for field teams.
Anthony Cole Training
JUNE 6, 2025
Integral to every sales training and coaching program, we work with organizations to help them write and deliver their phone scripts, value propositions, and elevator pitches. For salespeople and managers, this skill is critical as it often initiates the relationship on the right foot by getting the audience engaged.
Partners in Excellence
JUNE 6, 2025
“14% of sellers drive 80% of revenue!” This, and similar data points, are showing up in my feeds, with various experts commenting on what it means, then offering insights and solutions to address. While I have a lot of questions about this data and would like to get under the numbers to better understand, I’m always amused by the insights and recommendations provided by the experts.
Sales and Marketing Management
JUNE 3, 2025
Demand generation strategy must adapt to meet the nuanced needs of today's buyers. But first, it's crucial to engage with buyers early enough to be considered. The post Recalibrate Your Demand Generation Strategy for the Modern Buyer appeared first on Sales & Marketing Management.
Zoominfo
JUNE 5, 2025
For over a decade, our profession has optimized B2B revenue around predictability: templates, playbooks, automation. In effect, we’ve tried to industrialize go-to-market. But now, the old model is breaking down. Generic sequences don’t break through. Bloated tech stacks and siloed data leave teams paralyzed. And trying to copy your top performers doesn’t scale, because the best in GTM win by making smart, creative decisions in real time.
Advertiser: ZoomInfo
Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.
Nutshell
JUNE 2, 2025
Do you use WhatsApp to message back and forth with your prospects and customers? If yes, you can now manage those conversations directly from Nutshell and have the history of those conversations available on your People, Company, and Lead timelines! No more dealing with missing data and communications in your CRM. With our new integration, your team can use WhatsApp to communicate with leads and customers and not have to worry about those conversations getting added to your CRM.
Partners in Excellence
JUNE 3, 2025
We have an enormous disconnect with our customers. We focus on selling a solution. Our customers struggle with understanding the problem. We’ve tended to take an approach of “Find a problem, Solve it!” We narrow our ICPs to customers that are likely to have the problems we solve. We look for signals those customers might have the problem we solve.
Pipeliner
JUNE 2, 2025
In a special episode of the Sales POP! expert insight interview, Peter Murphy Lewis , founder of Strategic Pete, takes over the hosting duties to interview John Golden , the original host and the visionary behind Pipeliner CRM. This episode delves into the intricacies of sales strategies, the importance of preparation, and the philosophy that underpins effective CRM systems.
Zoominfo
JUNE 5, 2025
Marketing teams are expected to do more with less. And the pressure is greater than ever. Charged with generating pipeline, proving ROI , and building top-tier brands, marketing leaders must execute sophisticated marketing strategies — but do it with fewer resources, tighter budgets, and rising complexity in buyer behavior. Add in fragmented tech stacks and static account-based marketing (ABM) platforms, and you’re left with sales and marketing misalignment that only gets worse.
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October Prime Day is usually an early sign of how consumer spending trends ahead of the holidays. This one was no exception. Our October Prime Day Report breaks down what’s working: the products flying off the shelves, the categories winning big, big brands, and the search terms defining demand. All brought to you via Similarweb’s Shopper Intelligence platform.
Membrain
JUNE 3, 2025
I recently came across the term aesthetic curiosity in the context of psychotherapy, and got aesthetically curious about its potential application in complex B2B sales.
Lead411
JUNE 5, 2025
More Sales Dont Come from More ActivityThey Come from Better Leads Theres a common belief in sales: more calls, more emails, more hustle equals more results. But the reality is, if youre starting with bad data or chasing the wrong contacts, all that effort turns into noiseand frustration. The truth? Sales growth isnt about doing more. Its about doing what workswith the right information.
Force Management
JUNE 5, 2025
This month on the Revenue Builders Podcast, we shared discussions with experienced and forward-thinking leaders. These conversations ranged from stories of powerful leadership, to advice on growing organizations to the latest in financial technology. These episodes offer valuable insight for any CRO, CHRO, CFO, or CEO or those aspiring to the role.
Zoominfo
JUNE 4, 2025
Marketers are the most enthusiastic adopters of AI tools across go-to-market, with significantly higher rates of weekly and daily AI use compared to sales and operations peers, according to a survey of more than 1,000 GTM professionals. Those marketing power users are using AI to get work done faster, launch higher-performing campaigns, and drive deeper audience engagement.
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What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.
RAIN Group
JUNE 2, 2025
Organizations with highly-effective training are 2.2x to 5.5x more likely to embrace key elements of a continuous learning culture. These organizations treat training and development as an ongoing journey. From the first day of onboarding to years later, they invest in their sellers and give them the knowledge and resources they need to excel in their roles.
Partners in Excellence
JUNE 2, 2025
Throughout my feeds I see the alarm bells, “AI is coming for your job!” We see virtually every marketing and sales role threatened by AI (though some of the research doesn’t show this). There are thoughtful articles in major newspapers about the impact of AI on jobs and work. In the past week, we’ve seen alarming reports about unemployment caused by AI.
Membrain
JUNE 1, 2025
In this episode of The Art and Science of Complex Sales Podcast, were joined by Matt Long , co-author of Winning Faster and co-founder of Strategic Sales Optimization. Together with host Paul Fuller, Matt shares the lessons from his 25-year journey through enterprise software sales and why structure, not improvisation, is what unlocks consistent success in complex deals.
Nutshell
JUNE 4, 2025
Avoid subscribers unsubscribing from all your marketing emails just because a single email missed the mark. With Nutshells new Email preference center, your contacts can tell you exactly what they want to see in their inbox, so you keep the right conversations going and keep churn at bay. When your email marketing audiences only have a binary opt-in or opt-out choice, the moment a message fails to resonate, they could be gone for good.
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This guide is for leaders who recognize the importance of Salesforce but would rather trust a team of external experts to do the heavy lifting. Choosing the right managed services provider is a significant decision that impacts your business's efficiency and success. In this 10-minute read, you'll find 5 essential questions to ask any potential provider.
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