Why ‘No’ Is a CEOs Best Sales Tool: Negotiation Secrets from Camp Negotiations (Ep164)
Alice Heiman
JUNE 10, 2025
Negotiation isn’t a battle, it’s how agreements are made. Recognizing that truth can transform your company’s culture and your sales outcomes. In this episode of Sales Talk for CEOs , Alice Heiman dives deep into the heart of negotiation with Jim Camp Jr. and Vladimir Bushin of Camp Negotiations. They strip away outdated notions of “win-win” and show why the real power comes from saying “no.
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