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Workplace Wellness Can Deliver a Healthy ROI

Sales and Marketing Management

The company, which has been named one of the best places to work in Georgia by Georgia Trend Magazine, incorporates education, contests and incentives into its benefits program, adopting a holistic approach to helping workers be happier and healthier. Ultimately, 111 workers met the criteria to be included in the study.

ROI 257
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Financial literacy training promises improved performance and higher retention

Selling Essentials RapidLearning Center

Results of a recent study tell us why. The survey of 4,200 employees revealed that fully one-quarter of working people spend at least an hour at work every day on thoughts about their financial health, most of whom were classified by the study as “stressed” over their finances. Will you pay people to enroll?

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Three High-Impact Benefits of Email Marketing

Zoominfo

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. You’ll get high ROI. Stage 3: Active Customers and Subscribers.

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5 Ways to Build Up Customer Loyalty

Zoominfo

In an Accenture study recently conducted, 54% of respondents experienced a drop in trust, which resulted in $180 billion in revenue at stake of being lost. Provide Ongoing Customer Education and Training. We don’t simply refer to product training materials and educational content. Example of ZoomInfo’s knowledge center.

Loyalty 130
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5 Key Pillars of Effective Sales Performance Management

The Spiff Blog

These pillars include organizational alignment, robust reporting, ongoing professional development, incentive compensation, and sales enablement. Incentive alignment : Shared goals enable the design of incentive structures that motivate sales reps while aligning with the broader success of the organization.

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Three High-Impact Benefits of Email Marketing

Zoominfo

That statistic alone offers an incentive for brands to take a closer look at their email marketing strategy and to maximize return. Email can also be used to familiarize customers with your product and services by sharing content such as blogs or case studies. Building trust is essential to convincing customers to buy more than once.

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Why Product-Agnostic Content Wins in B2B Marketing

Sales and Marketing Management

Companies in industries like healthcare, security, aerospace, technology and finance have long used unbranded content to curate leads while educating prospective clients on what are often complex, highly technical products and services. Companies use webinars to educate prospects, showcase their expertise and get leads. Whitepapers.