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How to Adapt to the Well-Educated Modern Buyer

Sales and Marketing Management

Author: Kelly Bosetti Salespeople once played a significant role in educating buyers about their options and helping them come to a decision regarding a product or service, but times are changing. When you create a new strategy around sales enablement, your content will undergo a similar evolution. Reaching More Educated Buyers.

Education 330
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How To Educate Your Buyer With New Perspectives

MTD Sales Training

Could it be possible that if we were to dig a little deeper with the prospect, we could see chances to build a relationship and maybe educate them on new ideas and different perspectives for their business? Why did they choose the strategies that they did? Bit is that always the case? 1) Be curious about their current position.

Education 186
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Activating Your Virtual Sales Force: Inspire, Educate and Connect Your Sellers Remotely

Sales and Marketing Management

Since we can’t bring our sellers together, how do we continue to inspire, connect and educate them in a purely virtual world? One priority of sales enablement strategies this year should be to inspire sellers to feel excited about working for the company and to be energized by the opportunities ahead of them. Virtually Inspire.

Education 194
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Why Media Sales Professionals Want More Effective Marketing Strategies with Dani Buckley

The Center for Sales Strategy

In this episode, we’re continuing our exploration of the recently published Media Sales Report by looking at what sellers and managers say about their company’s marketing strategy. Here to help Matt investigate why so many are dissatisfied with their organization’s current marketing plan is Dani Buckley, VP/General Manager at LeadG2.

Media 94
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Building Your Customer Education Brand: Using Customer Champions to Drive Widespread Program Adoption

Speaker: Natasha Husein, Product Marketing Manager, Clever

When you’re building a Customer Education program, your efforts will largely focus on content creation and strategy. Creating customer champions for your education program. Tips and tricks for branding your customer education. You’ll learn about: Partnering with your marketing team to reach a broad audience.

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Virtual Sales Education

Score More Sales

These are all no cost, virtual sales education sessions. Post your strategies and we’ll share them. Subscribe to the award-winning blog and the “Sales Ideas In A Minute” newsletter for sales strategies, tactics, and tips in selling. The post Virtual Sales Education appeared first on Score More Sales.

Education 180
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The Demand Generation Strategy Guide

Zoominfo

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

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[Live Webinar] Creating Delightful Customer Education Programs that Drive Business Outcomes

Speaker: Daniel Quick, Head of Customer Education, Asana

In this webinar, Daniel Quick, the Head of Customer Education at Asana, will share how he brings his background in game design into the Customer Education experience at Asana, and help you do the same. Join Skilljar to learn: How great program strategies can encourage your learners to take training.

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[On-Demand Webinar] The State of Customer Education: Trends and Benchmarks Report

Speaker: Sandi Lin & Linda Schwaber-Cohen

In this webinar, Skilljar CEO Sandi Lin shared learnings from Skilljar's recent study and her insights on the state of Customer Education. Sandi and Linda dug into key findings so you can benchmark against industry trends and understand how your strategy and metrics compare.

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance. Database benchmarks for education and resource prioritization.

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How to Use Video Throughout the Buyer's Journey

Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT

For many of us, that means we must become great educators and provide the best answers for our prospects at every stage of their journey. So the question is: Will you choose to be an educator in your industry? You’ll learn: How to get started with your video marketing strategy. How to distribute your videos across your channels.