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Get Better Results From Your Leads – Through the Sales Rep Lens

SBI Growth

For more on lead scoring, see this posting on HubSpot. Start by looking at the Eloqua , Marketo or SBI web sites under their client sections – these firms do a fine job helping many companies deliver high quality leads to sales. Again, looking at client lists from Eloqua, Marketo or SBI would be a good starting point.

Lead Rank 282
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Five Keys to Integrating Your Interactive Value Marketing Tools with Your Marketing Automation Platform

The ROI Guy

Alinean ValueStory Cloud includes each of these vital MAP integration features, in an easy-to-use interactive content connector, easy to apply to your environment to integrate your interactive marketing tool to your Eloqua, Marketo or other MAP solution.

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How to Engage Prospects to Identify True Interest

SBI

Erroin: Mid-market to Enterprise Companies that use Salesforce, Microsoft Dynamics, Eloqua, Marketo, Pardot, or Hubspot. And our resources page — we have eBooks, case studies, videos, data sheets, and more. Nancy: Who benefits most from your solution?

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3 Steps to Combining Social Media & Competitive Intelligence

SBI Growth

Marketing Software – HubSpot /Eloqua/Marketo/Alexa. Following competitors’ company pages for major updates and product launches. Connecting with competitors on LinkedIn (just be cognizant and don’t give away organization info comparable to what you’re trying to attain). For instance: Trade Shows.

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Sales Engagement: Here’s What You Need to Know Before Buying

Zoominfo

Some prospects will say, ‘Well, we have HubSpot or MailChimp or Pardot or Marketo or Eloqua,’” Maimone says. While sales and marketing often work hand-in-glove with one another, there has yet to be cohesive alignment with their respective tools. It does not exist.”

Scale 130
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Buckle Up! Sales Reps Share Perceptions of Marketing-Generated Leads

Pointclear

The eBook also includes thoughtful observations on findings from sales and marketing experts like Barry Trailer, CSO Insights; Brian Kardon, Eloqua; Carlos Hidalgo, The Annuitas Group; Stephanie Tilton, Ten Ton Marketing; Mike Volpe, HubSpot; and Jill Konrath, Selling to Big Companies.

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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Pointclear

Commenting on strengths and limitations of inbound, he says, “ HubSpot and a lot the inbound marketing—we can’t keep up with them. I go in and meet with a marketing company, and they say, ‘Well, my boss told me, why can’t you be more like HubSpot?’ And they say, ‘Oh, I’m doing a great job, I’ve got Eloqua.’ It’s hard.”.

Software 187