PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software
Pointclear
AUGUST 30, 2012
He references a recent meeting at a social media tracking company where his contact discussed the types of companies they target: “We have to find companies where when they run the data to figure out what their ROI on social media, they don’t get bad news.” And they say, ‘Oh, I’m doing a great job, I’ve got Eloqua.’ It’s hard.”.
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