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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). The days of batch and blast emails are long gone. But, that’s only if you do it correctly.

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5 Reasons Why Your Email Marketing Is Falling Short

Sales and Marketing Management

If you’ve been dabbling in email marketing or using email for sales purposes, it’s no surprise you’re ending up disappointed by the results. Most likely, you’re unintentionally suffering from one of the following five mistakes with your email approach. It’s annoying your intended audience.

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Inbox Magic: Email Marketing Strategies that Convert Small Business Owners

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Exploring the Potential of Email Marketing for Small Businesses Tapping into email marketing’s potential can revolutionize small businesses. This tool is indispensable for salespeople at digital marketing agencies focusing on local and small businesses looking to streamline their operations.

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6 Questions to Ask When Creating Your Email Marketing Budget

Zoominfo

In 2017, email marketing turned half a century old. Yet, B2B marketing professionals continue to rank the channel high on their list of preferred marketing tactics. Email marketing is an inexpensive way to promote products, increase sales, and retain customers. Email marketing isn’t going anywhere.

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5 Reasons Why Your Email Marketing Marketing Is Falling Short

Sales and Marketing Management

If you’ve been dabbling in email marketing or using email for sales purposes, it’s no surprise you’re ending up disappointed by the results. Most likely, you’re unintentionally suffering from one of the following five mistakes with your email approach. It’s annoying your intended audience.

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How to Use Email Marketing to Generate Leads for a Small Business?

BuzzBoard

Understanding the Role of Email Marketing in Lead Generation for Small Business In today’s highly digital world, small businesses often find it challenging to stand out amidst the stiff competition. However, email marketing can provide a robust solution.

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The Power of Personalized Email Marketing in B2B Sales

SendBuzz

As a result, marketers preferred personalized email marketing to satisfy prospects’ needs in email marketing. If you are new to B2B personalized email marketing, then this blog will help you understand the concept of email personalization so that you can reach out to your prospects with a sales cadence.