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5 Reasons Why Email Marketing is so Effective

Connext Digital

Email marketing remains one of the most powerful and effective marketing channels available to marketers today. Despite the rise of social media and other digital marketing tactics, email still reigns supreme for its ability to drive results and high ROI.

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First-party Data is your Key to Targeted Email Marketing Success

Connext Digital

In email marketing, precision targeting is paramount. In our blog post, we’ll delve into why first-party data reigns supreme and why reliance on third-party data can be detrimental to your email marketing efforts. Relying on such data can lead to misguided targeting and wasted resources.

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6 Questions to Ask When Creating Your Email Marketing Budget

Zoominfo

In 2017, email marketing turned half a century old. Yet, B2B marketing professionals continue to rank the channel high on their list of preferred marketing tactics. Email marketing is an inexpensive way to promote products, increase sales, and retain customers. Email marketing isn’t going anywhere.

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Inbox Magic: Email Marketing Strategies that Convert Small Business Owners

BuzzBoard

Exploring the Potential of Email Marketing for Small Businesses Tapping into email marketing’s potential can revolutionize small businesses. This tool is indispensable for salespeople at digital marketing agencies focusing on local and small businesses looking to streamline their operations.

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List Segmentation: The Key to Email Marketing

Zoominfo

No matter how many times we’re told email marketing is dead, the channel continues to be an effective way to generate revenue. In fact, studies show that email marketing has a 4400% return on investment ( source ). The days of batch and blast emails are long gone. They have different needs, budgets, and resources.

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Why is automation the smartest choice for Email Marketing?

Apptivo

Email automation: Gist 3. Importance of Email automation 4. Why is automation the smartest choice for email marketing? Why is automation the smartest choice for email marketing? With the support of automation tools, and to be more precise, running an automated email campaign works more efficiently.

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How to Use Email Marketing to Generate Leads for a Small Business?

BuzzBoard

Understanding the Role of Email Marketing in Lead Generation for Small Business In today’s highly digital world, small businesses often find it challenging to stand out amidst the stiff competition. However, email marketing can provide a robust solution.