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Group travel is down, but not out

Sales and Marketing Management

Author: Paul Nolan According to an April survey by the Incentive Research Foundation, the top concern about participating in work or reward-related travel was the threat of an epidemic/pandemic at 33%, followed closely by severe weather at 29%. Incentives interrupted. Sales are still happening, but a group celebration isn’t likely.

Travel 218
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Firing Up the Revenue Engine Post-Crisis

Sales and Marketing Management

Organizations of all sizes must begin planning now for jump-starting their revenue engines when we emerge from this crisis. According to a recent survey conducted by The 2112 Group , channel marketing budgets are holding fast. Finally, redefine your value proposition and adapt your sales strategy to the current B2B landscape.

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Firing up the revenue engine post-crisis

Sales and Marketing Management

As organizations emerge from the pandemic crisis and fire up their sales engines, it’s clear that the channel must adapt?— Channel leaders have the unprecedented opportunity to invest in and improve channel automation systems, including sales incentive platforms, partner portals, digital training programs and through-channel marketing.

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A new normal for meetings and events

Sales and Marketing Management

What does it mean for business events and incentive travel programs? We spoke with Carina Bauer, CEO of IMEX Group, which connects meetings and events businesses with customers through annual tradeshows in Germany and Las Vegas. Author: Paul Nolan The COVID-19 outbreak has changed the world’s concept of gathering.

Meeting 227
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6 steps to adapt effectively

Sales and Marketing Management

Optimize your e-commerce channel to give buyers ease and convenience, and make sure all your sales channels are integrated and incented to collaborate with each other. Firing up the revenue engine post-crisis. Group travel is down, but not out. speed, transparency and expertise?–?from from all of your sales channels.

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Some Additional Thoughts.

Sales and Marketing Management

In my work with sales executives from corporations large and small, I repeatedly see that team rewards are easily overlooked in favor of individual incentives. And while individual incentives are critical to the success of any sales organization, most companies are not fully invested in supporting the team environment.

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Sales Enablement In a Remote Work Reality

Sales and Marketing Management

Author: Liz Pulice In recent years, many companies have implemented remote work arrangements, driven by financial incentives, recruitment/retention initiatives and other factors. It’s important to have a system or “engine” for rapid content creation?—?whether we just need to adjust.”.